Prinmar quick presentation and Trivia quiz


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Prinmar quick presentation and Trivia quiz

  1. 1. Principles of Marketing Group 1 Production
  2. 2. Coca Cola History Coca Cola Production Trivia Quiz
  4. 5. Production Formula: The original copy of the formula is held in SunTrust Bank's main vault in Atlanta. The exact formula of Coca-Cola is upto now a top secret. 
  5. 6. A popular myth states that only two executives have an access to the formula, with each executive having half of the formula. The truth is that Coca-Cola does have a rule restricting access to only two executives, each knows the entire formula and others, in addition to the prescribed duo, have known the formulation process.
  6. 7. Franchise Production: The Coca-Cola Company only produces a syrup concentrate, which it sells to various bottlers all over the world who holds an Coca-Cola franchises.
  7. 8. The bottlers produce the final output by mixing the syrup with filtered water and sugar (or artificial sweeteners) and then carbonate it before filling it into cans and bottles, which the bottlers then sell and distribute to retail stores, vending machines, restaurants and food service distributors etc.
  8. 9. The Coca-Cola Company owns minority shares in some of its largest franchises, like Coca-Cola Enterprises, Coca-Cola Amatil, Coca-Cola Hellenic Bottling Company (CCHBC) and Coca-Cola FEMSA, but fully independent bottlers produce almost half of the volume sold around world. 
  9. 10. History
  10. 11. The first Coca-Cola recipe was invented in Columbus, Georgia at a drugstore by John Stith Pemberton, originally as a coca-wine called Pemberton's French Wine Coca in 1885. History
  11. 12. In 1886, when Atlanta and Fulton Country passed prohibition legislation, Pemberton responded by developing Coca-Cola, essentially a non-alcoholic version of French Wine Cola. The original recipe was made without carbonated water, but was added later when Pemberton was mixing the drink for friends without the carbonated water and accidentally added it to a glass.
  12. 13. By 1888, three versions of Coca-Cola were sold by three separate businesses, Griggs Candler acquired a stake in Pemberton's company in 1887 and incorporated it as the Coca Cola Company in 1888. The same year, while suffering from an ongoing addiction to morphine, Pemberton sold the rights four businessmen, namely J.C. Mayfield, A.O. Murphey, C.O. Mullahy and E.H. Bloodworth. Meanwhile, Pemberton's son Charley Pemberton began selling his own version of the product.
  13. 14. In the summer of 1888, Candler sold his beverage under the names Yum Yum and Koke. After both failed to catch on, Candler set out to establish a legal claim to Coca-Cola in 1888,
  14. 15. Coca-Cola was sold in bottles for the first time on March 12, 1894. Cans of Coke first appeared in 1955. The first bottling of Coca-Cola occurred in Vicksburg, Mississippi, at the Biedenharn Candy Company in 1891. Its proprietor was Joseph A. Biedenharn. The original bottles were Biedenharn bottles, very different from the much later hobble-skirt design that is now so familiar. 
  15. 16. Trivia Quiz
  16. 17. Question 1 Year that Coca Cola was created? A) 1874 B) 1885 C) 1886 D) 1884
  17. 18. Question 2 First founder of Coca Cola ? A) John Stith Pemberton B) Griggs Candler C) Wyger Go D) J.C Mayfield
  18. 19. Question 3 Originally, what was coca cola? A) Softdrinks B) Tea C) beer D) Wine
  19. 20. Question 4 What was the year when coke was first sold in cans A) 1990 B) 1945 C) 1955 D) 1956