video production

1. Music video production
https://www.youtube.com/wat
ch?v=6l7J1i1OkKs

2. Purposes of a music video
• This purposes of a music video is to sell the song and invokes a reaction so
it leaves you remembering the song
• It gives the listener a better understanding of the song
• To entertain to show off talent the musicians may have an example
dancing or acting
• To sell cd and dvds to viewers creating a memorable visual for the song
increases it chance to sell
• Marketing for the purpose of exposure and expansion of the artist profile
• Despite all these being factors in why music videos is in important some
people argue that the end result still has to serve one purpose promotion
the music video is a promotional tool for the artist it sometimes serves as
a conduit to attention from a label but more often it is a catalyst for a cd
sales artist song downloads.

3. Summarising
This music video is 3:56 minutes long the rappers in this video are yg lil
Wayne rich homie quan meek mill and Nicki minaj this music video was
release on February 21, 2014 the video doesn't really tell a story the by My
Nigga" was written by Keenon Jackson, Jay Jenkins, Dequantes Lamar and was
produced by DJ Mustard this tune got an award for best track of the year
Genre of this music video is hiphop .

4. Film language
In the music video they use some long shot also When referring to a
person, a long shot means they take up almost the full frame height. In
other situations it means a wide shot of the whole scene, placing the
subjects in their environment mid shot and close ups of the rappers A
certain feature or part of the subject takes up the whole frame. they also
some Extreme wide shots and medium close up also a two shot this is
were A shot of two people, framed similarly to a mid shot the music video
has been edited
very well

5. History
Yg was bron 9th march 1990 he is an American rapper from Compton
California in 2009 he released his debut single tool it and boot it featuring
ty dolla in June 2013 Yg signed to young jeezy cte world his 2013 single my
nigga featuring rich homie jeezy he them release a single left right who do
you love featuring drake leading up to his released of his debut studio
album