What is social media marketing

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A brief overview of social media marketing covering popular platforms Facebook, Twitter, Youtube, LinkedIn, Google+ and their uses.

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  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • Facebook would be the world’s third most populous nation behind only China and India
  • What is social media marketing

    1. 1. Social Media Marketing
    2. 2. Social Media
    3. 3. “Any platform thatfacilitates two way communication”
    4. 4. “word of mouth on steroids”
    5. 5. blogs wikis forumssocial media platforms
    6. 6. “More addictive than alcohol or cigarettes” - Chicago University’s Booth Business School
    7. 7. “1 in every 5 minutes spent on the web” - comScore
    8. 8. Social Media Marketing
    9. 9. “The process of gaining traffic or attention through social media sites” - Wikipedia
    10. 10. Two Way VsOne Way Communication
    11. 11. Relationship Marketing Add value on a regular basis
    12. 12. Relationship Marketing befriend first then sell
    13. 13. Relationship Marketing We buy from friends
    14. 14. Relationship Marketing 90% of consumers trust peer recommendations
    15. 15. Relationship Marketing 14% trust advertisements
    16. 16. 850 million users
    17. 17. 150 million North Americans
    18. 18. 80% outside the US and Canada
    19. 19. 43 million Indians
    20. 20. 43 million Indonesians
    21. 21. 30 million UK
    22. 22. More thanhalf log in daily
    23. 23. 7 hours and 17 minutes per month - Nielsen
    24. 24. Over 70 languages
    25. 25. profiles for personal pages for business
    26. 26. Customer service
    27. 27. Publicity
    28. 28. Engagement
    29. 29. Advertising
    30. 30. 500 million users
    31. 31. 140 characters
    32. 32. 200 million tweets per day
    33. 33. sponsored tweets
    34. 34. 48 hours worth of video per minute
    35. 35. 2nd most searched site on the web
    36. 36. owned by
    37. 37. most engaging
    38. 38. most involved
    39. 39. “Facebook for grown-ups”
    40. 40. 135 million users
    41. 41. 200,000 Perth
    42. 42. ~ 90 million users
    43. 43. P & G sacking 1600 marketing staff
    44. 44. Viral Marketing
    45. 45. 1. 8 billion impressions
    46. 46. Viral Marketing
    47. 47. 0 to 500,000+ views in a week!
    48. 48. Viral Marketing
    49. 49. ~ 2 million views

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