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Ecommerce Conversion Rates
Optimization – Facts & Figures
Introduction
2
Whenever you are managing an online store you’re always looking for an alternate
option to grow more over sales and try to focus on providing valuable services to each
of the customers. The prior step is to pull the ¾ of the traffic directly to your site.
Conversion rates optimization is an enormous process where it creates untapped
opportunities for marketers and might even surprise by the sized impact that you could
be able to deliver it by creating a fine tuning and tempo over your website conversions.
3
4
5
Facts About Conversion Rate Optimization
• E-commerce average conversion monthly goes to 3% to 4% and though all it is from
the approach of different mediums which are:-
1.2 % Social Media
2.5% Direct
3.2% Search
4.4% Email
• The conversion is totally depended upon the customers approach whether they come
from Smartphone or desktop, it is about what you are offering and what they are able to
get it.
6
7
• It is the number of abandonment shopping carts to the number of initiated transactions
that are completed. The average shopping ratio is of 69.3%
• You can say video on the web has a huge dramatic impact on the way of presenting
content to express customers easily which will make them go ahead for an impulse
shopping.
8
9
• PayPal allows people to manage and move money easily online. If you have an online
store then you should know that PayPal is a quick and convenient payment option for
potential customers.
• Live Chat is the thing where customers feeling is satisfied with quick responsive
conversation.
10
11
12
Testing & Analysis Methods For Convesion
Optimization
• There are many types of testing method that will help you to know more about the
customer’s reaction.
• It will let you know more about the funnel share user’s behavior which is done over
pages that are on – home page, category page, product page, add to cart and
checkout.
• This all pages are tested on the bases of heat maps, visitors recording, form analysis
etc.
13
Conversion Rate Optimization Best Practices
14
• Always make sure to use a high-quality product with attractive images.
• Give more information and product description in details.
• Allow and make the customer to review your products.
• Try to provide free shipping.
• Offer more coupon codes.
• Express a unique return policy.
• Target to optimize more over Smartphone devices.
• Have eCommerce customers support.
• Give more effort over abandonment cart software.
• Make real-time use of chat support services.
• Focus over to providing refreshing and valuable content.
15
Conclusion
16
• In a nutshell conversion rate optimization is about how you good you understand the
eCommerce online market and try to make out what is lacking into your conversions.
The above infographics shares you more about the situations and market trends, if you
have any questions and queries related to eCommerce development or conversion
rate optimization.
• We also have the team of eCommerce developers who have an expertise and has
good experience over developing, please feel free to connect with us. We will be happy
to assist you.
Source
17
https://magnetoitsolutions.com/infographic/ecommerce-conversion-rates-optimization
18
THANK YOU
Contact us:
https://magnetoitsolutions.com
info@magnetoitsolutions.com

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Ecommerce Conversion Rates Optimization - Facts & Figures

  • 2. Introduction 2 Whenever you are managing an online store you’re always looking for an alternate option to grow more over sales and try to focus on providing valuable services to each of the customers. The prior step is to pull the ¾ of the traffic directly to your site. Conversion rates optimization is an enormous process where it creates untapped opportunities for marketers and might even surprise by the sized impact that you could be able to deliver it by creating a fine tuning and tempo over your website conversions.
  • 3. 3
  • 4. 4
  • 5. 5 Facts About Conversion Rate Optimization • E-commerce average conversion monthly goes to 3% to 4% and though all it is from the approach of different mediums which are:- 1.2 % Social Media 2.5% Direct 3.2% Search 4.4% Email • The conversion is totally depended upon the customers approach whether they come from Smartphone or desktop, it is about what you are offering and what they are able to get it.
  • 6. 6
  • 7. 7 • It is the number of abandonment shopping carts to the number of initiated transactions that are completed. The average shopping ratio is of 69.3% • You can say video on the web has a huge dramatic impact on the way of presenting content to express customers easily which will make them go ahead for an impulse shopping.
  • 8. 8
  • 9. 9 • PayPal allows people to manage and move money easily online. If you have an online store then you should know that PayPal is a quick and convenient payment option for potential customers. • Live Chat is the thing where customers feeling is satisfied with quick responsive conversation.
  • 10. 10
  • 11. 11
  • 12. 12 Testing & Analysis Methods For Convesion Optimization • There are many types of testing method that will help you to know more about the customer’s reaction. • It will let you know more about the funnel share user’s behavior which is done over pages that are on – home page, category page, product page, add to cart and checkout. • This all pages are tested on the bases of heat maps, visitors recording, form analysis etc.
  • 13. 13
  • 14. Conversion Rate Optimization Best Practices 14 • Always make sure to use a high-quality product with attractive images. • Give more information and product description in details. • Allow and make the customer to review your products. • Try to provide free shipping. • Offer more coupon codes. • Express a unique return policy. • Target to optimize more over Smartphone devices. • Have eCommerce customers support. • Give more effort over abandonment cart software. • Make real-time use of chat support services. • Focus over to providing refreshing and valuable content.
  • 15. 15
  • 16. Conclusion 16 • In a nutshell conversion rate optimization is about how you good you understand the eCommerce online market and try to make out what is lacking into your conversions. The above infographics shares you more about the situations and market trends, if you have any questions and queries related to eCommerce development or conversion rate optimization. • We also have the team of eCommerce developers who have an expertise and has good experience over developing, please feel free to connect with us. We will be happy to assist you.