This document discusses technologies and tools that are important for e-commerce websites. It lists technologies like ERP software for e-commerce, omnichannel platforms, chatbots, recommendation systems, smart search, retention pop-ups, pricing tools, social media monitoring, analytics tools, payment integration, data chaining, and remarketing. The purpose of these technologies is to increase relevant traffic, grow email lists, provide personalized experiences, improve responsiveness on mobile, go beyond blogging, partner with influencers, increase sales, and improve the experience for website administrators.

1. E-commerce websites
Sneaker Veaker

2. Introduction
• E-commerce means using the Internet and the web for business
transactions and/or commercial transactions, which typically
involve the exchange of value (e.g., money) across organizational
or individual boundaries in return for products and services.
Here we focus on digitally enabled commercial transactions
among organizations and individuals.
• E-business applications turn into e-commerce precisely, when an
exchange of value occurs. Digitally enabled transactions include
all transactions mediated by digital technology and platform;
that is, transactions that occur over the Internet and the web.
• ADVERTISEMENTS:
• Hence, e-tailing is a subset of e-commerce, which encapsulates
all “commerce” conducted via the Internet. It refers to that part
of e-commerce that entails the sale of product merchandise and
does not include sale of services, namely railway tickets, airlines
tickets and job portals.
• There are three types of destinations that cater to retail sales:
• i. Traditional retail- brick-and-mortar
• ii. Corporatized retail- brick-and-mortar
• iii. Corporatized retail- e-tailing
This Photo by Unknown author is licensed under CC BY-SA-NC.

3. Objectives
Increase
relevant
traffic
. Grow your
email list
. Give clients
a personalized
experience
. Make
responsiveness
in your web
. Go beyond
blogging
. Make team
with the
influencers
. Increase
sales
. Improve
webmaster

4. • Increase relevant traffic
• Expanding traffic is presumably a recognizable objective for you. For practically every site, achieving whatever it’s intended to do requires
individuals visiting the site. But not all traffic is made equivalent. If your marketing is getting traffic, yet it’s generally comprised of individuals
who will never have a requirement for your products or administrations, then it’s not doing you much good.
• Grow your email list
• Getting individuals to your site is a major piece of being effective, yet getting them in return so you can shape a continuous relationship is
much progressively significant. A standout amongst the best tools you need to do that is your email list. When somebody picks into your email
list, they’re opening the entryway to progressing communication with your brand – which is a great deal!
• Give clients a personalized experience
• Every one of your clients is an interesting individual who interfaces with your site in their own particular manner. Technology presently makes
it workable for you to follow how individuals interface with your site and modify their experience on the site as they go. You can recommend
things that are comparable or reciprocal to what they’re taking a looking at, or convey up content on topics that are identified with the piece
they tapped on.
• Make responsiveness in your web
• In the coming year, Google’s wanting to take off mobile-first indexing, implying that their algorithm will give more prominent need to your
mobile website in determining rankings.
• That implies you need your mobile site to have a similar content and information on it as your desktop website, just outwardly upgraded for a
mobile screen

5. • Go beyond blogging
• A blog is an incredible promoting instrument. But since there are such a significant number of sites out there as of now, making your content
emerge is progressively hard.
• Make team with the influencers
• With such huge numbers of blogs and social media channels for individuals to move between on the web, getting your substance before
individuals is one of the greatest marketing challenges organizations reliably face. One great strategy for contacting more individuals is
creating associations with individuals and stages that as of now have a huge group of visitors.
. Increase sales
• For e-commerce organizations, this objective will stay steady in all years. For your site and business to flourish, you must make deals.
Everything else on this rundown is intended to help get that going, however you should likewise look to your own examination from past
years. Make sense of what strategies have worked the best for getting you sales – not simply traffic or email information exchanges (which
matter as well), however advertising exercises explicitly prompted deals.
• Improve webmaster
• Like improving the satisfaction of clients, your website admins and content contributors should likewise be happy. They should have every one
of the devices they have to carry out their responsibility successfully and effectively. If they are doing excess or copy work, depend on
workarounds or they can’t perform sites refreshes, improving their fulfillment should be an objective. They should be met/reviewed when the
site’s update to figure out what their needs are and if the new site accommodates a superior encounter.

6. ERP for e-
commerce
Omnichannel
platform
Chatbots
Recommendation
systems
Smart Search
Retention pop-
ups
Pricing Tools
Monitoring of
social
networks
Indicator
analysis tools
Indicator
analysis tools
data chaining
Remarketing

7. • ERP for e-commerce
• Um ERP for e-commerce is a software capable of managing all areas of your virtual store, such as invoice issuance, finance and
inventory control
• Omnichannel platform
• When it comes to technology for e-commerce, the use of omnichannel platforms it's a trend to increase profitability and stay ahead of
the competition.
• Chatbots
• Chatbots are robots that interact with humans via online chat and are undoubtedly one of the top technologies for e-commerce today.
Using this feature ensures 24/7 customer service through a fully automated communication with resources of artificial intelligence.
• Recommendation systems
• O recommendation system is one of the most effective e-commerce technology resources in attraction, conversion e customer retention.
It uses data analysis to compose a smart virtual showcase com product suggestions, facilitating the purchase journey and
increasing conversion rates. These windows can be customized or not for each customer, depending on the objectives of each virtual
store.
• Smart Search
• A smart search it is currently one of the main technologies for e-commerce, as it optimizes searches within the virtual store. This is
extremely important as 60% of online sales come from the search field. Also, it's no use having the product the customer is looking for
if you can't show the right results quickly.

8. • Retention pop-ups
• Os retention pop-ups aim generate urgency for the consumer at specific stages of the purchase journey —
such as on product pages, or in cart abandonment situations —, seeking to generate customer interaction.
• Pricing Tools
• In competitive markets, quickly adjusting prices to align them with those practiced by the competition
can also make all the difference in the rates of conversion. With pricing tools, you can compare prices
in real time of its products and those of its competitors, as well as the stock availability and shipping
conditions offered by them.
• Monitoring of social networks
• O social media monitoring allows you to have a more effective control of your brand image in the market,
allowing quick actions in crisis situations and increasing interaction with consumers and brand lovers.
This facilitates retention and brings positive effects to the credibility of your business.
• Indicator analysis tools
• There is no way to improve the performance of your sales channels without a deep understanding of your
target audience's behavior. Therefore, tools for analysis of indicators focused on digital commerce can
offer powerful insights by gathering data not only about the hearing on your website, as well as on
your navigation patterns

9. • Payment Integration Systems
• In addition to good prices, the ease of payment is one of the factors that most encourage consumers to
make a purchase decision. Therefore, offering several options for financial transactions is essential for
virtual stores that do not want to lose competitiveness.
• data chaining
• A kind of decentralized database containing the transactions or interactions carried out between the
parties involved, data chaining, is another important resource for e-commerce companies that want to
guarantee the security of their operations.
• Remarketing
• O remarketing is a very useful technology resource and increasingly used to close sales with leads who
have already visited your online store, but for some reason have not completed the purchase.

10. • E-commerce Website DFD (Data Flow Diagram)

13. E

15. Screenshots