2. EXCLUSIVE LEADS.
PERIOD!
Dealer Marketing Group’s Strategic
Partnership with DealerLink offers
your dealer “Real-Time” Leads, delivered
right into your CRM system, “Right Now”.
Why DealerLink?
Gain a Competitive Advantage over your Competition
We guarantee absolute 100% Exclusivity! In our 15 year history, there’s
never been a lead delivered to more than one dealer.
19,000 Dealers just voted DealerLink the #1
Lead Provider in the business again.
GUARANTEED
3. DealerLink was the Founding Company
in our industry, with over 15 Years
of Continued Success.
DealerLink owns over 500 active consumer auto
finance sites. Our team of auto experts bring valid
leads based on our 3-Tier filtering system:
• $1800 minimum verifiable income
• No open bankruptcy – discharged 7 is permissible
• No repossession in last 12 months
• No Contracts EVER! • A Long History of Performance-Based Results
Why DealerLink?
The Highest amount of “Exclusive” Special Finance Leads in the Industry
8,000,000+Special Finance Leads!
4. SOLD OUT
in SEATTLE & Phoenix!
DealerLink’s Exclusive Special
Finance Leads are filling up fast in
other major cities as well. Get them
while they are still available.
We guarantee absolute 100% Exclusivity! In our 15 year history, there’s
never been a lead delivered to more than one dealer.
Why DealerLink?
Gain a Competitive Advantage over your Competition
Dealerships in Seattle are on a
5-YEAR Waiting List for
DealerLink Leads.
Just Sold OUT
Just Sold OUT
PhoenixPhoenix
5. CERTIFIEDBY THE TOP 3
DealerLink’s status allows us to create
Customized Campaigns for every dealer
we have, ensuring every dealer is the only
one to receive a lead from the websites that
are assigned to them.
100% of our applications contain permission to pull credit, PLUS we cover
our Dealers under our Privacy Policy for processing Credit Apps.
DealerLink’s Customized Campaigns
Ensures your Competitor across the street will never see your Leads!
No One Else has this Distinction!
The Only Ad Agency that is:
6. The REAL Key to Increased Sales and Bottom-Line Gross Profits!
CarSalesSpecialist.com together with our DealerLink Strategic Partnership
deliver Exclusive Special Finance Leads from Customers who have ALREADY decided to buy!
These Auto Leads are just waiting on YOU to sell them a new or used car.
Our DealerLink System “Special Finance Car Sale Leads and Subprime Auto Leads” are generated
from our auto-based web sites listed across all the major search engines. We also advertise on spe-
cial finance auto loan leads sites within all the major search engines in the form of:
• Banner Ads, • Pay Per Click Impressions, • Sponsored Site Listings, and • Ad Displays.
Finally, Get the Competitive Advantage over Dealers in your area!
There’s simply nothing on the market that can compare with the extreme
value, results and the ROI that our DealerLink System produces.
It’s time to take your dealership to the next level!
Connect with _______— Phone 513 305-7485
S T R AT E G I C PA R T N E R S H I P
DealerLink Details
Your Exclusive Lead Generation Solution
Dave
7. S T R AT E G I C PA R T N E R S H I P
DealerLink
Dealer Success
Dave
Expectations: We typically tell dealers, whose experience level we don't know, to expect
6-8% close rate the first month then usually 8-12% going forward.
We have found that the most successful dealers, with a few slight variations, do 2 things:
1. They all have their average contact time down to 1½ hours or less from the time they receive a lead.
What this means is that the very first time someone from the store speaks to the customer is within an hour and a half or
less. All calls are considered. Since our leads are real time, you will get many of these customers the very first time you call.
Others may not be able to be reached the first time due to factors like not being able to take calls at work and so forth.
Dealers may end up calling a lead 6, 8 or even 10 times, but the average contact time should be under 1½ hours for the
best chance for success.
2. When our dealers do get a lead on the phone, the initial portion of the phone call is usually
somewhat generic. By this we mean that when you call a customer, DO NOT call using the name of your store. (For
example: A Good Introductory Call would sound like, “Good morning, this is Bob from the auto loan center/approval
center/auto credit center/car loan center.” A Bad Introductory Call would sound like, “Good morning, this is Bob from Bob
Jones Ford.”
It’s time to take your dealership to the next level!
Connect with _______— Phone 513 305-7485
8. S T R AT E G I C PA R T N E R S H I P
DealerLink
Dealer Success
Our Dealer Agreement:
Our dealer agreement is truly one of a kind in the industry. Unlike our competitors that require a 30, 60 or 90 day written notice to quit
or terminate, our program runs month-to-month, automatically renewing with the ability to stop or terminate by giving us a simple phone
call.
We have such confidence in our program that we don’t feel the need to hold you hostage for 30 to 120 days. Any dealer that would sign
that kind of an agreement is asking for trouble. Our job is simple - to help you sell cars, and we know that if we do our job correctly, our
dealers will buy all the leads they can from us. Again, it’s very simple: Dealerlink leads help you sell cars, the rest takes care of itself.
Where Do Customers Come From?
Each of our dealers' customers come from an area based on zip code and a 50 mile radius around their store. The 50 mile radius seems to
have the greatest success rate.
Our program is very flexible. For example, if a dealer starts out at a 50 mile radius and sees they are having good success then we can
always increase their market share by extending that radius.
Our dealer clients come in all shapes and sizes. We have dealers that take anywhere from 100 leads a month to some that take all the way
up to 1000 leads per month. If you use these simple methods, it is virtually impossible to fail!
In fact, there is only one way to fail with our leads … DON’T CALL THE CUSTOMER BACK in a Timely manner!
Connect with _______— Phone 513 305-7485Dave
9. S T R AT E G I C PA R T N E R S H I P
DealerLink
Dealer Success
Delivery Methods:
We have every type of delivery method available: fax, email, or both. We can also send multiple copies if
you have more than one person you would like to receive them. We encourage our dealers to take the leads
multiple ways just to make sure they are receiving them properly. We can also deliver leads into any Lead
Management or CRM program.
Invalid Leads:
Invalid Leads that are deemed to be invalid for any of the following reasons will be credited back to a Dealer’s
account if they return them to us within 5 business days via fax or email.
■ All phone numbers are valid
■ Refinance applications
Dealers are provided with our automated return system, you will be given a user name and passwords to
process any invalid lead. We do not issue credit for leads returned after 5 business days.
Connect with _______— Phone 513 305-7485Dave
■ Income below $1800
■ Repo within 12 months
■ Open Chapter 13
■ Invalid Social Security #
10. S T R AT E G I C PA R T N E R S H I P
DealerLink
Dealer Success
Dave
The Value of Our Leads:
Our clients find that our special finance leads are the absolute cheapest form of advertising they can
buy. At a minimum, they should expect to cut their cost of sales in their store in half while doubling
the gross profit of the rest of the store on a deal by deal basis. Dealers can usually buy a full month
worth of leads for the price that one small ad would cost them in their local newspaper. The
difference is that with a local ad, a dealer has no idea if anyone is going to respond.
With our special finance leads, 100% of these customers have already indicated they want to
buy. It’s simply a matter of a Dealer being able to get them done (financed). We do not pull credit on
these customers. It’s not our job to qualify your customers. You may have lending relationships that
other dealers don’t, so we wouldn’t want to cost you any deals. You will get the good, the bad and the
ugly but you will have the chance to deliver more cars at less cost than any other advertising you are
doing, GUARANTEED!
Connect with _______— Phone 513 305-7485