Presentation To San Francisco Executives Association 4 8 2011 Double Your Sal...
Generate Qualified Appointments Through Cold Calling
1. Cold Calls
Business to Business
Business to Consumer
Surveys
Industry Audits
Political Polling
Tele-funding
Corporate RSVP
Appointment setting
Event Invites
Script Preparation
Rebutal writing
Market testing
Strategy Development
New Product Launch
Announcements
Consulting
Training
Website updates
Search Engine help
Schedule a consultation today:
978-726-5605
The sales process partner
everyone hears
but nobody sees
Need more sales?
Better qualified
appointments?
Keeping your name
out there with a good
first impression?
Want to know how
your customer or
competition sees you?
We can help.
Contact your consultant
to talk over your options.
2. Most of your competition
uses closed ended questions –
We use and value qualifying
questions that bring you
to the sale such as: “Are you
the decision maker on this?"
"Whenever the subject of inside sales scripts come up, people usually have
definite opinions -- they either love them or hate them.
Those who wouldn't be caught dead using scripts when selling on the phone like
to point to those pesky telemarketers who call at night and sound stilted and
computer like. "I hang right up on them" they say. "I'd never read scripts. It's
totally unprofessional."
On the other hand, there are inside sales professionals like me who understand
that some scripts, used in the right context, are exactly what separates the Top
20% from the other 80% who are ad-libbing their way through their
presentations and careers.
To view the entire article and others by Mike Brooks a.k.a. Mr. Insidesales, visit
www.choicetreasures.com/helpful_articles.htm
PREPARED TO CLOSE
Our top producers know what to say
BEFORE they DIAL.
Simple tips for successful scripts
*Use all capital letters and omit punctuation.
CALLERS SOUND LESS LIKE 'PITCHING MACHINES'
ALTHOUGH REHEARSED AS TO WHAT TO SAY AND
HOW TO OVERCOME OBJECTIONS THEY ARE FREE
TO CONTROL THE CONVERSATION BY ADDING THE
INFLECTION NATURALLY (re-read changing inflection)
*Use italics with no capital letters for notes to the telemarketer.
(wait for response, go right to a close, get zip code, etc.)
http://www.choicetreasures.com
3. Telemarketing is a numbers game, but it is
no child's game. It takes acquired skills
and know-how to get the steady stream of
warm leads to your sales team.
We offer consulting for analysis of your
telemarketing methods, development of
script strategy and cost effective solutions.
We do the work for you.
The Laws and regulations that govern out bound
calling can be daunting. We focus on our area of
expertise, so your team can focus on your
product and service
Our organization complies with the provisions of the
Federal Trade Commission's amended Telemarketing
Sales Rule, 16 CFR Part 310, and the Federal
Communications Commission's Rules and Regulations
Implementing the Telephone Consumer Protection
Act of 1991, 47 CFR Section 64.1200;
Compliant consumer calling
'outbound telemarketing campaigns are a great way to reach
a group of targeted prospects or customers to communicate
a message, gather feedback, and determine a next step for
the relationship" J. Sagar
Industry experience:
B2B & B2C
Software
Manufacturing
Advertising
Design
Web development
Hosting services
Brand Management
Not-For-profit
Home Improvement
Consumer services
Electronics services
Technology
Periodicals
Subscription sales
Appointment setting
Lead generating
contact@choicetreasures.com
Either you can
or you can't.
We CAN.
We DO.
When you need qualified
appointments that close
CALL US
4. Our staff puts this
challenge to you:
Authorize a 10 hour cold
call Telemarketing test. In
that brief time we will
prove our value to you.
There are no hidden costs.
The total cost of the test is
$365.00.
If in 10 hours we can't earn
your business, we flat out
don't deserve it!
Performance will always
mean as much to us as it
does to you.
James Sagar is one of the creators of the Marketing M.O., web-based software that delivers
marketing strategy. Here is what he has to say about cold calling:
"In many companies, sales reps should make hundreds or thousands of cold calls every
month to set appointments and/or generate leads. But busy reps usually prefer to work on
closing their existing pipeline. Prospecting often slips on the priority list; as a result, the
sales pipeline isn’t always filled with new prospects."
Those that CAN, DO
The tone and competance of your company is in the heart of the cold call.
The moral of your team, the energy of your corporation the ingenuity and
adaptability, it is all in the first call. The first call leaves a lasting impression.
If your team is unsure of themselves when they speak, tired of the process,
easily put off on the first call it all says your team is weak. Your prospect
will remember your company. They will remember the first impresison.
Make sure it is a good one.
"we got 65 appointments in 3 months! In an
industry that has shown a steady decline over
the past five years (golf management software)
we are very happy with the results."
'We chose CHOICE to position us as a top
service provider, (Chimney Sweeps) we
get in-bound calls from the prospecting
they did for us LAST year!
http://www.choicetreasures.com