1. Target audience research
As part of our A2 Media Coursework we are completing a planning and research package that will
help us when we come to designing a magazine poster, billboard and finally, the trailer.
Questionnaire:
1. How old are you?
12-15 16-19 20-23 24-27 28-31 other
2. What is your gender?
Male Female
3. What genre of film are you usually drawn into watching?
Thriller/horror Mystery Comedy Romantic comedy Action adventure
Other
If other please state
_______________________________________________
4. What do you like about that specific genre?
___________________________________________________________________________
__________________________________________________________________________
5. Would you go to the cinema to see a film of the thriller/mystery genre?
Yes No
Why/why not?
___________________________________________________________________________
___________________________________________________________________________
6. What would attract you to go and see a film of this genre?
___________________________________________________________________________
_________________________________________________________________________
7. What do you look for in a trailer that makes you want to go and see the film?
Actors Special effects Music Other
If other, please specify:
___________________________________________________________________________
8. When you see a film poster or magazine, what draws you in to looking at it?
___________________________________________________________________________
______________________________________________________________________
9. What key features do you expect to see on a film poster or magazine?
___________________________________________________________________________
_________________________________________________________________
Thank you for completing this questionnaire, the results will be very valuable and
beneficial and will help us to complete our coursework top the highest standard.
