These are my main "core" product offerings.

1. CORE COMPETENCIES
• Strategic Planning
Assistance to define a Mission and Vision for the client with a clear
definition of goals is key to a successful engagement.. The company wide
culture to realize a focus with an emphasis to “Major on the Majors” and
not get caught up in the “Minors”.
• Consulting
The focus of the business is individual and team mentoring to achieve
individual and company goal attainment. Collective 35+ years of
Marketing, Sales and Sales Executive Management experience from
Fortune 100 corporations brings value and benefit to the client.
• Coaching
This is a key element to success of the company. Individual coaching
techniques that empower the employee to change behaviors that may be
detrimental to the success of the individual and corporate goals is key.
The focus is to educate, equip, empower and energize the individual
employee.
• Recruitment and Training
Proven recruitment procedures are utilized to recruit, screen, interview
and recommend to the client for hiring to maximize the Sales structure
within the client’s specific need.
Additionally, focused training modules that are specific to the actual needs
of the client. Sales Cycle development, Pipeline Management and team
building are a major focus with many additional modules that are also
available to the client as needed.
• Education and Speaking
University offerings of classes are available in the Business School
environment that focuses on educating Sales and Marketing individuals
already in the marketplace. This helps “fine tune” the individuals to gain
additional resources to meet their individual training needs. A variety of
Class Offerings can be customized to the individual needs of the school.
Additionally, a variety of topics are available for Motivational Speaking
engagements for company meetings and seminars. The Radio, Television
and Sports background brings a high energy to the audience that will
invigorate and stimulate the focus group.
• Implementation
This is not a “Template” driven franchise “cookie cutter” approach to the
clients needs. The challenge is to employ the “GAP” analysis for
individualized best practices to best suit the client.
Keith R. Bergen Copyrighted Material September, 2011