2. About the product
The aim of our product is to add length and volume to
lashes
Our mascara will be made by Rimmel London
3. Target Audience
Our target audience for this advert will be females
between the age of 15+. My Survey Monkey help a lot
with gathering information on what type of mascara
women like to on a daily basis. This was the foundation
for our advert.
4. Market Research
The following links are similar adverts to the one I will
me producing:
https://www.youtube.com/watch?v=5ZiMbdyisvk
https://www.youtube.com/watch?v=BLfMXdlQTgU
6. Advertisement Plan
Setting – bright corridor, drama studio
Costume – eyelashes, leopard print top, mascara
Time Period – Modern
7. Time Slot for Advert
Our advert will be suitable to be shown at any time of
the early evening because our target audience will
probably be at work or school during the day.
