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Back to Basics: Writing Across Media

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Texas Wesleyan University
Texas Wesleyan University

This presentation for the Fort Worth Chapter of the International Association of Business Communicators highlights the basics of writing and how that effectively translates to writing across media in today's multimedia environment.

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Back to Basics: Writing Across Media IABC Fort Worth 2011
Basics of Good Writing ,[object Object],[object Object],[object Object],[object Object]
What’s the story?
Determining Your Focus ,[object Object],[object Object],[object Object],[object Object],[object Object]
How would you determine focus?
Storytelling 101 ,[object Object],[object Object],[object Object],[object Object]
The story is…
Tom Wolfe rules of descriptive writing ,[object Object],[object Object],[object Object],[object Object]
Details, details, details
Details, details, details
Text Writing Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Broadcast Writing Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web Writing Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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