1. What is social media?
 Social media is the collection of web-based
technologies that are used to facilitate social
interaction on the internet.

3. Social Media as part of Integrated Marketing
Where does Social
Media fit in?

4. Social media is a new kind of marketing

5. Everyone is
doing it.
Everyone is on
(insert social
media), so why
aren’t you?
Social Media is
great for
broadcasting!
Social Media
will make
other
marketing
channels
obsolete
Social Media is
just a fad
Social Media is
just for the
young
There is no
return in
Social Media
Marketing
Social Media
Marketing isn’t
right for this
business
Social Media
Marketing is
new
Social Media is
too time
consuming
Social Media is
free
Social Media Myths