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Week 2 Presentation


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Week 2 Presentation

  1. 1. What is social media? Social media is the collection of web-based technologies that are used to facilitate social interaction on the internet.
  2. 2. Social Media Myths Everyone is doing it. Everyone is on (insert social media), so why aren’t you? Social Media is great for broadcasting! Social Media can’t be measured and has no ROI Social Media will make other marketing channels obsolete
  3. 3. Social Media as part of Integrated Marketing
  4. 4. Social media is a new kind of marketing
  5. 5. What are the building blocks ofdigital marketing? How Search WorksA = Keywords (Because algorithms need them)
  6. 6. Using Google Search Options
  7. 7. Search plus Your World