2. Agenda
» Introduction
› m-World
› A symbol worth a thousand words
» Overview
› Barcodes & m-Payment
› Barcodes : Payment, etc.
» A closer look
› Main approaches for barcodes & m-Payment
» Discussion
› Are we in ?
2 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
3. Agenda
» Introduction
› m-World
› A symbol worth a thousand words
» Overview
› Barcodes & m-Payment
› Barcodes : Payment, etc.
» A closer look
› Main approaches for barcodes & m-Payment
» Discussion
› Are we in ?
3 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
4. m-World
Mobiles & humans Mobile usages
Bank accounts
Weather news
37% Europe
Mobiled
Emails USA
Not yet
63% SMS Japan
Browser
0,0% 10,0% 20,0% 30,0% 40,0% 50,0% 60,0% 70,0% 80,0% 90,0%
Juniper Research
Portio Research 2014
2014 ½ of subsc. are
490m "mPayers" (8% "mPayers" (~2.5b)
of subsc., in-app, ticketing, $630b in volume (5%
coupons) of eCom retail sales)
$633b in volume
Mobile usages : m-Payments forecasts
4 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
5. m-World
…Mobile Data
Data
Mobile Phone
is actually ... Phone
enablers ?
5 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
6. m-World
Mic
3G Display
NFC Camera Mobiles can read
IrDa Keypad
Bluetooth Wifi
Inputs/Outputs
The smoother, enablers ?
The better.
6 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
7. A symbol worth a thousand words
» Born in 1949, barcodes and their younger peers 2D codes are a visual
representation of data designed to allow automatic fast and accurate
transfer of information.
Aztec
Code 128 QR Code
Dolby Digital
& Sony Dynamic Digital Sound
EAN 13
Datamatrix
PDF417
and so many other symbologies …
7 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
8. Agenda
» Introduction
› m-World
› A symbol worth a thousand words
» Overview
› Barcodes & m-Payment
› Barcodes : Payment, etc.
» A closer look
› Main approaches for barcodes & m-Payment
» Discussion
› Are we in ?
8 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
9. Google
Checkout
Starbucks FaceCash
Barcodes &
m-Payment
PortaPayment Cimbal
9 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
10. Barcodes & mPayment
» Google Checkout Android Payment
› Turns a webstore into a physical POS
where the customer pays with his
Checkout account and his Android
phone.
› After completing the cart, a QR code is
generated. It encodes the URL of the
Checkout payment page, the customer
only has to enter his PIN on his phone.
10 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
11. Barcodes & mPayment
» FaceCash
› A web-based POS system
+ a mobile app
+ a direct connection to a bank account
(direct debits)
› On his POS, the merchant reads a
barcode displayed by the app which
identifies the customer. The FaceCash
webservice trigger the direct debit.
For security matters, customer’s
picture is displayed along with the
barcode.
11 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
12. Barcodes & mPayment
» Cimbal
› A web-based POS system
+ a mobile app
+ a direct connection to a bank account
(direct debits)
› A client points his phone to a barcoded
payment request (on a POS, webpage,
phone), his app’ asks for confirmation
(PIN). The payment is done.
P2P payments are possible.
12 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
13. Barcodes & mPayment
» PortaPayments
› An app’ + a web service which encodes
a PayPal payment request into a 2D
Code
› Merchants/users can display or print
the payment request codes anywhere.
Clients only have to scan & pay.
13 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
14. Barcodes & mPayment
» StarBucks
› Dematerialized gift card on mobile, the
card number is encoded in a 2D code.
› The client pay at the coffee shop
identified by his barcode, reload his
card, check his balance, get rewards, …
14 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
15. Barcodes : Payment, etc.
also in use for…
boarding passes
& tickets
…
bills loyalty & coupons
15 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
16. Agenda
» Introduction
› m-World
› A symbol worth a thousand words
» Overview
› Barcodes & m-Payment
› Barcodes : Payment, etc.
» A closer look
› Main approaches for barcodes & m-Payment
» Discussion
› Are we in ?
16 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
17. A closer look : 2 main approaches
the payer is identified by the payee
Client Store
e-Payment network
online wallets
17 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
18. A closer look : 2 main approaches
the payer identifies the payee
Store Client
e-Payment network
online wallets
18 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
19. Agenda
» Introduction
› m-World
› A symbol worth a thousand words
» Overview
› Barcodes & m-Payment
› Barcodes : Payment, etc.
» A closer look
› Main approaches for barcodes & m-Payment
» Discussion
› Are we in ?
19 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
20. Discussion
are we in ?
or dreams in bloom ?
Dawn of a BOOM, …
20 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES
21. Discussion
are we in ?
Major players
Scan to Pay in Scan to Pay
is cheap
Scan to Pay
is pervasive
Scan to Pay
is simple
21 Cartes & ID 2010 – “m-Payment, when stripes are visual” – Karim HOUNI HIGH-TECH TRANSACTIONAL SERVICES