Company & Services introduction

1. Sinostrat Solutions
Consulting
Marketing solutions
Branding & Design
Web development
Internet marketing
For
Linkedin, Viadeo, Xing
Tel: +86 139 1703 3137
info@sinostrat.com
www.sinostrat.com

2. 11 December 2011
About us
Internet & Marketing
Copyright © 2010 - 2011 Sinostrat Solutions. All rights reserved. 2

3. 11 December 2011
We are
A step forward »
About us
• An internet marketing consulting company
Internet • New technology and marketing specialists
• High quality at the right price
Services
• Melting pot company
Cases • Fanatical customer services
Contact us
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4. 11 December 2011
Core values
Passion
Overview Individuals who take initiatives to commit in learn in their activities.
About us Creativity
A melting pot of proficiencies, culture and experiences.
Internet
Social
Services A credo that respects and provides for the human and the environment
Cases
Culture
Contact us To respect and inspire from our diversity and our location.
Merit
To be rewarded for the work that has been done.
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5. 11 December 2011
Tell me...
告诉我… …and I’ll forget
…我会忘记
Show me…
示范给我看… …and I may remember
…我可能会记得
Involve me…
让我动手做… …and I’ll understand
…我才能完全了解
A Chinese proverb that fits for the internet
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6. 11 December 2011
The Internet evolution
About us
Internet Web 1.0
Web 2.0
Services One way traffic
Web 3.0
Bi-polar interaction
Cases Traditional Neuronal interaction
Marketing Marketing 2.0
Contact us
Marketing 3.0
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7. 11 December 2011
Website efficiency
Social sharing [3.0] ROI
-> Share article
-> Content feeds
About us -> Mobile apps
-> Multi-portal users
-> Real time webservices
Internet
Services Blog [2.0]
-> Comments
-> Forms
Cases -> Profiles
-> Ratings
-> Newsletters
Contact us
Showcase content [1.0]
-> Write articles
-> Display media Technology Visibility
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8. 11 December 2011
How you benefit
Return efforts into cash
About us
Increase visibility & traffic
Internet
Greater renown
Services Control & protect your brand
Cases Understand web environment
Grow the community
Contact us
Be on track
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9. Our Services

10. 11 December 2011
Services Sinostrat
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11. 11 December 2011
Consulting
Audit Web consulting Corporate training
About us Diagnostic of your Evaluation of your Face-to-face training in
current business position current website and the order to learn on how to
on the web against your creation of an manage your website
competitors and seeking assessment for future independently.
Internet for opportunities. development.
Services
Cases
Contact us Web Corporate
Audit
Consulting Training
PROCESS
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12. 11 December 2011
Marketing solutions
Internet business model Web positioning
Create a tailor-made business model Develop reports on your web
About us from your offline business model to positioning and define the given
an online version. opportunities.
Internet
Segmentation Targeting
Services Structure your segmentation from the Define your priorities and the right
offer to the demand based on your actions based on your core target
competitive advantages and your customers to extended customers
Cases business model.
Contact us 4P Strategy E-Marketing Research
Develop a strategy based on the Define your online market
products, pricing, promotion, and opportunities against the
place according to your competitors, the economical and
positioning, segmentation and technological factors as well as user
targeting. behavior.
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13. 11 December 2011
Branding & Design
Communicate rather than decorate
Terms definition Brand placement
About us
Analyze your products and/or Associate your brand in a large
services, corporate philosophy and variety of media, events and activities
Internet leading individuals to create key with other brand leaders.
terms and notions that defines your
brand.
Services Brainstorming Logo design
Collect the needs and information Create a communicative and unique
Cases from the client and assemble creative logotype based on the terms that
and strategic specialists in order to define your brand.
define a branding strategy.
Contact us
Promotional concepts Style guide & Toolkit
To create branded and tailor-made A bible on how to use appropriately and
concepts as well as the design for consistently your brand, and a toolkit with
advertisement, EPR, and buzz stationary, press kit, product packaging, and
marketing: Online marketing, Press advertisement templates as well as any
media and TV. media that represents your brand.
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14. 11 December 2011
Web Development
Web Design
Wireframe & Layout
Create a wireframe and layout of your
About us website structure. Then design a Web design
tailor-made template proposal based
on your brand image. Finally develop CMS integration
Internet the coded template to be reproduced
on your website and optimize the E-commerce / Community
website’s user interface. Development
Services Functionalities and applications
Web Development PROCESS
Template coding
Cases To integrate a self-maintainable
Content Management System
User interface optimization
(CMS), and develop applications and
Contact us functionalities (extensions) as
business and marketing tools. Content integration & translations
Increase your Search Engine
Optimization (SEO) with the latest Search Engine Optimization
techniques. Test and deploy your
website online and integrate security
measures. Finally adapt your website Testing, Security and deployment
and applications on mobile and PDA
devices. Mobile templates
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15. 11 December 2011
Web Marketing
Search Engine Marketing Semantic Studies
About us
Increase your online presence on Research and define the most
major search engines relevant keywords based on your
Internet (Google, Bing, Yahoo and Baidu). positioning against your competitors
SEM = SEO + SEA + SMO to increase your online visibility.
Services Community Management Viral Marketing
Increase your online presence on In cooperation with the branding
Cases major social networks department, to develop and spread
(Twitter, Facebook, Weibo, LinkedIn an innovative and creative buzz on
and Google+) various internet media as well as
Contact us traditional channels.
Digital Experience Mobile Marketing
To create user experiences with Outreach to your customers your
online events, games, lucky online presence on mobile devices
draws, and communication trends in and promote and online experience in
order to to attract and retain users on the daily life.
your website(s).
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16. 11 December 2011
Web Marketing
Online PR E-reputation
About us
Spread the word of your products and Gather and analyze online customer
brand through strategic partnerships opinions in order to customize your
Internet with journalists, enthusiasts and offer.
affiliations with other specialized
websites.
Services Events Competitive intelligence
Organize branded events in strategic To gather information and converting
Cases locations with unique and it into intelligence to influence
communicative themes. A face-to- business decisions. Competition and
face medium to promote your brand. technology monitoring, information
Contact us protection and lobbying.
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17. Contact us