This is my evaluation 4

1. Evaluation 4:
Who would be the audience for your media product?

2. Target Audience:
Age:
• My audience age Is 13/25 year olds anyone with an interest in this
particular dance music. This is because the artists in the dance genre
culture and are ages so my audience will be able to relate to them in a
more in-depth way. Due to her appearance and music she can suit a
younger audience as we as older in clubs and festivals.
• Many major magazine publishers produce press packs to attract
potential advertisers. The press pack will give details on the audience
demographics of the magazine and provide the advertisers with
information about their target audience.

3. Class status:
• The class status that this would be targeted
at both the working and middle class
readers; firstly that this contains informal
connotations which is the artist – it is
unlikely for a person with higher status to
be interested but on the other hand the
magazine shows sophistication and
professional attributes e.g. the layout of the
front, contents and double page show
simplistic yet good editing. Due to the age
group a lot of the audience the class
doesn't’t mater as the audience isn't adults.
Due to her background she's from a lower
class however her development in the
industry and her hard working effort may
reflect to higher class she's dedicated and
of their standard.
I would say that my magazine fits into C1-C2
due to the different audiences viewing my
magazine. Due to different classes relating
to my magazine.

5. Psychographics:
• A Psychometric Audience Profile defines an audience by how they think and
by considering their values, attitudes and lifestyle (VALs). The artist bares her
life in this article sparing out no detail it highlights her good values and good
attributes. Great example to people to work hard and find something you
love, ad use your talent to help others.
• Her attitude is dedicated and hardworking. Her music is The Aspire and The
explorer.
Demographics and psychometrics:
Media producers define and categorise their audience through
demographic profiles.
A demographic audience profile defines groups based on things like
age, gender, income, education and occupation

6. Sound:
• There is a specific sound the audience want to hear from her genre of
music. It loud and meaningful, her music can be compared to French
Montana and Rihanna. Her sound isn't using many instruments, rather
digitally made, or just her singing to there backgrounds. The vibe my
magazine is promoting is happy and summer chilled vibes. There
advertising summer clothes and Wireless. This is a very well known
festivals with a unique sound. Every night the best artists to perform all
different, and Chey Dubeck our featured artist is there. It shows people
want to see her as many love her style and sound of music, more than
other artists performing.

7. Ethnicity:
• I would also say ethnicity plays a huge part in the type of audience
that associated with black culture but it is opened up to many other
cultures as well. My artist on the front cover of my magazine is mixed
race however the genre of music isn't for one specific culture anyone
can enjoy this style of music.
•Gender:
• The gender isn't generic it can be male and female due to the songs
and colouring on magazine.

8. Location:
• The artist is based from
Camden a lot of her songs are
due t were she lied the life
she has gone through. As ell
as a few songs being
produced in studios in her
room and the roundhouse.
However the location of
audience isn't specific to
Camden or London even my
magazine could branch out to
places such as Australia and
Europe.
Interests:
The magazine is an article
about her so reflects her life,
her interests is occasion and
festivals. The brand she
advertises is unisex so again
isn't specific to a gender. The
audience can relate to her
interests and her music.

9. •Mass audience - Trying to reach as large an
audience as possible.
• This magazine audience can go global with markets all ove4r the glob as
well as internet access expanding many can see this magazine.
•Niche audience - specialised audiences,
interest specific audiences.
• Her fans are a big part of her life and can follow her wherever she goes,
like: festivals, even through her social media her fan base has improved.