Crack Business Cases Easily
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Crack Business Cases Easily
- 3. Insights • Current perception • Core benefit sought • Swot Core problem ALTERNATIVE EVALUATION OPTIMAL SOLUTION PLAN OF ACTION MONITORINGSITUATION ANALYSIS
- 4. Current scenario •Adverse conditions •BAD ceo SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G
- 5. CORE PROBLEM ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G decision Matrix SITUATION ANALYSIS HIGH Priority 2 Priority 4 Priority 1 Priority 3 HIGHLOW LOW importance Urgency
- 6. PEST Analysis POLITICAL 1. Government support 2. The world’s greenest airport 3. Support of eco-friendly projects Economic 1. Hyper Inflation 2. Remittance inflow 3. Incubating infant export industries SOCIAL 1. Reduction of carbon emissions per passenger 2. Social network 3. Minimize road traffic 4. Database of local vendors supplying TECHNOLOGICAL 1. Energy-efficient vehicles 2. Electric cars/ alternative fuels 3. Fleet for electric and CNG vehicles SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G
- 7. BUSINESS POSITION - STRENGTH MARKET ATTRACTIVENESS Invest for growth Invest selectively for growth Protect. Develop selectively building upon strengths Invest. The organization is selective in choice of product/service Protect. Develop for revenue generation Invest for growth Protect. Develop and build selectively for revenue generation Divest Harvest HIGH MEDIUM LOWHIGHMEDIUMLOW GE-Mckinsey matrix
- 8. bcg matrix HIGH CASH COW DOG STAR QUESTION MARK HIGHLOW LOW MARKETGROWTH MARKET SHARE ALTERNATI VE EVALUATIO N OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G SITUATION ANALYSIS Core problem
- 11. Porter’s five forces Competitive RIVALRY High/low BARGAINING POWER (SUPPLIERS) Point one Point two NEW ENTRANTS Point one Point two SUBSTITUTE PRODUCTS Point one Point two BARGAINING POWER (BUYERS) Point one Point two ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G SITUATION ANALYSIS Core problem
- 12. SWOT analysis Swot analysis Weakness Point one Point two Strengths Point one Point two Opportunities Point one Point two Threats Point one Point two ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G SITUATION ANALYSIS Core problem
- 13. Porter’s generic strategies LOW COST COST FOCUS STRATEGY DIFFERENTIATION FOCUS STRATEGY COST LEADERSHIP STRATEGY DIFFERENTIATION STRATEGY BROADNARROW PRODUCT UNIQUENESS COMPETITIVE ADVANTAGE COMPETITIVESCOPE ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G SITUATION ANALYSIS Core problem
- 14. SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G Follow existing model Alternative One Congruence to Mission and Vision Problem of Scaling up Lack of access To finance Just another Point point one point Three
- 15. Key success factors (ksfs) •Operational factors •Competitive standing •Organizational structure •4 •5 SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G
- 16. The Value chain RAW MATERIALS OPERATIONS DELIVERY CUSTOMER ACQUISITION CUSTOMER RETENTION STRENGTHS: PROBLEMS: SITUATION ANALYSIS Core problem OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G ALTERNATI VE EVALUATIO
- 17. Pricing strategy PERCEIVED VALUE TO CUSTOMER PRICE OF A SUBSTITUTE COST OF GOODS SOLD ZERO PREVIOUS PRICE PAID 100 0 PROFIT MARGIN (VALUE FOR SELLER) UNTAPPED CONSUMER SURPLUS PRICECANBESETINTHIS REGION SITUATION ANALYSIS Core problem OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G ALTERNATI VE EVALUATIO
- 18. Contribution margin analysis UNIT CONRIBUTION MARGIN UNIT SELLING PRICE (-) VARIABLE COSTS VALUE FIXED COSTS/ UNIT CONTRIBUTION BREAK EVEN VOLUME BREAK EVEN MARKET SHARE TOTAL CONTRIBUTION NET PROFIT BREAK EVEN VOLUME/ TOTAL MARKET SHARE UNIT CONTRIBUTION x NO. OF GOODS SOLD TOTAL CONTRIBUTION (-) OVERHEAD COSTS VALUE VALUE VALUE VALUE SITUATION ANALYSIS Core problem OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G ALTERNATI VE EVALUATIO
- 19. Plan of action SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G Sub Heading Sub Heading 0 Year 1 Year Sub Heading 2 Year Sub Heading
- 20. Plan of action SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G Sub Heading Sub Heading 3 Year 4 Year Sub Heading 5 Year Sub Heading
- 21. Plan of action SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G Sub Heading Sub Heading 6 Year 7 Year Sub Heading 8 Year Sub Heading
- 22. Monitoring & evaluation SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G •Sales growth •Social media reach •Top of the mind associations •Continuous tracking •Periodic market research
- 23. Contingency plan SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G •Move for acquisitions and mergers
- 24. Contingency plan SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G •Move for acquisitions and mergers
- 28. Financial Feasibility Total Cost $18.64 million Reach 1.80M|1.5M |1M Cost per Reach $10.35|15.23|16.23 Breakeven 62,000 units 3% | 4% | 5% Required Conversion rate = SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G Payback period 13 months
- 29. Enter core problem? • Addressing the question SITUATION ANALYSIS Core problem ALTERNATI VE EVALUATIO OPTIMAL SOLUTION PLAN OF ACTION MONITORIN G