SlideShare a Scribd company logo
1 of 24
Personal Investigation
Personal investigation.
Aim: To conduct a sustained photographic project
based on a concept, issue or investigation.
• Produce images related to your chosen area
• You may work within the studio or on location
• You will edit images and show progression
• You will continue secondary research on
artists/photographers relevant to your chosen
topic
• Consider how you will write your written
material.
Personal investigation.
Assessment objectives.
• Develop their ideas through sustained and
focused investigations informed by contextual
and other sources, demonstrating analytical
and critical understanding.
Personal Investigation.
Assessment objectives
AO1: Develop their ideas through
sustained and focused
investigations informed by
contextual and other sources,
demonstrating analytical and
critical understanding.
Ideas gained
from research
of artists,
photographers
Ideas gained
from practical
photography
Apply critical thinking
when evaluating own
personal research and
secondary sources.
Personal Investigation.
Assessment objectives
AO2 Experiment with and select appropriate
resources, media, materials, techniques and
processes, reviewing and refining their ideas as
their work develops.
Experiment with e.g.
camera techniques
and processes
Refining ideas through
evaluation and developing
work further
Experiment with e.g.
Photoshop
approaches
Planning and
gathering appropriate
resources e.g. props
lightiing, location
Personal Investigation.
Assessment objectives
AO3 Record in visual and/or other forms ideas,
observations and insights relevant to their
intentions, demonstrating an ability to reflect on
their work and progress
Recording in blog, ideas,
plans, reflecting and
evaluating
Producing new work in
response to
observations and work
in progress
Recording all forms of
ideas and insights during
the project
Personal Investigation.
Assessment objectives
AO4 Present a personal, informed and
meaningful response demonstrating critical
understanding, realising intentions and, where
appropriate, making connections between visual,
written, oral or other elements.
Visual outcomes
(final images)
linked to research
Producing work
based on personal
insights
Drawing sound
conclusions from
Research sources
Personal Investigation.
You should be either
1. Research photographers relevant to your
personal investigation.
– Use Critical analysis to evaluate imagery (context
(background info who, what, where) connotation,
denotation)
2. Carry out shoots
3. Draft a plan for executing your personal projects
Location shoots
• Students to inform tutor prior to departure.
• Equipment used (tripods, cameras) to be
booked out and returned by the close of the
lesson.
Research
Critical Analysis
• Art criticism is responding to, interpreting meaning, and making
critical judgments about specific works of art.
Contextual studies (similar to textual analysis in Media)
• Is about how art work including photograph exists within a wider
context of e.g. a social, political context
• Your research of a photograph must therefore be much broader
than just examining the photograph.
• Ask your self why was the art work produced, for what purpose and
so on…
• The following slides should help you to critically analse
photographs/artwork.
Researching, Artwork, Contextual Studies.
Contextual studies in art.
Guernica: to understand Guernica I need to know when it was created (1937)
and where (Basque town). By whom (Picasso) and why (commemoration of
the Bombing of the Basque town). What were the artists intentions (to alert the
world to the brutal killing of innocents by German bombers).
Researching, Artwork, Contextual Studies.
Subjective and emotive
Good,Bad, like, awful
I don’t like it, terrible, fantastic.
Objective and analytical
terminology
Composition, tone, colour palette,
Black and White, abstract, cubist,
symbolic, propagandist, terror,
anguish, screaming, emotive,
sympathetic, political, agenda, etc.
Describing Pictures (Guernica).
AVOID USE
Researching, Artwork, Contextual Studies.
The flat Iron, 1905 Alfred Steichen
Contextual studies
Edward Steichen (1879-1983)
Steichen took up photography in 1895, at
the age of sixteen, and was self-taught.
he was associated with a style of
photography known as Pictorials. The
Pictorialists felt that the aesthetic promise
of photography lay in an emulation of
painting.
Steichen’s early work, adopted many
Pictorialist techniques (a jiggled tripod, a
lens bathed in glycerin, or various darkroom
tricks).
Context
(who)
Context
(what)
Context
(why)
Context
(How, or
process)
Researching, Artwork, Contextual Studies.
The flat Iron, 1905 Alfred Steichen
Contextual studies
This pictorialist approach is evident in
Steichen’s photograph of the flat iron,
the image is vague, with no clear
point of focus. Like a painting the
composition is tonally divided into
foreground, middle and background.
The imagery is evocative (connotes
to) of an impressionist painting where
the detail of the imagery is left
unresolved. It suggests the romance
of a by-gone era where people where
transported by horse drawn carraige
to their homes.
denotation
connotation
Visual Essay & Contextual studies.
Written study:
AQA specification.
As the quality of written communication is an important aspect of this unit candidates
should consider the following points:
• Written material of a critical, analytical nature.
• Written material should be no less than 1000 and no more than 3000 words.
• Sources should be identified and a bibliography should be included.
• Candidates should demonstrate that they are aware of the discipline of
working within given word counts.
Visual Essay & Contextual studies.
What kind of Written work should I submit?
AQA specification.
Written material of a critical, analytical nature can be included in a variety of forms:
• A personal study
• A Journal
• A report
• An evaluation and reflection on candidates’ work and that of others.
Visual Essay & Contextual studies.
Elements
Title:
Introduction
Main Body
Conclusions
References
Visual Essay & Contextual studies.
Title: Notions of Beauty.
Devise a precise area of investigation.
• what is beauty and how is it to be portrayed?
Subsidiary sections.
•How was beauty defined in the past.
•How is beauty defined in the present.
•How do photographers portray beauty.
Visual Essay & Contextual studies.
Introduction.
The context, why you are investigating this subject?
Include the scope of your investigations. Tell the readers what answers you want to
gain from your investigations.
Example: Beauty products are a 40 billion dollar industry, yet what constitutes
beauty, how should the photographer portray beauty? Are there different models
by which we perceive beauty? The research looks at historical context of beauty,
primitive elaborations and western concepts of beauty. Several photographers
investigated including Nick Knight, Juergen Teller, etc.
Visual Essay & Contextual studies.
Main Body.
Subdivide into sections.
• A historical and cultural perspective on beauty.
• Primitive elaborations.
• Beautification through the use of cosmetics.
• Defining Beauty.
• Photographers interpretations
Visual Essay & Contextual studies.
Main body.
Analysing images.
Objective assessment.
Composition, lighting, photographer, style, movement, colour, etc.
Subjective assessment.
Your personal interpretation of what the image means, the connotations. Happy,
sad, moody, dark, funny, etc.
Contextual assessment.
At what period was the photograph taken, how does this image compare with the
work of other photographers, what was the photographer wanting to portray?
Techniques used?
Report writing
Conclusion.
Make sound conclusions based on the images you have analysed/evaluated.
•what is beauty and how is it to be portrayed?
how should the photographer portray beauty?
There is no objective definition of beauty, the classical concept of Grecian beauty is an
idea, beauty is in the eye of the beholder.
Photographers have the opportunity to portray various facets of beauty through their
imagery challenging conventional concepts and stereo-types.
Report writing
Main Body:
Figure 7: The rose garden, 2001
Lux work exists somewhere in between the world of painted and photographic art.
Prose (2005, p41) compared her work to the flawless perfection of a Vermeer.
References.
Prose, F. (2005) Loretta Lux: Imaginary portraits. New York: Aperture.
Report writing
Main Body:
Figure 8: Gareth Pugh, S/S 2011
Gareth Pugh’s (2011) fashion video, shot in black and white with harsh, film noire
lighting bridges the gap between the cinematic and still image.
Reference.
Pugh, G.’ Hogben R (2101),, Available from:<
https://www.youtube.com/watch?v=weCltin7_iQ> [Accessed 07 November 2015].

More Related Content

What's hot

Analysis of Artists Presentation 1
Analysis of Artists Presentation 1 Analysis of Artists Presentation 1
Analysis of Artists Presentation 1 Jem's Converse
 
Prompts for Critique and Understanding
Prompts for Critique and UnderstandingPrompts for Critique and Understanding
Prompts for Critique and UnderstandingEmily Valenza
 
Bases For Art
Bases For ArtBases For Art
Bases For Artkjera
 
Photographers for project 1 year 10
Photographers for project 1 year 10Photographers for project 1 year 10
Photographers for project 1 year 10Hastingshighart
 
Chapter Three Art Media Processes
Chapter Three Art Media ProcessesChapter Three Art Media Processes
Chapter Three Art Media Processestaraballenger
 
Arh2050 sm2021 research project instructions
Arh2050 sm2021 research project instructionsArh2050 sm2021 research project instructions
Arh2050 sm2021 research project instructionsProfWillAdams
 
Taster day photography
Taster day photographyTaster day photography
Taster day photographyJaskirt Boora
 
Visual arts extended essay
Visual arts extended essayVisual arts extended essay
Visual arts extended essayJennifer Gaither
 
Extended Essay Visual Arts 2012
Extended Essay Visual Arts 2012Extended Essay Visual Arts 2012
Extended Essay Visual Arts 2012darklordcolor
 
Year 7 unit 7 a myself lesson 12
Year 7 unit 7 a myself lesson 12Year 7 unit 7 a myself lesson 12
Year 7 unit 7 a myself lesson 12Paul Thompson
 
CLFA 1 THURS PAINTING PRESENTATION
CLFA 1 THURS PAINTING PRESENTATIONCLFA 1 THURS PAINTING PRESENTATION
CLFA 1 THURS PAINTING PRESENTATIONEd Jeavons
 
10 concentration ideas all portfolios
10 concentration ideas all portfolios10 concentration ideas all portfolios
10 concentration ideas all portfoliosRiverwood HS
 

What's hot (20)

Analysis of Artists Presentation 1
Analysis of Artists Presentation 1 Analysis of Artists Presentation 1
Analysis of Artists Presentation 1
 
Art Criticism Instructions
Art Criticism InstructionsArt Criticism Instructions
Art Criticism Instructions
 
Prompts for Critique and Understanding
Prompts for Critique and UnderstandingPrompts for Critique and Understanding
Prompts for Critique and Understanding
 
Art critique
Art critiqueArt critique
Art critique
 
Art critique
Art critiqueArt critique
Art critique
 
Bases For Art
Bases For ArtBases For Art
Bases For Art
 
Photographers for project 1 year 10
Photographers for project 1 year 10Photographers for project 1 year 10
Photographers for project 1 year 10
 
Week one
Week oneWeek one
Week one
 
What is Art?
What is Art?What is Art?
What is Art?
 
Chapter Three Art Media Processes
Chapter Three Art Media ProcessesChapter Three Art Media Processes
Chapter Three Art Media Processes
 
Arh2050 sm2021 research project instructions
Arh2050 sm2021 research project instructionsArh2050 sm2021 research project instructions
Arh2050 sm2021 research project instructions
 
Taster day photography
Taster day photographyTaster day photography
Taster day photography
 
Visual arts extended essay
Visual arts extended essayVisual arts extended essay
Visual arts extended essay
 
Extended Essay Visual Arts 2012
Extended Essay Visual Arts 2012Extended Essay Visual Arts 2012
Extended Essay Visual Arts 2012
 
Art movement
Art movementArt movement
Art movement
 
Lesson 2 reading media texts
Lesson 2 reading media textsLesson 2 reading media texts
Lesson 2 reading media texts
 
Year 7 unit 7 a myself lesson 12
Year 7 unit 7 a myself lesson 12Year 7 unit 7 a myself lesson 12
Year 7 unit 7 a myself lesson 12
 
CLFA 1 THURS PAINTING PRESENTATION
CLFA 1 THURS PAINTING PRESENTATIONCLFA 1 THURS PAINTING PRESENTATION
CLFA 1 THURS PAINTING PRESENTATION
 
Drawing-for-fun Class 1 Reuters Fall
Drawing-for-fun Class 1 Reuters FallDrawing-for-fun Class 1 Reuters Fall
Drawing-for-fun Class 1 Reuters Fall
 
10 concentration ideas all portfolios
10 concentration ideas all portfolios10 concentration ideas all portfolios
10 concentration ideas all portfolios
 

Viewers also liked

Photo essay
Photo essayPhoto essay
Photo essayMrLawler
 
Photography related jobs
Photography related jobsPhotography related jobs
Photography related jobsrawrxxpaige
 
Gce a2 photography pd 2012 2013
Gce a2 photography pd 2012 2013Gce a2 photography pd 2012 2013
Gce a2 photography pd 2012 2013thomasadamsmedia
 
A moving collection of iconic photographs from the last 100 years
A moving collection of iconic photographs from the last 100 yearsA moving collection of iconic photographs from the last 100 years
A moving collection of iconic photographs from the last 100 yearsJose Pinto Cardoso
 
Five movements of photography
Five movements of photography  Five movements of photography
Five movements of photography Bjmcentral97
 
Essay proposal presentation
Essay proposal presentationEssay proposal presentation
Essay proposal presentationBeatriceYates
 
Photography A2 Essay
Photography A2 EssayPhotography A2 Essay
Photography A2 EssayMeganReanne
 
A2 Photography overview
A2 Photography overviewA2 Photography overview
A2 Photography overviewSaffron Lee
 
Photography Unit 3 Essay
Photography Unit 3 EssayPhotography Unit 3 Essay
Photography Unit 3 EssayLukeSams
 
Externally set assignment 2013.14
Externally set assignment 2013.14Externally set assignment 2013.14
Externally set assignment 2013.14Simon Gummer
 
Fashion and Beauty Photography Essay
Fashion and Beauty Photography EssayFashion and Beauty Photography Essay
Fashion and Beauty Photography Essayalicesoph96
 

Viewers also liked (20)

Photo essay
Photo essayPhoto essay
Photo essay
 
Photography related jobs
Photography related jobsPhotography related jobs
Photography related jobs
 
Connecting essay 4
Connecting essay 4Connecting essay 4
Connecting essay 4
 
Connecting essay 2
Connecting essay 2Connecting essay 2
Connecting essay 2
 
Gce a2 photography pd 2012 2013
Gce a2 photography pd 2012 2013Gce a2 photography pd 2012 2013
Gce a2 photography pd 2012 2013
 
A moving collection of iconic photographs from the last 100 years
A moving collection of iconic photographs from the last 100 yearsA moving collection of iconic photographs from the last 100 years
A moving collection of iconic photographs from the last 100 years
 
Paige landry
Paige landryPaige landry
Paige landry
 
Five movements of photography
Five movements of photography  Five movements of photography
Five movements of photography
 
Essay proposal presentation
Essay proposal presentationEssay proposal presentation
Essay proposal presentation
 
A2 30112011
A2 30112011A2 30112011
A2 30112011
 
Photography A2 Essay
Photography A2 EssayPhotography A2 Essay
Photography A2 Essay
 
Issues of concern
Issues of concernIssues of concern
Issues of concern
 
Accio
AccioAccio
Accio
 
A2 Photography overview
A2 Photography overviewA2 Photography overview
A2 Photography overview
 
Photography Unit 3 Essay
Photography Unit 3 EssayPhotography Unit 3 Essay
Photography Unit 3 Essay
 
Externally set assignment 2013.14
Externally set assignment 2013.14Externally set assignment 2013.14
Externally set assignment 2013.14
 
Fashion and Beauty Photography Essay
Fashion and Beauty Photography EssayFashion and Beauty Photography Essay
Fashion and Beauty Photography Essay
 
Chemi
ChemiChemi
Chemi
 
PHOTOGRAPHY ESSAY
PHOTOGRAPHY ESSAYPHOTOGRAPHY ESSAY
PHOTOGRAPHY ESSAY
 
A2 photography
A2 photographyA2 photography
A2 photography
 

Similar to Personal project 09112015

Components of an Art Critique_Contemporary Phi. Arts
Components of an Art Critique_Contemporary Phi. ArtsComponents of an Art Critique_Contemporary Phi. Arts
Components of an Art Critique_Contemporary Phi. Artshannahruthpayao1
 
Critique paper in English for Academic and Profession Purposes
Critique paper in English for Academic and Profession PurposesCritique paper in English for Academic and Profession Purposes
Critique paper in English for Academic and Profession PurposesMaamMeshil1
 
Developing ICC through Image Model
Developing ICC through Image ModelDeveloping ICC through Image Model
Developing ICC through Image ModelChinese Teachers
 
1 Islamic Art History Guideline The 4-part analys
 1 Islamic Art History Guideline The 4-part analys 1 Islamic Art History Guideline The 4-part analys
1 Islamic Art History Guideline The 4-part analysMargaritoWhitt221
 
Unit 2 Due Jan 18 2015 This assignment has 2 parts.Part 1.docx
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1.docxUnit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1.docx
Unit 2 Due Jan 18 2015 This assignment has 2 parts.Part 1.docxdickonsondorris
 
Lesson 6: interpretion and analysis in contemporary art
Lesson 6: interpretion and analysis in contemporary artLesson 6: interpretion and analysis in contemporary art
Lesson 6: interpretion and analysis in contemporary artFaythsheriegne Godoy
 
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docx
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docxUnit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docx
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docxnanamonkton
 
1 WRITING ABOUT ART Art is a provocative medium, and yo.docx
1 WRITING ABOUT ART Art is a provocative medium, and yo.docx1 WRITING ABOUT ART Art is a provocative medium, and yo.docx
1 WRITING ABOUT ART Art is a provocative medium, and yo.docxtarifarmarie
 
Introduction to Writing About Art - Critical
Introduction to Writing About Art - CriticalIntroduction to Writing About Art - Critical
Introduction to Writing About Art - CriticalChristine Ege
 
Project Planner: Who Am I?
Project Planner: Who Am I?Project Planner: Who Am I?
Project Planner: Who Am I?Gina Olabuenaga
 
A2personalstudyguide
A2personalstudyguideA2personalstudyguide
A2personalstudyguideJo Lowes
 
ART APPRECIATION........................
ART APPRECIATION........................ART APPRECIATION........................
ART APPRECIATION........................CARLOCUIZON1
 
Analysing an artists work
Analysing an artists workAnalysing an artists work
Analysing an artists workgmoustaka
 
ARH2000 Art & Culture USF College of the Arts 1 .docx
ARH2000 Art & Culture  USF College of the Arts 1 .docxARH2000 Art & Culture  USF College of the Arts 1 .docx
ARH2000 Art & Culture USF College of the Arts 1 .docxtarifarmarie
 
DESCRIPTION APPLIED OF CONTEMPORARY ART.pptx
DESCRIPTION APPLIED OF CONTEMPORARY ART.pptxDESCRIPTION APPLIED OF CONTEMPORARY ART.pptx
DESCRIPTION APPLIED OF CONTEMPORARY ART.pptxKentPeterCuadrado
 
AS Photography Documentary assignment brief 2013
AS Photography Documentary assignment brief 2013AS Photography Documentary assignment brief 2013
AS Photography Documentary assignment brief 2013Jaskirt Boora
 

Similar to Personal project 09112015 (20)

Personal study doc
Personal study docPersonal study doc
Personal study doc
 
Components of an Art Critique_Contemporary Phi. Arts
Components of an Art Critique_Contemporary Phi. ArtsComponents of an Art Critique_Contemporary Phi. Arts
Components of an Art Critique_Contemporary Phi. Arts
 
Critique paper in English for Academic and Profession Purposes
Critique paper in English for Academic and Profession PurposesCritique paper in English for Academic and Profession Purposes
Critique paper in English for Academic and Profession Purposes
 
Developing ICC through Image Model
Developing ICC through Image ModelDeveloping ICC through Image Model
Developing ICC through Image Model
 
1 Islamic Art History Guideline The 4-part analys
 1 Islamic Art History Guideline The 4-part analys 1 Islamic Art History Guideline The 4-part analys
1 Islamic Art History Guideline The 4-part analys
 
Exam written essay
Exam written essayExam written essay
Exam written essay
 
Unit 2 Due Jan 18 2015 This assignment has 2 parts.Part 1.docx
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1.docxUnit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1.docx
Unit 2 Due Jan 18 2015 This assignment has 2 parts.Part 1.docx
 
Lesson 6: interpretion and analysis in contemporary art
Lesson 6: interpretion and analysis in contemporary artLesson 6: interpretion and analysis in contemporary art
Lesson 6: interpretion and analysis in contemporary art
 
Art criticism
Art criticismArt criticism
Art criticism
 
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docx
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docxUnit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docx
Unit 2  Due  Jan 18 2015 This assignment has 2 parts.Part 1Whe.docx
 
1 WRITING ABOUT ART Art is a provocative medium, and yo.docx
1 WRITING ABOUT ART Art is a provocative medium, and yo.docx1 WRITING ABOUT ART Art is a provocative medium, and yo.docx
1 WRITING ABOUT ART Art is a provocative medium, and yo.docx
 
Introduction to Writing About Art - Critical
Introduction to Writing About Art - CriticalIntroduction to Writing About Art - Critical
Introduction to Writing About Art - Critical
 
Project Planner: Who Am I?
Project Planner: Who Am I?Project Planner: Who Am I?
Project Planner: Who Am I?
 
A2personalstudyguide
A2personalstudyguideA2personalstudyguide
A2personalstudyguide
 
ART APPRECIATION........................
ART APPRECIATION........................ART APPRECIATION........................
ART APPRECIATION........................
 
Analysing an artists work
Analysing an artists workAnalysing an artists work
Analysing an artists work
 
Introtothemes
IntrotothemesIntrotothemes
Introtothemes
 
ARH2000 Art & Culture USF College of the Arts 1 .docx
ARH2000 Art & Culture  USF College of the Arts 1 .docxARH2000 Art & Culture  USF College of the Arts 1 .docx
ARH2000 Art & Culture USF College of the Arts 1 .docx
 
DESCRIPTION APPLIED OF CONTEMPORARY ART.pptx
DESCRIPTION APPLIED OF CONTEMPORARY ART.pptxDESCRIPTION APPLIED OF CONTEMPORARY ART.pptx
DESCRIPTION APPLIED OF CONTEMPORARY ART.pptx
 
AS Photography Documentary assignment brief 2013
AS Photography Documentary assignment brief 2013AS Photography Documentary assignment brief 2013
AS Photography Documentary assignment brief 2013
 

More from jamesbellphotography (13)

Beauty shoots0220171
Beauty shoots0220171Beauty shoots0220171
Beauty shoots0220171
 
Ocr primarytask
Ocr primarytaskOcr primarytask
Ocr primarytask
 
Working with indesign
Working with indesignWorking with indesign
Working with indesign
 
Media and identity_islam2
Media and identity_islam2Media and identity_islam2
Media and identity_islam2
 
Recording blur tutorial
Recording blur tutorialRecording blur tutorial
Recording blur tutorial
 
Location portraiture
Location portraitureLocation portraiture
Location portraiture
 
Beauty image shoot
Beauty image shootBeauty image shoot
Beauty image shoot
 
G325 intro
G325 introG325 intro
G325 intro
 
A2 media spec_briefs
A2 media spec_briefsA2 media spec_briefs
A2 media spec_briefs
 
Camera controls: Blur, depth of field, close up
Camera controls: Blur, depth of field, close upCamera controls: Blur, depth of field, close up
Camera controls: Blur, depth of field, close up
 
Advanced camera lighting techniques
Advanced camera lighting techniquesAdvanced camera lighting techniques
Advanced camera lighting techniques
 
A2 media research planning
A2 media research planningA2 media research planning
A2 media research planning
 
Media studies primary_research
Media studies primary_researchMedia studies primary_research
Media studies primary_research
 

Recently uploaded

Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Sapana Sha
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Krashi Coaching
 
ENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptx
ENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptxENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptx
ENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptxAnaBeatriceAblay2
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionSafetyChain Software
 
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...Marc Dusseiller Dusjagr
 
Presiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha electionsPresiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha electionsanshu789521
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxiammrhaywood
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdfSoniaTolstoy
 
Blooming Together_ Growing a Community Garden Worksheet.docx
Blooming Together_ Growing a Community Garden Worksheet.docxBlooming Together_ Growing a Community Garden Worksheet.docx
Blooming Together_ Growing a Community Garden Worksheet.docxUnboundStockton
 
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdfssuser54595a
 
भारत-रोम व्यापार.pptx, Indo-Roman Trade,
भारत-रोम व्यापार.pptx, Indo-Roman Trade,भारत-रोम व्यापार.pptx, Indo-Roman Trade,
भारत-रोम व्यापार.pptx, Indo-Roman Trade,Virag Sontakke
 
Science lesson Moon for 4th quarter lesson
Science lesson Moon for 4th quarter lessonScience lesson Moon for 4th quarter lesson
Science lesson Moon for 4th quarter lessonJericReyAuditor
 
Solving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptxSolving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptxOH TEIK BIN
 
EPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptxEPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptxRaymartEstabillo3
 
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTiammrhaywood
 
Alper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentAlper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentInMediaRes1
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Celine George
 
Biting mechanism of poisonous snakes.pdf
Biting mechanism of poisonous snakes.pdfBiting mechanism of poisonous snakes.pdf
Biting mechanism of poisonous snakes.pdfadityarao40181
 

Recently uploaded (20)

Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
 
ENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptx
ENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptxENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptx
ENGLISH5 QUARTER4 MODULE1 WEEK1-3 How Visual and Multimedia Elements.pptx
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
 
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
 
Presiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha electionsPresiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha elections
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
 
Blooming Together_ Growing a Community Garden Worksheet.docx
Blooming Together_ Growing a Community Garden Worksheet.docxBlooming Together_ Growing a Community Garden Worksheet.docx
Blooming Together_ Growing a Community Garden Worksheet.docx
 
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
 
भारत-रोम व्यापार.pptx, Indo-Roman Trade,
भारत-रोम व्यापार.pptx, Indo-Roman Trade,भारत-रोम व्यापार.pptx, Indo-Roman Trade,
भारत-रोम व्यापार.pptx, Indo-Roman Trade,
 
Science lesson Moon for 4th quarter lesson
Science lesson Moon for 4th quarter lessonScience lesson Moon for 4th quarter lesson
Science lesson Moon for 4th quarter lesson
 
9953330565 Low Rate Call Girls In Rohini Delhi NCR
9953330565 Low Rate Call Girls In Rohini  Delhi NCR9953330565 Low Rate Call Girls In Rohini  Delhi NCR
9953330565 Low Rate Call Girls In Rohini Delhi NCR
 
Solving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptxSolving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptx
 
EPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptxEPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptx
 
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
 
Alper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentAlper Gobel In Media Res Media Component
Alper Gobel In Media Res Media Component
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
 
Biting mechanism of poisonous snakes.pdf
Biting mechanism of poisonous snakes.pdfBiting mechanism of poisonous snakes.pdf
Biting mechanism of poisonous snakes.pdf
 
Staff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSDStaff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSD
 

Personal project 09112015

  • 2. Personal investigation. Aim: To conduct a sustained photographic project based on a concept, issue or investigation. • Produce images related to your chosen area • You may work within the studio or on location • You will edit images and show progression • You will continue secondary research on artists/photographers relevant to your chosen topic • Consider how you will write your written material.
  • 3. Personal investigation. Assessment objectives. • Develop their ideas through sustained and focused investigations informed by contextual and other sources, demonstrating analytical and critical understanding.
  • 4. Personal Investigation. Assessment objectives AO1: Develop their ideas through sustained and focused investigations informed by contextual and other sources, demonstrating analytical and critical understanding. Ideas gained from research of artists, photographers Ideas gained from practical photography Apply critical thinking when evaluating own personal research and secondary sources.
  • 5. Personal Investigation. Assessment objectives AO2 Experiment with and select appropriate resources, media, materials, techniques and processes, reviewing and refining their ideas as their work develops. Experiment with e.g. camera techniques and processes Refining ideas through evaluation and developing work further Experiment with e.g. Photoshop approaches Planning and gathering appropriate resources e.g. props lightiing, location
  • 6. Personal Investigation. Assessment objectives AO3 Record in visual and/or other forms ideas, observations and insights relevant to their intentions, demonstrating an ability to reflect on their work and progress Recording in blog, ideas, plans, reflecting and evaluating Producing new work in response to observations and work in progress Recording all forms of ideas and insights during the project
  • 7. Personal Investigation. Assessment objectives AO4 Present a personal, informed and meaningful response demonstrating critical understanding, realising intentions and, where appropriate, making connections between visual, written, oral or other elements. Visual outcomes (final images) linked to research Producing work based on personal insights Drawing sound conclusions from Research sources
  • 8. Personal Investigation. You should be either 1. Research photographers relevant to your personal investigation. – Use Critical analysis to evaluate imagery (context (background info who, what, where) connotation, denotation) 2. Carry out shoots 3. Draft a plan for executing your personal projects
  • 9. Location shoots • Students to inform tutor prior to departure. • Equipment used (tripods, cameras) to be booked out and returned by the close of the lesson.
  • 10. Research Critical Analysis • Art criticism is responding to, interpreting meaning, and making critical judgments about specific works of art. Contextual studies (similar to textual analysis in Media) • Is about how art work including photograph exists within a wider context of e.g. a social, political context • Your research of a photograph must therefore be much broader than just examining the photograph. • Ask your self why was the art work produced, for what purpose and so on… • The following slides should help you to critically analse photographs/artwork.
  • 11. Researching, Artwork, Contextual Studies. Contextual studies in art. Guernica: to understand Guernica I need to know when it was created (1937) and where (Basque town). By whom (Picasso) and why (commemoration of the Bombing of the Basque town). What were the artists intentions (to alert the world to the brutal killing of innocents by German bombers).
  • 12. Researching, Artwork, Contextual Studies. Subjective and emotive Good,Bad, like, awful I don’t like it, terrible, fantastic. Objective and analytical terminology Composition, tone, colour palette, Black and White, abstract, cubist, symbolic, propagandist, terror, anguish, screaming, emotive, sympathetic, political, agenda, etc. Describing Pictures (Guernica). AVOID USE
  • 13. Researching, Artwork, Contextual Studies. The flat Iron, 1905 Alfred Steichen Contextual studies Edward Steichen (1879-1983) Steichen took up photography in 1895, at the age of sixteen, and was self-taught. he was associated with a style of photography known as Pictorials. The Pictorialists felt that the aesthetic promise of photography lay in an emulation of painting. Steichen’s early work, adopted many Pictorialist techniques (a jiggled tripod, a lens bathed in glycerin, or various darkroom tricks). Context (who) Context (what) Context (why) Context (How, or process)
  • 14. Researching, Artwork, Contextual Studies. The flat Iron, 1905 Alfred Steichen Contextual studies This pictorialist approach is evident in Steichen’s photograph of the flat iron, the image is vague, with no clear point of focus. Like a painting the composition is tonally divided into foreground, middle and background. The imagery is evocative (connotes to) of an impressionist painting where the detail of the imagery is left unresolved. It suggests the romance of a by-gone era where people where transported by horse drawn carraige to their homes. denotation connotation
  • 15. Visual Essay & Contextual studies. Written study: AQA specification. As the quality of written communication is an important aspect of this unit candidates should consider the following points: • Written material of a critical, analytical nature. • Written material should be no less than 1000 and no more than 3000 words. • Sources should be identified and a bibliography should be included. • Candidates should demonstrate that they are aware of the discipline of working within given word counts.
  • 16. Visual Essay & Contextual studies. What kind of Written work should I submit? AQA specification. Written material of a critical, analytical nature can be included in a variety of forms: • A personal study • A Journal • A report • An evaluation and reflection on candidates’ work and that of others.
  • 17. Visual Essay & Contextual studies. Elements Title: Introduction Main Body Conclusions References
  • 18. Visual Essay & Contextual studies. Title: Notions of Beauty. Devise a precise area of investigation. • what is beauty and how is it to be portrayed? Subsidiary sections. •How was beauty defined in the past. •How is beauty defined in the present. •How do photographers portray beauty.
  • 19. Visual Essay & Contextual studies. Introduction. The context, why you are investigating this subject? Include the scope of your investigations. Tell the readers what answers you want to gain from your investigations. Example: Beauty products are a 40 billion dollar industry, yet what constitutes beauty, how should the photographer portray beauty? Are there different models by which we perceive beauty? The research looks at historical context of beauty, primitive elaborations and western concepts of beauty. Several photographers investigated including Nick Knight, Juergen Teller, etc.
  • 20. Visual Essay & Contextual studies. Main Body. Subdivide into sections. • A historical and cultural perspective on beauty. • Primitive elaborations. • Beautification through the use of cosmetics. • Defining Beauty. • Photographers interpretations
  • 21. Visual Essay & Contextual studies. Main body. Analysing images. Objective assessment. Composition, lighting, photographer, style, movement, colour, etc. Subjective assessment. Your personal interpretation of what the image means, the connotations. Happy, sad, moody, dark, funny, etc. Contextual assessment. At what period was the photograph taken, how does this image compare with the work of other photographers, what was the photographer wanting to portray? Techniques used?
  • 22. Report writing Conclusion. Make sound conclusions based on the images you have analysed/evaluated. •what is beauty and how is it to be portrayed? how should the photographer portray beauty? There is no objective definition of beauty, the classical concept of Grecian beauty is an idea, beauty is in the eye of the beholder. Photographers have the opportunity to portray various facets of beauty through their imagery challenging conventional concepts and stereo-types.
  • 23. Report writing Main Body: Figure 7: The rose garden, 2001 Lux work exists somewhere in between the world of painted and photographic art. Prose (2005, p41) compared her work to the flawless perfection of a Vermeer. References. Prose, F. (2005) Loretta Lux: Imaginary portraits. New York: Aperture.
  • 24. Report writing Main Body: Figure 8: Gareth Pugh, S/S 2011 Gareth Pugh’s (2011) fashion video, shot in black and white with harsh, film noire lighting bridges the gap between the cinematic and still image. Reference. Pugh, G.’ Hogben R (2101),, Available from:< https://www.youtube.com/watch?v=weCltin7_iQ> [Accessed 07 November 2015].