SlideShare a Scribd company logo
1 of 13
Possible Digital marketing
Strategies For
.Com
Jalal Uddin ArifJalal Uddin Arif
Social Media ExecutiveSocial Media Executive
Cottonkraft.comCottonkraft.com
Few Actionable e-Commerce
Marketing Strategies
Slide 1-2
Few Actionable e-Commerce Marketing
Strategies for Thalabashon.com
1. Offering Social Login to Make Your Website
Mobile Friendly
2. Adding User Generated Content
3. Enabling live Chat/VIDEO Chat/Facebook live
4. Starting a Blog
5. Telling Story On Social Media
6. Initiating Teaser Campaign
7. Posting Regularly on Social Media
Slide 1-3
1. Offering Social Login to Make Your
Website Mobile Friendly
It helps reduce friction in the checkout process. Especially for
new customers, instead of having to fill out the form to create
your account.
Slide 1-4
2. Adding User Generated Content(UGC)
Slide 1-5
A great way to engage
people is to give something
away. Typically in exchange
for them posting, sharing or
‘liking’ something.
This might be simply sending
a personal message when
they buy something, or an
exclusive discount code, or a
competition.
3. Enabling live Chat/Video Chat/
Facebook live
Slide 1-6
4. Starting a Blog
Slide 1-7
Reasons for Having a Blog of E-Commerce
Websites
 TO IMPROVE SEO RANKING
 TO ADDRESS READERS’ ISSUES
 TO ENHANCE THE VISIBILITY OF YOUR SITE
 FOR MARKETING YOUR PRODUCTS
5. Tell A Story On Social Media to Get
Shoppers Attention
 As far as social media is concerned, good storytelling is very
handy tool. It’s not an exact science. It requires a lot of
creativity.
 If the story is connected to people, and something that a person
did or overcame, then it becomes very strong tool to draw the
attention of customer.
Slide 1-8
6. Initiating Teaser Campaign
 Offering tricky question or task is very effective
tool to engage audience…
Slide 1-9
Initiating Teaser Campaign(Cont.)
Slide 1-10
7. Posting Regularly on Social Media
Following the technical
guideline of all social
media Thalabashon.com
should post regularly
and consistently.
Slide 1-11
Thanks a lot
Slide 1-12
Question?

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Digital-Marketing-Strategy

  • 1. Possible Digital marketing Strategies For .Com Jalal Uddin ArifJalal Uddin Arif Social Media ExecutiveSocial Media Executive Cottonkraft.comCottonkraft.com
  • 2. Few Actionable e-Commerce Marketing Strategies Slide 1-2
  • 3. Few Actionable e-Commerce Marketing Strategies for Thalabashon.com 1. Offering Social Login to Make Your Website Mobile Friendly 2. Adding User Generated Content 3. Enabling live Chat/VIDEO Chat/Facebook live 4. Starting a Blog 5. Telling Story On Social Media 6. Initiating Teaser Campaign 7. Posting Regularly on Social Media Slide 1-3
  • 4. 1. Offering Social Login to Make Your Website Mobile Friendly It helps reduce friction in the checkout process. Especially for new customers, instead of having to fill out the form to create your account. Slide 1-4
  • 5. 2. Adding User Generated Content(UGC) Slide 1-5 A great way to engage people is to give something away. Typically in exchange for them posting, sharing or ‘liking’ something. This might be simply sending a personal message when they buy something, or an exclusive discount code, or a competition.
  • 6. 3. Enabling live Chat/Video Chat/ Facebook live Slide 1-6
  • 7. 4. Starting a Blog Slide 1-7 Reasons for Having a Blog of E-Commerce Websites  TO IMPROVE SEO RANKING  TO ADDRESS READERS’ ISSUES  TO ENHANCE THE VISIBILITY OF YOUR SITE  FOR MARKETING YOUR PRODUCTS
  • 8. 5. Tell A Story On Social Media to Get Shoppers Attention  As far as social media is concerned, good storytelling is very handy tool. It’s not an exact science. It requires a lot of creativity.  If the story is connected to people, and something that a person did or overcame, then it becomes very strong tool to draw the attention of customer. Slide 1-8
  • 9. 6. Initiating Teaser Campaign  Offering tricky question or task is very effective tool to engage audience… Slide 1-9
  • 11. 7. Posting Regularly on Social Media Following the technical guideline of all social media Thalabashon.com should post regularly and consistently. Slide 1-11