1. New Hardage
Mark Here
The Hardage Group 0
The Hardage Group
BUILDERS AND HOTELIERS OF INTEGRITY SINCE 1969
The Launch of a Flagship
The Hardage Group
builders and hoteliers of integrity since 1969
The Hardage Group
BUILDERS AND HOTELIERS OF INTEGRITY SINCE 1969
2. New Hardage
Mark Here
The Hardage Group 1
The Hardage Group
BUILDERS AND HOTELIERS OF INTEGRITY SINCE 1969
V I v a r a
M A R I N A B E A C H H OT E L
Marina del Rey
4. Our history
• Entrepreneur-owned family company
• Based in San Diego
• Over 25 years of hotel ownership and operations
• International hotel and resort operations expertise
• Over two decades of destination real estate development
• Builder/Owner / Operator of 16 hotels in 11 states
• 2,279 hotel keys nationwide / 700 employees
5. Our background
67 hotels completed- in excess of 4,000 hotel rooms
Developed high rise office buildings, apartments,
residential and warehouses in 16 states.
In 1982, first franchisee of Marriott’s Residence Inns
In 2000, completed two projects in the San Diego and San
Francisco markets totaling 428 keys with total
development costs in excess of $70,000,000.
In 2006 completed the successful development of the
$27,000,000 Cypress Landing condominium project in
SiliconValley.
This year launched theVivara brand, a full-service, luxury
hotel with signature restaurants, designer spa and state-of-
the-art meeting space.
6. • Five Star Hotels and Resorts
• Destination Restaurants and Lounges
• Spas and Health Resorts
• Hospitality Launches
• Fractional Ownership
• Retail, Residential and Hotel Mixed-Use
• Neighborhood Oriented Development
Our experience
7. • Chairman and CEO.
• Lifetime of involvement in hotel and property development.
• Bachelor of Science Degree from Air Force Academy
and MBA from Harvard.
• Numerous industry/business awards and public service recognition.
• Active in local and national politics; former candidate for United States
Senate and Republican nominee for Governor of Kansas.
• Owned and operated portfolio of hotels across United States since 1984
Founder and Chairman
Sam hardage
8. • Oversees all operational areas of the hotels and restaurants.
• Specialty in opening and managing large 5-star hotels in Asia, Middle East
and North America.
• Opened over 10 new hotel properties in US and internationally including China,
Thailand, Dubai, Canada, and Saudi Arabia
• Background withTrust House Forte (20 years) and BanyanTree (10 years).
• Experience in upscale, multi-unit operations including
– Hotels
– Spas
– Timeshare/Fractional Ownership
– Property Development
Chief Operating Officer
James batt
9. • Oversees design and planning for hotel and mixed-use developments.
• Extensive background in development of community-focused mixed use projects.
• Numerous projects completed in Southern California, across the U.S and
internationally, including Horton Plaza in San Diego, Paseo Colorado in
Pasadena and Prudential Center in Boston.
• Native of Los Angeles
• Attended University of Southern California School of Urban and Regional
Planning.
SeniorVice President, Design and Development
Jack illes
10. New Developments
North Embarcadero, San Diego
Harbor Island, San Diego
Marina del Rey,West Los Angeles
Woodfin Hotels
Sorrento Mesa, San Diego
Emeryville, San Francisco East Bay
Cypress, Orange County
Chase Suite Hotels
East Coast
Midwest
Florida
California
Mixed-Use Redevelopments
Salt Lake City
SiliconValley East
Sunnyvale
Our properties
15. 1984 El Paso Texas 200 Suites
1984 Salt Lake City, UT Utah 128 Suites
1986 Newark California 164 Suites
1987 Brea California 98 Suites
1988 Rockville Maryland 221 Suites
1988 Tampa Florida 176 Suites
1989 Dublin Ohio 92 Suites
1995 Baton Rouge Louisiana 80 Suites
1995 Des Moines Iowa 112 Suites
1995 HuntValley Maryland 96 Suites
1995 Kansas City Missouri 112 Suites
1995 Lincoln Nebraska 120 Suites
1995 Overland Park Kamsas 112 Suites
13 Hotels – 1,711 Keys
Chase suite hotels
16. • The Company supports theVision of Children Foundation as its corporate cause
• We strive to make Community Programs more personal to hotels by actively encouraging
staff involvement
• The Hardage Group is proud to communicate its corporate social commitment to guests and
ask for their participation in a “matched giving” program
Our community
19. Designed, built and operated for long term ownership
Collective brand identity/individually focused properties
Crossover appeal for business and leisure
A new kind of guestroom suite
Destination restaurant and lounge
Signature event and meeting spaces
Service tailored for experienced travelers
A NEW KIND OF LUXURY
20. Luxury for those that understand value
Signature spa and fitness facilities
Healthy food, workout and living options
Destination-quality food and beverage concepts
Southern California-based waterfront property
A unique, timeless, classic style
Property uniquely reflects its location
Creative approaches to enhance guest experience
A NEW GUEST EXPERIENCE
22. OUR CUSTOMER
Mature but youthful baby boomer
Experienced traveler
Sophisticated consumer
Educated, loyal , full of life
Aware of trends, but past trendiness
Health and fitness conscious
Environmentally aware
Stylish, but not fashion driven
Understands both quality and value
23. Good impressions are paramount
“Like walking in to a private club where you belong”
Classic and timeless
Warm and comfortable
Strong relationship to the environment
High ceilings, spacious public areas
“Celebration of the location”
Not “corporate gray”
First class materials and finishes
Says “we are here for you”
De-stressing atmosphere
Like nothing currently in the market
PUBLIC AREAS
26. • Attention to detail
• Amenities not possible in larger corporate properties
• Focus on healthful environment
• Non-toxic materials
• Non-allergenic furnishings
• Pure-air ventilation
• Chromatherapy/lighting
• Potential for personalization
• Pillows and Bath amenities
• “Little luxuries not found at home”
GUEST ROOMS
29. PROJECT SUMMARY
• 288 units—136Timeshare Units and 152 Hotel Suites
• 20-story water oriented, spa hotel / fractional ownership resort
• 9,200 square feet of meeting and events space
• 6,200 square foot rooftop spa
• Signature restaurant and bar on the water
• 36 boat slips in front of the hotel
• Walking distance to peninsula beach and boardwalk
• Regional Planning Commission Hearing October 29th
• EIR published September 4, 2008
Marina Del Rey
Vivara marina beach hotel
31. • Grand Lobby
• Guest Registration
• Waterfront Restaurant and Lounge
• Board Rooms
• Marina Ballroom
• Fitness Spa
• MarinaTerrace Cocktail Patio
• Pool and Cabana Club
• Summer Grill and Sushi Bar
FIRST FLOOR
SECOND LEVEL
DECK LEVEL
Marina Del Rey
Vivara marina beach hotel
