4. 2.77 MN 2.74 MN 2.13 MN www.indrashishghosh.com 1.82 MN Number of FANS (in millions) 1.75 MN http://socialbrands.media2win.com/
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6. Type: Product/ Service Good use of profile Picture. Pictures on top of page Well utilized. www.indrashishghosh.com Relevant Page likes. Effective engagement of Fans via occasional polls. Useful timely information
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8. Type: Product/ Service Same landing page for fans and non fans (no fan gating). Absence of welcome page. www.indrashishghosh.com 3-4 wall posts per day.
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10. Type: Tele- communication Good use of profile Picture. Effective Fan gating. www.indrashishghosh.com Well utilized welcome Page. Brand relevant content on wall. Thoughtful promotion of offer on welcome page
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12. Type: Tele- communication Pictures on top of wall seem random. Posts only once or twice a day. www.indrashishghosh.com Content could be more fan engaging. No likes by page itself.
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14. Type: CommunityGood use of profile Picture. A featured fan included in profile picture. www.indrashishghosh.com Photos on top are relevant to the brand Personalized style of writing. Effective promotion through wall posts.
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16. Type: CommunityAbsence of welcome page. No likes by page itself. www.indrashishghosh.com Fan gating not utilized. Wall posts could be more engaging. Inconsistent posting on wall
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18. Type: Sports Team Good use of profile Picture. Effective engagement of fans via posts. www.indrashishghosh.com Relevant Page likes. Consistent updates on team.
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20. Type: Sports Team Pictures on top of wall could be used better. No call to action on welcome page. www.indrashishghosh.com Only one post per day.
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22. Type: Product/ Service Good use of profile Picture. Effective call to action (fan gating). www.indrashishghosh.com Links on welcome page. Relevant to brand pictures on top of wall. Good fan engagement through multimedia updates
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24. Type: Product/ Service No likes by page itself. 3 -4 posts a day. www.indrashishghosh.com
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26. Have a welcome page and an effective call to action to like the page.
33. 3.02 L MTV India 2.99 L Daily Health Tips 2.44 L NDTV www.indrashishghosh.com 1.66 L Number of FOLLOWERS (in Lakhs) Twitter India 1.31 L Times Of India http://socialbrands.media2win.com/twitter/index.php
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35. Type: Product/ Service Good use of background image. Effective use of hashtags www.indrashishghosh.com Exclusive tweets by celebs. Good follower engagement via tweets. 9 – 10 tweets per day
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37. Type: Product/ Service Could tweet more times a day www.indrashishghosh.com
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39. Type: ServiceWebsite URL promoted in background image. Useful information tweeted. www.indrashishghosh.com Links to relevant web pages tweeted
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41. Type: ServiceBackground image could be branded better Could leverage hashtags more effectively www.indrashishghosh.com Followers not retweeted often Tweets only 2 -3 times a day
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43. Type: NewsFrequent tweets giving real time news. Links to relevant stories and articles in tweets www.indrashishghosh.com 15 -16 tweets per day.
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45. Type: NewsCould make better use of twitter background Should leverage hashtags more effectively www.indrashishghosh.com
49. Type: DigitalCould use background image better Irregular tweet frequency www.indrashishghosh.com Rare retweets of followers. Fan engagement seems low
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51. Type: MediaGood use of background image. Effective use of hashtags www.indrashishghosh.com Relevant tweets about current affairs and other news. 14 – 15 tweets per day
52.
53. Type: MediaCould engage followers more Could leverage use of hashtags www.indrashishghosh.com