The document discusses how business transactions have moved beyond enterprises as devices become increasingly connected. It notes that over 1 trillion devices will be connected to the internet by 2013. This connectivity is generating massive amounts of data and changing how customers interact with companies. The document advocates for integrating systems of engagement and record to enable new interactions and insights. It presents IBM's systems of interaction portfolio as a way to rapidly connect systems, extract insights from real-time data, and innovate through an open integration platform.