This document describes a global software company that designs, manufactures, operates and services connected physical things through an industrial innovation platform. It has $1B+ in annual revenue and a global network of 400K+ developers and 1K+ partners. The company's strategy is shaped by the convergence of the physical and digital worlds. It provides solutions across various industries including smart manufacturing, IoT, asset maintenance, smart cities and more through its cloud-based industrial innovation platform.

1. 1
• Global Software Company, $1B+
Revenue
• Design, Manufacture, Operate, and
Service “Things”
• Leading Industrial Innovation Platform
and Solutions
• Global Network of 400K+ Developers
and 1K+ Partners

2. 22
PHYSICAL DIGITAL CONVERGENCE

3. 33
PHYSICAL DIGITAL CONVERGENCE SHAPED OUR STRATEGY
CAD/PLM
IOT
AR
PHYSICAL
THINGS
DIGITAL
TWIN

4. 44
Smart Manufacturing/
Industrie 4.0
4
IoT/Smart,
Connected Products
Connected Service/
Asset Maintenance
Smart Cities, Fields, &
Worksites
OPPORTUNTIES FOR INDUSTRIAL INNOVATION

5. 5
DEFINITIVE ARTICLES ON INDUSTRIAL INNOVATION
“Smart, connected products
raise a new set of strategic
choices about how value
is created and captured, and
how companies secure
competitive advantage as the
new capabilities reshape industry
boundaries.”
“Smart connected products are
not only redefining competition
but how we run companies across
the value chain. New kinds of
cross functional integration and
coordination are necessary, and
whole new organizational units are
being created.”
“There is a fundamental
disconnect between the
wealth of digital data available
to us and the physical world in
which we apply it. AR solves this
problem by putting information
directly into the context in which
we’ll apply it.”
November 2014 October 2015 November 2017

6. 6
PRODUCT
LIFECYCLE
MANAGEMENT
INDUSTRIAL
INNOVATION
PLATFORM
UNIQUE PORTFOLIO TO ENABLE INDUSTRIAL INNOVATION
CLOUD | HYBRID | ON-PREM
PARTNER
SOLUTIONS …

7. 7
INDUSTRIAL INNOVATION PLATFORM CAPABILITIES
SOURCE CONTEXTUALIZE SYNTHESIZE ORCHESTRATE ENGAGE
Model Digitize via scan, photo, or video

8. 8
INDUSTRY ANALYSTS ENDORSE PTC’S LEADERSHIP
IoT Platforms
(Software Vendors)
2017
Product Lifecycle
Management
Q4 ’17
IoT Software
Platforms
Q4 ’16

9. 9
PRODUCT LIFECYCLE MANAGEMENT
Digital Engineering
GUIDANCE TO QUICKLY ACHIEVE DESIRED OUTCOMES
Manufacturing Service
Data Driven
Design
Digital Product
Traceability
UNDERSTAND
ADVANCE
OUTPERFORM
Digital
Twin
Predictive
Performance
Improvements
Distributed AR/VR
Product Review
Constant
Analysis
Collaborative
AR/VR Design
Design for
Connectivity
TODAY
Digital
Product
Definition
Performance
Based
Analysis
Universal Data
Access
Outcome-Based
Design
Digital
ThreadPredictive
Analytics
UNDERSTAND
ADVANCE
OUTPERFORM
Agile
Innovation
AR Enabled
Operations
TODAY
Unified
Connectivity
Operational
Visibility
Real-Time Issue
Identification
Performance
Benchmarking
Synchronized
Operations
Supply Chain
Visibility
Prescriptive
Analytics
UNDERSTAND
ADVANCE
OUTPERFORM
TODAY
Connect
& Monitor
Digital
Service
Content
Service
Visibility
Predictive
Analytics
Optimized
Inventory
AR Enabled
ServiceOptimized
Service
Delivery
Customer-
Centric Service
Contract &
Warranty
Optimization
Prescriptive
Analytics
Product as
a Service
Digital
Twin

10. “By combining the ThingWorx Manufacturing Apps with our current
IoT initiatives, we will be able to accelerate our efforts to bring real-
time, data driven, insights to our world class production processes.”

11. “We needed to reinvent our business practices for creating,
delivering, and updating service knowledge. PTC leveraged their
understanding of the product lifecycle and authors are now
completing assigned tasks at least 20 percent more efficiently.”

12. “A keyword for me with PTC is agility. In the Smart City context quite
often there’s partners that are preferred or capabilities that they
want to add into what we are portraying, PTC allows us to bring
those in quite a flexible and adaptive way.”

13. Leading partners have
Centers of Excellence
built on ThingWorx.

14. 14
DOWNLOAD THESE APPS TO EXPERIENCE

16. 16
TILLERS PLANTERS
TRACTORS
Farm
Equipment
System
COMBINE
HARVESTERS
IOT RESHAPES COMPETITION AND INDUSTRY BOUNDARIES
Smart
Product
Smart, Connected
Product
Product
System
System Of SystemsProduct
Rain, humidity,
temperature
sensors
Weather
maps
Weather
forecasts
Weather data
application
Farm performance
database
Seed database
Seed optimization
application
Field sensors
Irrigation
nodes
Irrigation
application
FARM EQUIPMENT
SYSTEM
Farm
Management
System
SEED OPTIMIZATION
SYSTEM
WEATHER
DATA SYSTEM
IRRIGATION
SYSTEM

17. 17
RESHAPES COMPETITION AND INDUSTRY BOUNDARIES
SYSTEM
OF
SYSTEMS
Supply
Chain
System
Manufacturing
Execution
System
Distribution
System
SMART
FACTORY
SYSTEM
Smart
Product
Smart, Connected
Product
Product
System
System Of SystemsProduct

18. 18
CEO
FINANCE
HUMAN
RESOURCES
IT
CUSTOMER
SUCCESS
MANAGEMENT
R&D MANUFACTURING MARKETING SALES
SERVICE AND
SUPPORT
DEV-OPS
UNIFIED DATA
ORGANIZATION
IOT REQUIRES NEW COLLABORATION AND FUNCTIONS

19. 19
PHYSICAL
WORLD
DIGITAL
WORLD
DELUGE OF DATA REQUIRES A NEW HUMAN INTERFACE: AR
PHYSICAL
PRODUCTS
SYSTEMS
DIGITAL
TWIN
DIGITAL
TWIN
AR IOT

20. 20
FAST FACTS
WE ARE A GLOBAL TECHNOLOGY COMPANY
REVENUE BY VERTICAL
Life Sciences
5%
Industrial Products
32%
Federal, Aerospace & Defense
16%
Electronics & High Tech
15%
Automotive
14%
Retail & Consumer
9%
Other
9%
Americas
43%
Europe
37%
Asia Pacific
20%
6K
employees
400K
ecosystem developers
$1.16B
FY17 total revenue
REVENUE BY REGION
1K
partners

21. 2121
2016
2017
IoT Innovation
Vendor of
the Year
JAN
Technology Leader
in the Global IoT
PLM Market
FEB
Leading Provider
of PLM in Aerospace
and Defense
JUL
IoT Platform
Market Leader
AUG
2016
IoT Enablement
Company of the Year
Leading Augmented
Reality Vendor
SEP
Technology
Innovation
Award for IoT
OCT
IoT Software
Platforms Leader
NOV
IoT
Company
of the Year
JAN JUN
Industrial IoT
Company of
the Year
IoT Innovative Product
of the Year Vendor
Best IoT Platform –
CODiE™ Award
JUL AUG
IoT Platform
Market Leader
Technology Leader
in the Global IoT
PLM Market
JAN
IoT Platform
Market Leader
AUG
IoT Application
Enablement Platforms
Market Share Leader
SEP
IoT
Innovations
for 2017
JAN
IoT Platform
Leader
JAN
PLM Leader
NOV
Boston Globe
Top Places
to Work
NOV
INDUSTRY AWARDS & RECOGNITION

22. Data Driven
Design
Digital Product
Traceability
UNDERSTAND
ADVANCE
OUTPERFORM
Digital
Twin
Predictive
Performance
Improvements
Distributed AR/VR
Product Review
Constant
Analysis
Collaborative
AR/VR Design
Design for
Connectivity
TODAY
Digital
Product
Definition
Performance
Based
Analysis
Universal Data
Access
Outcome-Based
Design
DIGITAL
ENGINEERING
Drive business results and continuous
innovation by transforming your
engineering practices and product designs

23. Supply Chain
Visibility
Digital
Thread
Predictive
Analytics
UNDERSTAND
ADVANCE
OUTPERFORM
Agile
Innovation
AR Enabled
Operations
Operational
Visibility
Real-Time Issue
Identification
Performance
Benchmarking
Synchronized
Operations
Prescriptive
Analytics
TODAY
MANUFACTURING
Continuously improve your operational performance
and flexibility through digital manufacturing,
real-time intelligence and predictive analytics
Unified
Connectivity

24. TODAY
UNDERSTAND
ADVANCE
OUTPERFORM
Service
Visibility Digital
Service
Content
Predictive
Analytics
Optimized
Service
Delivery
Customer-Centric
Service
Contract & Warranty
Optimization
Prescriptive
Analytics
Product as
a Service
Digital
Twin
Optimized
Inventory
Connect
&
Monitor
AR Enabled
Service
SERVICE
Generate unprecedented value
for your customers and your organization
by redefining the entire service model

25. UNDERSTAND
ADVANCE
TODAY
Informed
Planning
Vendor
Participation
Voice of the
Customer
Collaborative
Development
Trend-Driven
Product
Development
Strategic
Vendor
Partnerships
Digital
Design
Digital
Concept
Management
Connected
Sampling
OUTPERFORM
Continuous
Innovation
Transparent
Supply Chains
Personalized
Products
Real-time
Sales Insights
Seasonless
Product
Delivery
Vendor
Exchange
RETAIL
Maximize competitiveness and ability
to quickly sense and respond to market
trends and supply chain opportunities