2. Unit Introduction
• This unit is centre assessed and externally moderated and
provides students with the opportunity to plan for, and
produce, media productions.
• Students are required to demonstrate:
– their ability to research and plan for a media production
– their ability to produce a technically competent media production
– their ability to evaluate their own production work
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3. Unit Introduction
• This will be done through the submission of
three linked pieces of work.
• These will comprise:
– a pre-production reflecting research and
demonstrating planning techniques
– a production which has developed out of the pre-
production
– a report of between 1200 – 1600 words
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4. Your Assignment Brief
1. RESEARCH into YOUR chosen Genre and create a report of
approx. 800 words on CODES and CONVENTIONS of that
genre
2. Create a SCRIPT for the Opening 5 Minutes of your own
FILM
3. Produce the DVD COVER and FILM POSTER for your FILM
4. EVALUATE the Production you have created in approx. 800
words
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5. Production Report
• Prior to beginning their pre-production work, students will
need to undertake individual and independent research.
• This research may comprise any of the following as
appropriate:
– Textual and/or content analysis into comparable products
– Questionnaires and surveys
– Focus groups and interviews
– Accessing secondary research data such as books, magazine articles
and internet sites
– Research into relevant institutional contexts
– Research into intended/possible audiences
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6. Production Report
• Students must also submit an individually produced
evaluative report of between 1200 and 1600 words.
• This report will:
– Briefly outline the task
– Briefly discuss the research undertaken to inform the pre-
production
– Discuss the intended target audience and explain how
they have been targeted.
– Briefly evaluate any feedback received from the intended
audience.
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7. Today’s Tasks
• Choose a genre (you should have been thinking about this already)
– This is the genre you will be working with all year – so choose carefully.
– Remember this needs to be something you can photograph for a DVD cover
• Research codes and conventions of that genre
– Use rep of elements as a guideline
– Use a combination of books and the internet
– Fill in the sheet as a record of your research (at least 5 different sources)
– Avoid things made by other students e.g. Slide share and try not to use Wikipedia.
• This will be added to your coursework folder
• Continue for Homework – we will continue in the next lesson only.
• Deadline: Monday 2nd NOVEMBER– Please hand in during lesson.