Engineering Major for College_ Environmental Health Engineering by Slidesgo.pptx
Business presentation 1 2 (1)
1. Introduction to Business
Lecturer : Tay Shir Men
PROJECT 1 : BUSINESS PLAN PRESENTATION
Group Members : Joseph Soh
Tang Fu Hong
Tan Jit Kim
Teh Wei Hong
Thomas Ting Shii Kai
2. Home cooked food, without the hassle
We deliver fresh ingredients and exciting recipes to your
doorstep so you can make your own healthy meals at home
6. ▪ We are specialized in producing secret recipes and are
cook by consumer
▪ One day delivered before wanted date
▪ Organic
▪ Fresh
▪ ONLY in SUBANG JAYA AREA
▪ Pre-Order 3 days before wanted date
Information
8. ▪People does not cook well
▪Have no time
▪Doesn't know what to cook
▪Can have fresh meal
▪Eating organic meal
▪Any pax
▪Different cuisine
Reasons for Creating This Business
10. HOW BIG IS THE MARKET ?
95%
5%
iRecipe Other competitors
11. Customers and Their Backgrounds
• The average family income in Subang Jaya range between low to high
income that education level is from minimum high school to
postgraduate.
• All races residents and students from Taylor’s, Sunway and Inti within
Subang Jaya area .
• The population of Subang Jaya is 708,296, we target 35414.8 citizens
of the area.
14. COMPETITORS
The business faces competitive competition from our
potential competitors such as fast food chains such as
McDonalds, KFC, Pizza hut and Domino Pizza.
15. Strengths- Able to prepare food in a short interval of time
which will meet the fast pace of modern lifestyle.
Effect- Easy and fast
Weakness- The food they offered does not contain all the
nutrients needed by the human body system
Effect-This is also contributed to a higher obesity rate
among the people.
What are their strengths and
weaknesses?
20. WHY? Halal certified products can be advertised as
Halal and can also display the registered trademark
Halal logo on their packaging, hence making the
products readily acceptable by Halal consumers.
HALAL
21. TUTORIAL VIDEO
Posted on YouTube to teach by example and supply the
information on the cooking method
22. PRICING
i) Meals for a day(Single)- RM30 to RM50
ii) Meals for 3 days (Single)- RM80 to RM140
iii) Meals for a day(2PAX)- RM40 to RM70
iv) Meals for 3 days(2PAX)- RM110 to RM200
- Every single package will only have 3 dishes per
meal.
- Every 2 PAX package will have 5 dishes per meal.
27. Assurance of Halal by JAKIM
The examination should not create or give rise to any question or
doubt and the examination process has covered all aspects of :
• Preparation
• Slaughtering
• Processing
• Handling
• Storage
• Transportation
• Cleaning
• Disinfection and
• Management Including Intentional Practices.
31. Registration and licenses
Total : RM2,000
Equipment and fit-out
Ingredients : RM500
Cooking Equipments : RM14,000
Containers and Boxes : RM1,000
Vehicles : RM3,000
Total : RM18,500
32. Initial Working Capital
per year
Range of Worker’s Salary : RM10,000
Advertisement : RM500
Utility : RM5,000
Equipment and fit-out : RM18,500
Registration and licenses : RM2,000
Total : RM36,000
33. Forecast of Sales
and Expenses
Sales Revenue to Cost of Goods sold and
fixed costs of doing business
39. CONCLUSION
In the early stage, we would probably aim our target of market on the
customers from Subang Jaya. In the future, if our business runs pretty
well, we would enlarge it to the whole MALAYSIA and make it worldwide.
Every branch of us will serve different menu of food which depends on the
culture and tradition of the place.
(target of market)
Hence, more special offers and type of interesting advertisement will be
portrayed via different channels. (iRecipe>competitors)
Not only that, we will increase and make more benefits for iRecipe’s
members in order to attract more customers to apply for our membership
system. (marketing strategy) << etc.
In the future when starting to enlarge our business, at first we might loss
some money but at the end can earn x 3 back.
41. Malaysia: New guidelines on halal certification. (2013, March
24). Retrieved October 29, 2015, from http://halalfocus.net/
malaysia-new-guidelines-on-halal-certification/
Financial plan template. (n.d.). Retrieved October 30, 2015,
from https://www.commbank.com.au/business/can/business-
templates-and-forms/financial-plan-template.html
Financial plan template. (n.d.). Retrieved October 30, 2015,
from https://www.commbank.com.au/business/can/business-
templates-and-forms/financial-plan-template.html
References
