Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Citizen Science & Wild Life of Our Homes


Published on

Presentation from the Jan 23-24 Citizen Microbiology meeting, hosted by MicroBEnet @ UC Davis

Published in: Education, Technology
  • Be the first to comment

  • Be the first to like this

Citizen Science & Wild Life of Our Homes

  1. 1. Citizen Microbiology Meeting UC Davis – Jan 23, 2012 Holly Menninger Director of Public Science Your Wild Life Program NC State University | @DrHolly
  2. 2. Belly Button Biodiversity
  3. 3. Belly Button Biodiversity
  4. 4. • Excite audiences about microbial diversity found all around us • Engage participants in the scientific process of exploring, understanding, and testing hypotheses about microbial ecology – Changes with lifestyle (rural to urban) – Climate
  5. 5. • Citizen science – But going beyond data collection – Process of science – Long-term engagement • Collaboration: Citizen scientists, researchers, science communicators • Impact: Widespread (but shallow) vs. Few (deep) – Defining our audience Our Approach
  6. 6.
  7. 7. • (re-design) – Blog – posts by collaborators – Data visualization/Science Art – Interactive components • eNewsletter – Regular communication with participants (Follow-up) – Built-in survey tools • Social media – Twitter, Google+ (hangouts to discuss data), Facebook • Multi-media – Podcasts, videos – Process of science, meet the people behind the science, science “stories” • Live events – e.g. NC Museum of Natural Sciences NRC Toolbox
  8. 8. Field notes from the home Sampling kits, SUPER-samplers Share data, Crowdsource analysis Online engagement, Process in real time
  9. 9. Notes from Science Online 2012 by Perrin Ireland
  10. 10. • Sampling logistics – Assembly, data management, follow-through – Participant contribution • Sustaining engagement – Particularly in light of logistical challenges – Web tools that promote interaction • Visualizing microbes/data – How do you get people interested/excited about things they can’t see? – Interesting visual ways to communicate results? Outreach Challenges
  11. 11. EVALUATION • Assessing impact and outcomes in a meaningful way • Benchmarks of success? Outreach Challenges