Critical Analysis of Koc Holding from Turkey.

1. ” “ Koç Holding Strategy Into Action” Presented By Daniel Highton Hitesh Deepak Tizza Manda Vivek Shah Susan Ireri

5. Different Cultural Perspectives from where we stand…. Hofstede considers that a nation’s cultural values are more significant than an organisation’s values. This affects the strategies of any organisation.

7. Core Ko ç Sectors Energy, Automative, Consumer durables and Finance

24. Global Strategy Porters 5 Forces Model (1980)

26. Strategic Diversity

27. Issues in Implementation-Strategic Drift Direction Choice Implementation Activities Purpose Progress Change in nature, size, potential of sectors and segments Loss of internal confidence Loss of external confidence, reputation New costs become apparent change of chief executive, top management Takeover/merger Preference, choice, opportunity Lack of clarity Internal blockages, rivalry

34. Strategic advantage through Innovation Mechanism Offer novelty products and services Novelty process Complexity Legal protection of IP Robust design Rewriting rules Strategic advantage Unique offering Offering faster, lower cost, more customised Offering something others find difficult to offer Licensing or fee advantage Offering a platform on which other generations can be built Offering something that represents a completely new product or process making the old ones redundant Examples First Walkman, pen, digital camera Pilkington float glass, Internet banking, Amazon books Rolls Royce aero engines Drugs – eg. Zantac Boeing 737 Typewriters vs PCs, electric vs gas

40. Spare Art