2. OTS Conventions of Juno
• Credit Cast Members
• Credit Film Company
• Introduces the Film Title
• Establishes Setting
• Establishes Genre
• Creates an Enigmatic
Opening
3. Why have these conventions been used?
• Credits actors
• As we are introduced to the character on the screen.
• So the audience meet Juno, the protagonist.
• Shows the setting
• The OTS shows the setting and that it signify to the audience that it will be based in
the neighbor hood of the teenage girl Juno, who is an ordinary teenage girl.
• Establishes Genre
• The OTS establishes the Rom-Com genre.
• This is through the upbeat non-diegetic score music which runs throughout the title
sequence.
• Its cheery and has the lyrics "take me by the hand", which signifies romance.
• Creates an Enigmatic Opening
• It focuses around the character Juno, it makes the audience question her everyday
life and relate to the character.
• This is through her coming of age and the way the OTS show her journey to the local
shop, this could foreshadow an emotional journey ahead in the film.
4. Evaluate the Effectiveness
• Successful at Setting the Scene
• Gave us an insight to Juno's neighborhood and her local shop
• Successful at introducing the protagonist
• Establishes the theme and Genre successfully
• With the camera, sound and editing.
• Successful at creating an enigma
• The audience see that we are about to go on a journey with the character.
