The document summarizes interviews and questionnaires with the target audience for a student film group's opening to a teen drama/crime film. Responses indicated the audience would expect to hear current popular music, and see depictions of violence, drug use, council estates, and plots focused on drugs or gangs. The film group incorporated these expectations, such as revenge scenarios, into their opening film.

1. Audience expectations
I interviewed a couple of members that are
the target audience for my groups film
opening. I asked them several different
questions from twitter and a hand out
questionnaire that I made. The questions I
asked where based around what they would
expect from our film and the given genre.

2. I asked on
twitter a direct
message to Eli,
who is a young
teenage girl at
17 living in
London. I asked
her ‘What type
of music would
you expect in a
teen
drama/crime
film?’ Her
response is
seen below.
From Eli’s response I got the impression that she would expect
music that she would recognise. This is a very important
convention in teen drama, especially British teen drama’s as the
music is very current and most people have heard of it.

3. I also asked Matilda
on twitter :‘ What
would you expect
from a teen
drama/crime film
opening?’ The
reason why I asked
this question is
because that is
exactly what my
group is creating,
therefore by finding
out what someone
from out target
audience would
expect it would give
us a clear indication
of how we could
portray the genre.
From Matilda’s response we tried to incorporate the expectations
in our opening film. For example the violence and drug use.

4. This is a question
that I created to get a
clearer sense of what
our target audience
would expect. I had a
box where the target
audience would write
their name, age,
gender and ethnicity.
The box on top is
useful as it enables
me to group the
target audience to
see any similarities
and differences with
answering the
questions.

5. Alomgir and Shorai are both males around the same age. They are
from ethnic background. They had similar answers in the questions.
• They expect a black working/lower class community to be
explored in our film opening.
• They expect to see a council estate
• They also expect the plot to be about drugs or gangs.

6. From the title ‘BLUNT’ Audrey and Nyasha expect that our film will be
‘straight to point.’
The props that they believe would be essential for our film genre are
knife, hoodies and bikes.
Just like Alomgir and Shorai they would also expect to see council
estates.

7. Miranda believes the title
‘BLUNT’ connotes rude and
uncomfortable.
She also would expect a
‘revenge’ scenario in our
opening.
Revenge is an initial idea that
my group had in mind when
planning for the plot of our film
opening.
Miranda also said ‘it would be
interesting if an upper-class
society would be explored.’
Overall from the questionnaire I came to the conclusion that
from our genre our target audience would expect to see
council estates, drugs and knife related issues. These are
conventions that where also found in the film openings that
my group watched.