This document outlines a plan to make locums4you.com the top site for locum tenens and permanent healthcare staffing placements. It discusses optimizing the site for search engines through on-page and off-page SEO. It also recommends expanding social media presence, analyzing competitors, hiring an SEO team, and targeting recruitment agencies, medical facilities, job seekers, and colleges. Short term goals include completing the site and driving organic traffic. Long term goals include developing country-specific sites and forums and partnering with major job boards.

1. www.locums4you.com
Introduction to success!

2. Vision
 For locums4you to be the number one site
for locums, recruitment agencies and clients
…for all their locum and permanent
placement needs.

3. What do we need to do to
make this site successful?
SEO
 On Page Optimization
No errors, functionality, keywords, title,Search
Engine Friendly
 Off page optimization
Links to and from other sites
Traffic – Google, Bing, Social Media
 Know our competition, be better than them and
create more value.
Social Media
 Facebook
 Twitter
 LinkedIn (Many More…)

4. Competition
Competitors analysis, keyword analysis, Google Trends
 Vista Staffing
 Barton Associates
 Weatherby Locums
 Locumstenens.com

5. Vista Staffing – Competition High
Rankings

6.  We need to hire a team for SEO
 Optimize the site and payment sections for
Big Recruitment company’s as well as the
little one time searchers. Minor
 Call all colleges to post our site to there
students
 Sales Person to target recruitment
companies to join our site. To contact health
facilities to join or place ads on our site.
 Referral Person

7. Target Market
Target Market
 Recruitment Companies
 Medical Facilities
 Individual Practitioners
 Colleges and Universities
Needing Temp or Permanent Staff

8. Income Streams
 Memberships
 Ad Postings
 Advertisements
 One time search
 Profile Features – Wants to be an Associate
 Position Features – Prime Location advertisement
 Referral fees

9. Our Team (needed)
 SEO Team
 Sales Team
 Referral Diversion

10. New Registration Page Example

11. Hanif will explain these important stats.
 Website Grader – our grade is 82, Vista is 81
 Page Rankings : Our Pagerank in google is 1 , Vista is 5
 Google stats

12. Likes on Facebook

13. Blog Stats

14. Google Analytics

15. Google Webmaster Tools

16. Short Term Goals:
• Complete website with Full functionality, user friendliness and than
concentrate to make it more light weight, faster and more secure.
• Generate as much as organic traffic towards main website from
other resources like official blogs, other websites we have and
subdomains also. So many other ways too from seo.
• Target individual doctors from each category like MD, Dental,
Physicians like that…
• Targeting Health Departments, hospitals from many countries and
province, medical colleges & universities.
• Targeting Health students new recent graduated and temporary
doctors.
• Target recruitment/staffing agencies (They are always looking for
resources to run their services smooth)

17. Long Term Goals:
• After successful handling and operational main website we are
hoping for individual website on the basis of countries or
professions we included.
• Classified Ads section and Forum to post ads from anyone and
question and answering for better services and communication in
between the users of website.
• Hooked up with Major Job Boards to generate revenue and ROI.
• Concentrate on Referral Program with other big agencies.
Initial Steps:
• Generate traffic
• Page Rank
• Higher keyword positions
• Link Building through One way and Two way
• Find the ways How to convert landed peoples to our website
into potential clients.
• Unique services.