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Higher revenue for your business
1. Higher Revenue for your business:
Adserver solution performs the
optimization techniques effectively
2. Types of Adserver solution
Predictive analytics
Revenue Optimization
Targeting
Programmatic Advertising
Blockchain
In game
IPTV
www.djaxadserver.com
3. Predictive Analysis
Predictive analytics is not similar to tracking user behaviour and then
tailor. Predictive analytics is gathering your most of the data.
Its helps to identify potential audience.
Tracking audience behavior like navigation impression, click.
Helps to predict campaign performance and website traffic.
Analysis Audience browsing habits according to geographically.
Measure the results of your Marketing campaign.
Tracks the traffic flow on your website.
www.djaxadserver.com
4. Revenue Optimization
Revenue optimization is an art of balancing the price value and the time
duration to get the maximum profit from each customer. In simple, we
need to get the most money per customer but we should have the least
amount of wasted resources.
In Djax Revenue optimization techniques, they use demand forecasting,
price optimization, analyze the behaviour of the customer and other
activities to make sure whether the right products are sold to the right
consumer at the right time for the assigned price.
www.djaxtech.com
5. Targeting
Targeting brings us closer to the consumers by identifying their actual needs
and requirements.
Behavioural Targeting uses information collected on an individual's web-
browsing behaviour, such as the web pages they have visited or the searches
they have made, to select on which advertisements would be apt to display for
that individual.
Contextual Targeting is a technique through which ad servers used to target a
user to show ad units based on the context of the page they are viewing.
Re-targeting is an advanced form of ad targeting where the behaviour of
internet users is recorded by an ad server.
Telco Targeting is an advanced Module to target the mobile user .
www.djaxadserver.com
6. Programmatic Advertising
Focusing on:
When an ad server is empowered with automatic publicizing stage, it
can screen the statistic change, perusing conduct and interests of a
specific client and convey related commercials on continuous. The
focusing on highlight can work flawlessly crosswise over different
gadgets and convey the promotions consequently.
Retargeting:
The retargeting or remarketing can focus on a particular client who had
made a change on the sponsor advertisements. This component puts a
treat on the client program and distributes the promotions by catching
the perusing information.
www.djaxadserver.com
7. In Game
In-game incorporates promoting into the game either through showcase
out of sight.
For example, a bulletin/notice or a business during the time hole while
a game loads or coordinated as an item inside the game.
Utilizing In-game promoting is that purchasers are more averse to
perform various tasks with other media while making a showing.
It is presently turning into the most reachable medium with high
shopper commitment. Web based promoting as a rule serves numerous
advertisements at one point in time yet IPTV publicizing serves one
advertisement at any given moment which catches the total
consideration of group of spectators.
www.djaxadserver.com