2. STARTER
You have 5 minutes.
Using the internet, find 10 images which describe or
represent:
The Universe
Think about objects, colours, people, feelings etc:
Put all your images together
on screen on a presentation
slide
3. OBJECTIVES
Understand the course structure and
teacher expectations
Understand what is meant by the term
‘mood board’
Know how mood boards can be used in
the pre production process CONCEPTUALISE
Create a mood board for a specific Think about what you are
situation to meet a client brief going to do. Perform some
research into existing
products and briefly
describe what you imagine
your product to be like. I.e.
Get the CONCEPT.
4. THE COURSE
Creative Interactive Media
Develops ICT and creativity skills to meet the needs of a
customer or client by developing a product or service.
Suitable for people who are progressing into specific career
areas:
• Web Design, Graphic Art, Multimedia Production, Flash
Animation,
• 3D Animation, Sound Design and Editing, Special Effects,
• Video Production, Logo/Titles Design, Desktop Publishing,
• Games Design and Storyboarding.
5. CONTENT
Level 1 – KS3 accredited course
Level 2 - KS4 accredited course
Level 3 – KS5 accredited course
LEVEL 2
3 Units = 1 GCSE Equivalent (Grade B)
5 Units = 2 GCSE Equivalent (Grade B)
Compulsory:
201 Pre Production Skills
Other units:
211 Creating a Multi-purpose website
212 Creating a Digital Animation
214V Creating a Video Sequence
213 Digital Graphics Editing
6. 100% IN-COURSE
ASSESSMENT
Each unit completed is coursework based focused around solving a problem for a
client.
There is NO final examination. You MUST complete every piece of coursework.
The coursework is electronically submitted to an e-portfolio for assessment.
You will be expected to put massive amounts of your own time into completing the
work.
1 lessons per week + at LEAST 1 hour of your own time (more during assessment time).
You will be EXPECTED to catch up yourself if you are absent or miss lessons.
8. 20 MIN TASK : HOW
CREATIVE ARE YOU
We will test your creativity and working to a deadline.
Using whatever technology (hardware/software) you like, you
have been asked to create a new front cover for academy
prospectus.
The front cover should be made up of student pictures.
There are numerous images on the academy websites to help
you.
9. MINI PLENARY
What are the problems with jumping straight into a task?
What would be a better way of solving the problem you were
given today?
10. UNIT 201 – PRE
PRODUCTION SKILLS
This unit looks at how a project is planned and documented.
It will help you in every creative unit we do.
The Unit Objectives:
• Understand the purpose and uses for a range of pre-production
techniques
• Be able to plan pre-production documents to a client brief
• Be able to produce planned pre-production documents
• Understand how to review pre-production documents and
process
12. MOOD BOARD
A mood board is a collage (digital or on
paper), of objects (images, colours,
screenshots, patterns, text etc), which
try to capture a feeling, theme or
design.
They are mostly used in interior design
and advertising.
Often used to generate ideas for a
client, to meet their approval before
making the final product.
16. WHY WE USE MOOD
BOARDS
1. Can be a central focus of ideas in one place.
2. Can bring together a lot of different objects
(images, materials, text, fabrics, text, shapes etc).
3. Intended to inspire and generate more ideas. A starting point.
4. Easy to show to client to demonstrate ideas.
5. Can make sure everyone in a design team share the same vision.
BUT:
- Some people argue that mood boards are too time consuming.
- Others argue that creating a mood board is more entertaining than actually
thinking about a solution to a client problem.
17. THE CREATION
PROCESS
1. Collect a range of materials (images, text, material etc).
2. Arrange them together on a page.
3. Remove any items which do not fit in with the theme.
4. Use the mood board throughout production to ensure the
theme is being adhered to.
19. TODAY’S TASK
Create a digital mood board for ONE of the following client
briefs:
BRIEF 1: A new interior design company is considering
developing a new range of bedroom furniture for girls with a
theme of ‘love.’
BRIEF 2: An outward bounds company is planning to
develop a new set of adverts which convey the theme of
‘adventure.’
BRIEF 3: A local nursery are planning a new poster to
advertise the business with the theme of ‘fun and learning’
20. PLENARY
Let’s review our mood boards.
Look at a few moodboards. Can you guess what they are
trying to convey? What would you suggest they add?
Q&A:
• What is a mood board?
• Why are they used?
• What are the steps in mood board production?
• How can a mood board help you in your coursework?
PlanningDrawing a plan Target Audience – who are theyHow do you know what images would be suitable
Question what is a moodboard
Always reference a client brief (feel the client)
Both for cars – different themes 1 – family/adventure/holiday/sunshine/bright 2 – Executive/Men/gadgets/colours/no peopleHow are they presented – refer back to starter – Moodboard is the first thing the client sees – must be professional
SoftwarePublisherPowerpointFireworksPhotoshopWeb 2.0 – Software – online – used to share and collaborate – TRY TO USE THESEGlogsterMosaic Maker – don’t useSample Board – don’t usePixel Monkey
