http://mindpersuasion.com/frame-control/ If you project an image of importance and value that's how people will treat you. If you project an image of low self worth and uncertainty, that's how people will treat you. Learn More: http://mindpersuasion.com/frame-control/

1. What Is Your Structure?

2. I watched an interesting movie a
couple nights ago.

3. About these young adults who broke
into this distillery in Scotland.

4. There was this super famous, super
expensive brand of Scotch.

5. They only made one barrel every
hundred years or something.

6. And once a year they would auction
off a bottle. It would sell for tons of
cash.

7. So these guys decided they'd sneak it,
siphon off a pint, then put back in a
pint of regular stuff.

8. Then they'd sell the pint on the black
market.

9. (I guess in movieland there's a black
market for everything).

10. But I couldn't help but wonder, how
does the buyer know the stuff is for
real?

11. I mean, if you're buying gold or
cocaine or something, you can do a
chemical test.

12. But super old and super expensive
whiskey is pretty subjective, at least to
me.

13. It kind of reminds of a YouTube video
where they took this world famous
violinist.

14. Some guy people pay hundreds of
dollars to see perform.

15. And they had him play in a subway all
day.

16. Nobody recognized him. He only
collected a few bucks in his hat.

17. Same guy, different skills, but vastly
different location.

18. Another guy, a college student, did a
similar experiment.

19. He hired a cameraman, a couple of
groupies, and some kind of publicist to
follow him around in the local mall.

20. He even invented a fake name.

21. Pretty soon, people were tweeting all
kinds of pictures of him, and his fake
name.

22. And everybody was pretending he
really WAS famous.

23. Then there's that famous movie, based
on a true story, "Catch Me If You Can,"
about a guy who pretended to be
doctors, pilots, lawyers, and made
tons of money.

24. Bottom line is you "pretend" to be
important, people will assume you are.

25. The flip side is also true.

26. If you "pretend" that you're worthless,
unsure, not confident, that's EXACTLY
how the world will treat you.

27. The truth about us humans is that are
MUCH more dependent on
STRUCTURE than we realize.

28. The structure of language is grammar.

29. The structure of "self confidence" is
good posture, slow confident speech,
slow, measured movements, steady
eye contact etc.

30. Collectively, the "structure" of any
"conversation" is the Frame.

31. And more often than not, the FRAME
is the driving factor. Not your clothes.
Not your bank account. Not your
accomplishments.

32. If you can control the frame, pretty
much everything you say will be taken
VERY seriously.

33. mindpersuasion.com/frame-control/