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A brief introduction to the consumer durable industry
- 2. Consumer Electronics in India Description: Introduction Consumer Electronics in India industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the India consumer electronics market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information. Highlights -The consumer electronics market consists of the total revenues generated through the sale of audio visual equipment and games console products designed primarily for domestic use. The audio visual equipment includes CD Players, DVD Players / Recorders, hi-fi systems, home theatre, in-car entertainment systems, portable digital audio, radios, televisions and video recorders. Games consoles segment includes both home use and portable consoles. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2010 annual average exchange rates. -The Indian consumer electronics market is expected to generate total revenue of $6 billion in 2011, representing a compound annual growth rate (CAGR) of 10.8% between 2007 and 2011. -Sales generated through electricals and electronics retailers are expected to be the most lucrative for the Indian consumer electronics market in 2011, with total revenues of $5.3 billion, equivalent to 88.9% of the market's overall value. -The performance of the market is forecast to decelerate, with an anticipated CAGR of 8% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $8.8 billion by the end of 2016.
- 3. Features Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics market in India Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics market in India Leading company profiles reveal details of key consumer electronics market players’ global operations and financial performance Add weight to presentations and pitches by understanding the future growth prospects of the India consumer electronics market with five year forecasts Macroeconomic indicators provide insight into general trends within the India economy A Brief Introduction To The Consumer Durable Industry The consumer electronics industry manufactures and distributes everything from phones, mobile phone accessories, stereo components, home appliances, kitchen appliances, televisions, gaming, alarm clocks, and calculators to digital cameras, video cameras, VCRs, DVD and MP3 players-basically, everything you see when you go into a Beat buy or circuit city store. (Some industry observers also include desktop and laptop PC manufactures as part of the industry.) Needless to say, consumer electronics is big business. In 2005, in the U.S. alone, consumers spent more than $75 billion on consumer electronics products, 8 percent more than in 2004. Radio broadcasting in the early 20th century brought the first major consumer product, the broadcast receiver; increasingly these products have become based on digital technologies referred to as consumerisation of information technology. The industry employs a host of engineers, designers, marketers, salespeople, customer service reps, and finance gurus to continually improve familiar products as well as come up with the next big must have gadget. Although much of the actual manufacturing of consumer electronics
- 4. products is done in Asia and other low labour cost locations, there are many career opportunities in the industry in the United States. On the technical side, opportunities exist for software and electronic engineers, quality assurance engineers, industrial designers, manufacturing design engineers and IT professionals. If you are people person or if you can design a marketing campaign, close a distribution deal with a major retail chain, write marketing copy, or help a confused consumer understand a complex product, consumer electronics companies may be good place for you, too You can earn your stripes at a multinational corporation like Samsung or Mitsubishi, where big money backs big products such as high-definition television (HDTV) and smart phones (mobile handsets with a advanced operating system and powerful processors). Or you can try your hand at a start up that is pushing the consumer electronic envelope in one market niche or another. TheTopConsumerElectronicsManufacturers:GlobalIndustry Acer Apple Canon Dell Epson Hitachi HP IBM Lenovo LG Microsoft Nikon Nokia Oracle Panasonic
- 5. Philips Samsung Sharp Sony Toshiba