![Primary research - โMonday Morning Madnessโ We created a pitch for our focus group (this was a group of year 12s/13s) this is one strand of our target audience, we thought it would be good to show them what we wanted to create and hear there responses. We had already made a pitch to do to our own class, so to attract our audience in this focus group we added more slides that highlight the comical side to our short film. We added YouTube videos that related to our short film and would give them a brief idea of what we wanted to create. I also create a questionnaire to hand to them in our focus group, so we did our pitch on the computer and then I asked them to complete the questionnaire, this way we gathered to methods of feedback. I created the questionnaire because I didnโt think that they would be that willing to criticise or add ideas to our faces. Anonymous questionnaires seemed the best way to collect this data. The overall consensus from our questionnaire showed that we had aimed our short film at the right audience, they pointed out that they enjoyed the comical ideas that we want to include. They also added that they understood a lot about what we were going to include from the YouTube videos that we added into our presentation. The questionnaire was as follows: Feedback Sheet โMonday Morning Madnessโ ,[object Object]](https://image.slidesharecdn.com/cfakepathprimaryresearch-091117081614-phpapp01/85/Primary-research-1-320.jpg)
Recommended
More Related Content
What's hot
What's hot (18)
Similar to Primary research
Similar to Primary research (20)
Recently uploaded
Recently uploaded (20)
Primary research
- 2. Do you think that the characters that we are including are relatable?
- 3. Do you think that the comedy is appropriate for your age group?
- 4. Would you watch our short film?
- 5. Is there anything you think we could include that we havenโt already?
- 6. What did you think of the three YouTube videos we showed you?Thank you for watching our pitch and completing this feedback sheet Lucy, Dave and Danielle