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Workforce Development Goes Mobile
1
Ann Harrison
Communications Director
2
Guest speakers
Mellisa Leaming
Director of Operations
3
Guest speakers
Indiana
● Providing mobile solutions for ten years
● Combines mobile technology with
engagement and education strategies
● Deep workforce experience 4
About Us
● Communication channels are broken
● Content is not accessible
● Email - open rates are low and not always accessible
● Voicemail not popular
● Valuable content you provide limited to a desktop
5
Problems Mobile Can Solve
Text messages can be 8x more
effective at engaging workforce.
(Cellit)
91% of U.S. citizens carry
their phone within reach 24/7.
(Morgan Stanley)
An estimated 98% of all SMS
messages are opened, but only
20% of emails are looked at.
(Digital Marketing Magazine)
6
Statistics
Who’s Using Engage by Cell?
1 2
SMS Mobile Web
Two Cloud-Based Offerings
BENEFITS
● SMS has ~98% readability
(email at ~20%)
● Reach remote and traveling
employees more easily / instantly
● Schedule texts based on time
& group
● Schedule sequenced texts based on
answers
9
What We Offer - SMS
10
External Communications
● Job fair notifications
● Schedule change notifications to
workforce
● Alerts about events or
Workforce related news
● Send relevant content to clients or
applicants
11
General Internal Employee Communications
● Emergency alerts and other
important internal communications
● Stay in touch
● Event/activity/meeting reminders
via text
● Notification
12
BENEFITS
● Store all training material in one
mobile location, 24/7 available
● Change content on the fly
● No apps to download / update
● Password protection capability
for sensitive data
What We Offer - Mobile Web
13
Onboarding
● Text reminders for events, classes,
job fairs
● Mobile site with intro to organization
& team and other info/HR handbook
● Checklists for onboarding
● Text link to HR guidelines and forms -
24/7 access to sensitive docs
Versatile Web Authoring PlatformVersatile Web Authoring Platform
Middlesex County Use Cases
15
Try a Demo
16
Train by Cell
Time for our guests

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Text Messaging is Replacing Email for Workforce Development Webinar

  • 3. Mellisa Leaming Director of Operations 3 Guest speakers Indiana
  • 4. ● Providing mobile solutions for ten years ● Combines mobile technology with engagement and education strategies ● Deep workforce experience 4 About Us
  • 5. ● Communication channels are broken ● Content is not accessible ● Email - open rates are low and not always accessible ● Voicemail not popular ● Valuable content you provide limited to a desktop 5 Problems Mobile Can Solve
  • 6. Text messages can be 8x more effective at engaging workforce. (Cellit) 91% of U.S. citizens carry their phone within reach 24/7. (Morgan Stanley) An estimated 98% of all SMS messages are opened, but only 20% of emails are looked at. (Digital Marketing Magazine) 6 Statistics
  • 8. 1 2 SMS Mobile Web Two Cloud-Based Offerings
  • 9. BENEFITS ● SMS has ~98% readability (email at ~20%) ● Reach remote and traveling employees more easily / instantly ● Schedule texts based on time & group ● Schedule sequenced texts based on answers 9 What We Offer - SMS
  • 10. 10 External Communications ● Job fair notifications ● Schedule change notifications to workforce ● Alerts about events or Workforce related news ● Send relevant content to clients or applicants
  • 11. 11 General Internal Employee Communications ● Emergency alerts and other important internal communications ● Stay in touch ● Event/activity/meeting reminders via text ● Notification
  • 12. 12 BENEFITS ● Store all training material in one mobile location, 24/7 available ● Change content on the fly ● No apps to download / update ● Password protection capability for sensitive data What We Offer - Mobile Web
  • 13. 13 Onboarding ● Text reminders for events, classes, job fairs ● Mobile site with intro to organization & team and other info/HR handbook ● Checklists for onboarding ● Text link to HR guidelines and forms - 24/7 access to sensitive docs Versatile Web Authoring PlatformVersatile Web Authoring Platform
  • 16. 16 Train by Cell Time for our guests