2. What Train by Cell Does
● Division of Engage by Cell
● Combines mobile technology
with engagement and
education strategies
● 10 years experience
● 4,000 Clients
○ Goodwill
○ Bloomberg
○ Michelin
○ Kimberly Clark
3. We offer 2 mobile technologies
Mobile Web & SMS
4. Mobile Web & SMS
Text Messaging
● Inbound texting
○ Employees text to join a list
● Outbound texting
○ Schedule texts to lists by
calendar date or sequence
● Text chat - 1-on-1 communication
Mobile Web Authoring
● Create mobile sites on the fly -
feels like an app but no download
● Store content like videos, Word
docs, Powerpoints, photos, mp3
● Create engagements - quizzes,
polls, leaderboards - fun tasks to
keep them interested
5. Just a few of our
current & former clients
● Heart of Texas Goodwill
● Goodwill Central Indiana
● Goodwill Industries International
● Goodwill Essex, Kent, Lambton Canada
● Goodwill Upstate/Midlands South Carolina
● Goodwill Southern & Western Colorado
● Goodwill Fort Worth
● Goodwill Hawaii
● Goodwill Northwest North Carolina
● Goodwill Detroit
6. RAVE REVIEWS:
We solve the engagement problem!
● Email open rates - 25% and falling
● You have libraries full of content not being
viewed
● Your current engagement is designed for
desktop, not mobile
● Consequently, training is reducing
● Employees feel less connected and engaged
7. No one is reading email.
No one is taking phone calls.
The world is going mobile
and away from desktop.
8. We know how to
increase engagement
● Push the engagement action via texting
- employees always click
● Keep engagement bite sized;
“short & sweet” -- 3 - 5 minutes
● Let employees engage on their cell
phones
● Provide content at their fingertips with
the mobile web site
10. Internal Training
● Use mobile website to share content on
training employees
● Through written text, PDFs, quizzes, polls,
and more!
● Let employees engage on their cell
phones
● Provide content at their fingertips with
the mobile web site
11. Internal Engagement
and Communication
(not everyone has email)
● Push the engagement action via texting -
employees always click
● Opens a 2 way communication between the
employer and employees
● Keep employees up to date with alerts,
important announcements, etc.
12. Mission
● Job fair, 1 on 1 coaching, text message alerts
● Portal for all job needs
● Training aides
