Security & Emergency Management

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How to Better Engage Your Teams and Alert the Community Webinar

Security & Emergency
Responders

2
About Us
● Providing mobile solutions for ten years
● Combines mobile technology with
engagement and education strategies

SMS is the most used data
service in the world.
(Nielsen)
More than 4.2 billion people
are texting worldwide.
(MBA Online)
3
STATISTICS
SMS messages have a 98%
open rate, while email only has
a 20% open rate.
(Mobile Marketing Watch)

INBOUND TEXTING
● User texts in
● Get information back
○ Plain Text
○ Photo
○ Video
4
TWO TYPES OF TEXTING:
● Sign up for list
● Opt out
● Ask a question
● Engage in a text chat

OUTBOUND TEXTING
● Push out texts
● Ask a question
● Text chat
● Provide some form of info (same as above)
5
TWO TYPES OF TEXTING:

GAINING SO MUCH
WHY IS TEXTING
6
POPULARITY?
● Cheap or free for users
● Matches behavior of an attention deficit generation,
especially millennials
● Very fast
● So powerful - can get a link to a specific page, opt in
to a list, get info back instantly
● 98% read instantly
● Opting out actually works, unlike email where email
addresses are sold
● 24/7 reporting on every text sent or URL clicked

YOUR
7
AUDIENCE
● Employees/staff
● Public
● Certain groups
● Managers

EXAMPLES OF
8
USES
● Text chat for security teams
● Text alerts to community
● Content hosting
○ Guidelines
○ Manuals
● Training team and volunteers
● Community text in tips
○ Videos
○ Forms

HOW DO YOU
9
BUILD LISTS?
● Upload excel lists into
our dashboard
● People opt in by
sending a text

What does Engage by Cell provide?
10
Authoring and
publishing platform
Text message platform,
short code and texts

info@engagebycell.com
www.engagebycell.com
(415) 997-0201
THANK YOU
11

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Security & Emergency Management

1. Security & Emergency Responders

2. 2 About Us ● Providing mobile solutions for ten years ● Combines mobile technology with engagement and education strategies

3. SMS is the most used data service in the world. (Nielsen) More than 4.2 billion people are texting worldwide. (MBA Online) 3 STATISTICS SMS messages have a 98% open rate, while email only has a 20% open rate. (Mobile Marketing Watch)

4. INBOUND TEXTING ● User texts in ● Get information back ○ Plain Text ○ Photo ○ Video 4 TWO TYPES OF TEXTING: ● Sign up for list ● Opt out ● Ask a question ● Engage in a text chat

5. OUTBOUND TEXTING ● Push out texts ● Ask a question ● Text chat ● Provide some form of info (same as above) 5 TWO TYPES OF TEXTING:

6. GAINING SO MUCH WHY IS TEXTING 6 POPULARITY? ● Cheap or free for users ● Matches behavior of an attention deficit generation, especially millennials ● Very fast ● So powerful - can get a link to a specific page, opt in to a list, get info back instantly ● 98% read instantly ● Opting out actually works, unlike email where email addresses are sold ● 24/7 reporting on every text sent or URL clicked

7. YOUR 7 AUDIENCE ● Employees/staff ● Public ● Certain groups ● Managers

8. EXAMPLES OF 8 USES ● Text chat for security teams ● Text alerts to community ● Content hosting ○ Guidelines ○ Manuals ● Training team and volunteers ● Community text in tips ○ Videos ○ Forms

9. HOW DO YOU 9 BUILD LISTS? ● Upload excel lists into our dashboard ● People opt in by sending a text

10. What does Engage by Cell provide? 10 Authoring and publishing platform Text message platform, short code and texts

11. info@engagebycell.com www.engagebycell.com (415) 997-0201 THANK YOU 11