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![Paul Irish, Google Chrome advocate
personal branding
[Personal branding is] the art of consistently
presenting, online and offline, the essence of
how you stand out from the crowd.](https://image.slidesharecdn.com/differentiatingyourself-hackwestern-2015-03-28-150328172348-conversion-gate01/85/Differentiating-yourself-Hack-Western-2015-03-28-9-320.jpg)
Uploaded byFrédéric Harper
Differentiating yourself - Hack Western - 2015-03-28
Personal branding is about consistently presenting who you are, what you stand for, and your unique value to stand out. It is important because you already have a personal brand whether you realize it or not. Building your personal brand can help you gain recognition, new opportunities, and career success through activities like blogging, public speaking, networking, and open source contributions. Starting the process of personal branding while in school allows you to invest in your future and leave your mark.
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