Galway business club (nx power lite)

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Presentation to the Galway Business Club on how to maximise PR in an online setting

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  • If you are an expertHave you got advice to give people
  • EngagementMonitoringNot about using a megaphone
  • Wordle.net
  • PhotosynthPinterest
  • Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  • Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  • Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  • Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  • Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  • Google AlertsSocialMention, Bottlenose, Spundge.com, topsy.com,boardreader, googleanalyitics
  • Bad=airplane QR code, good = tescokorea and Denmark graves
  • Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  • Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  • Galway business club (nx power lite)

    1. 1. Business BreakfastNetwork Getting PR Through Social Media Wednesday 16th January Menlo Park Hotel
    2. 2. Eoin Kennedy •18 years communications experience. •Current chair IIA SMWG. •Freelance consultant &Knudger.com •PRII, MII, UCD, H Dip.
    3. 3. Social Media is not
    4. 4. Nor
    5. 5. Closer to
    6. 6. In reality its
    7. 7. Storytelling
    8. 8. Listening
    9. 9. Tip 1.
    10. 10. Tip 2.
    11. 11. Tip 3.
    12. 12. Tip 4.
    13. 13. Tip 5.
    14. 14. Tip 6.
    15. 15. Tip 7.
    16. 16. Tip 8.
    17. 17. Tip 9.
    18. 18. Tip 10.
    19. 19. Tip 11. • Freedom. • Entertainment &Play. • Customize Everything. • Collaboration. • Scrutinize Everything. • Innovation. • Integrity &Openness. • Speed
    20. 20. Tip 12.
    21. 21. Monitising Social Networks.
    22. 22. Fundraising for things you are care about. • Prototype. • Open to any group.
    23. 23. Thanks for your time. Eoin Kennedy, + 353 86 8339540 +353 91 442 552 www.knudger.com eoin@knudger.com www.twitter.com/eoink www.eoinkennedy.ie Skype: eoin.kennedy.work
    24. 24. Before the event.
    25. 25. At the event.
    26. 26. After the event.

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