My build-a-bear group presentation

2. Jeremiah- The Group Leader
Muhammad- The Visual Coordinator
Ben
Minh
Nowan

6. Build-A-Bear Overview:
• Founded by Maxine Clark, opened its first store in 1997,
• Offering Guests the unique experience.
• Provides kids of all ages with the highly interactive experience of
making a new friend.
• Today the company and its franchises have grown to over 400
Build-A-Bear Workshop stores in 16 countries, making it the leading
and only international make-your-own stuffed animal retailer

7. The Innovative Concept:
• The process starts by choosing a shell, whether it’s a
bear, dog, cat, monkey, or pony.
• Next, you have the option of selecting a sound byte to bring it to
life.
• Next stop is the stuffing station, where poly fiberfill blows into the
shell.
• Then, ones is ready to choose from a variety of outfits, shoes, and
accessories from belts to sunglasses to jewelry.

8. Marketing Strategy- Bonding with Customers:

17. Production/ Finance