5. And everybody should
be ashamed who uses
the wonders of science
and engineering
without thinking and
having mentally
realized not more of it
than a cow realizes of
the botany of the
plants which it eats
with pleasure.
6. Think also about the fact that it is the
engineers who make true democracy
possible.
They facilitate not only the daily work of
the people but also make the works of
the finest thinkers and artists accessible
to the public.
Albert Einstein, 7.08.1930, Berlin
8. You little box, held to me escaping
So that your valves should not break
Carried from house to house to ship from sail to train,
So that my enemies might go on talking to me,
Near my bed, to my pain
The last thing at night, the first thing in the morning,
Of their victories and of my cares,
Promise me not to go silent all of a sudden.,
Svendborg poems (1934)
10. Hormödelle
E
Aufklarüng fur Kinder
(Walter Benjamin, 1925-32)
11. Before the radio was invented, we barely
knew any media that could be used for
eminently popular dissemination
purposes (...)
Dissemination was based on an
established and experienced scientific
heritage directly developed by science
although leaving out the most difficult
arguments. The essential trait of this
type of outreach was the omission (...)
12. (Radio) lets the listeners know that their
personal interest has a substantial value for
the matter under investigation, and that their
questions, even if not expressed aloud at the
microphone, require new scientific findings.
(...)
The dissemination is not only aimed at
mobilizing science towards the public, but at
the same time, the public towards science (...)
transforming the issues under investigation
and acting on the science itself.
1932
13.
14. radio as a civil tool…
Jean Dominique,
Radio Haiti Inter, 2000
Peppino Impastato,
Radio Aut, 1978
33. intimacy and linearity
• flexible and able to enter hidden places:
listens without being seen nor heard
(candid microphone, 1947)
• fragmentary and narrative: it has a
rhythm and deals by and large with
anecdote and episodes
• chance to share cultural excitement
provided by scientific discovery
• good at communicating emotion and mood
35. a cognitive experience
• “(…) radio is an extension of our nervous
central system closer only to human
discourse” (M. Mc Luhan)
• whoever is speaking is speaking for you
• a conversation with a scientist
• phone ins: a strong interactive
experience (M. Merzagora and S.
Coyaud)
36. creating images in your mind
• reflection and thought: radio has a pace
and creates a mental space
• reflection and thought: two fondamental
aspects of science communication
• “Pictures can get in the way in the
explanation of scientific ideas” (D. Cohen,
BBC)
37. “It is easy to make pictures present
dramatic and striking images - but
images whose major impact is on the
emotions.
I have, for instance, often asked
television colleagues to show me a
picture of a moral dilemma. I am still
waiting for one.”
(Geoff Deehan, BBC)
47. science radio programmes
• news story: science as politics or as light
hearted final news (typically 3-5 minutes)
• documentaries: science in a more explanatory
and narrative way (typ. 10-30 min.)
• debates: pro and cons in controversial issues
(typ. 20-60 min.)
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48. science radio programmes
• phone ins: the listeners’ voices (typ. 20-60
min)
• feature stories: magazines, discussions,
debates, put findings in context and with
comment
• radio drama: from “War of the worlds” on...
• podcast: recorded feature or talk,
downloadable in mp3
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55. preparing your programme
• choose the format
• choose the topic
• choose the expert
• work with the expert:
– you need to know a lot about the subject
– you need to get the right information and the right story
and metaphors from him/her
– you need to know how he/she speaks
– you need to test if you can joke, talk about politics, if he/
she is didactical, enthusiastic, serious, boring, an
intellectual, a technician, ...
TALK WITH THE EXPERT!
58. El taller de radio
Escoger un formato entre estos 3:
1. Radiodrama: de un libro, de una pequena
historia, de un articulo
2. Tarjeta audio sobre un aspecto de la ciudad
3. Historia de una invencion o de un objecto
4. Podcast por un semanal cientifico
5. Entrevista en parejas
Trabajar en parejas
Ententar hacer uno script
Grabar y editar