A brief introduction about data collection

1. Data collection
BY
DEEPIKA SOROUT
ASSISTANT PROFESSOR
ADVANCED EDUCATIONAL INSTITUTIONS
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2. The task of data collection starts after
identifying the research problem and
research design so to solve out that
problem data is collected .
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3. Flow of The PPT
•Meaning of data collection
•Importance of data collection
•Primary method of data collection
•Secondary method of data collection
•Steps of data collection
•Conclusion
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4. Data collection
•Data collection is a systematic approach to gather
information from variety of sources to get a complete and
accurate picture of an area of interest
•Data collection is the process by which the researcher
collects the information needed to answer the research
problem.
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5. Importance
of data
collection
•Good data can help to identify and verify issues,
theories and perceptions
•Good data can help to proactively address issues,
measure progress and capital
•Good data can gain trust, develop effective,
respectful consultations, and secure the support
of key decision-makers and stakeholders.
•Good data can reduce exposure to possible legal
action and human rights complaints.
• Justifying requests for more funding for human
rights, equity and diversity initiatives
•Promoting innovation and higher productivity
•Developing better programs and ways of
delivering services
Accurate data collection is important
as it helps to ensure the integrity of
research. Collecting data is also useful
for describing social or physical
phenomena, as well as identifying
questions requiring further
investigation.
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6. Methods of data collection
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1.Primary data :
It is the data collected by the researcher themselves,
i.e. data which is collected for the first time and thus
happen to be original in character and known as
Primary data.

7. Sources of primary data collection:
a) interview
b) Observation-structured & unstructured observation, participative &
non participative observation and controlled & non controlled
observation method.
c) Interview- personal interview and telephonic interview
d) action research
e) case studies
f) life histories
g) questionnaires
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8. 2.Secondary data sources :
These are data that already exists . This data has
been collected by someone else and which has
already been passed through the statistical
process are known as Secondary data.
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9. Sources of secondary data collection:
a) Previous research
b) Official statistics
c) Mass media products
d) Diaries and Letters
e) Government reports
f) Web information
g) Historical data and information
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10. Steps of data collection

11. Conclusion
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Hence, data is amenable to quantification and
statically treatment. It gives researchers the ability to
answer research questions and makes it easier for
other researchers to repeat and validate the study and
that make easy to solve the business problem.

12. DEEPIKA SOROUT
deepusorout@gmail.com
Assistant Professor
Advanced Educational Institutions
Advanced Educational Institutions,
70 km Milestone,
Delhi-Mathura Road, Dist. Palwal, Haryana-121105
+91–1275–398400, 302222
www.advanced.edu.in
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