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Remember you have two things due on the same day:
1. Preliminary Topic:
· Just below the title, you should state your preliminary
research topic. This may be one sentence long, or it may be a
full paragraph. Regardless, it should be focused and clear. You
only need one page; you only have one topic. Make sure that
you include at least one issue of substance that pertains to your
subculture. Remember to include a title for your paper.
Several examples for you to view: You only need ONE!
Example 1:
Your name
Instructor Linda Rogers
English 130: Section ___
Preliminary Topic and Annotated Bibliography
Due Date
Gays and Lesbians in the Ghettoes
There has been a conflict between those gays who have wanted
to celebrate and emphasize the very things that make them
different and those who want to be absorbed into mainstream
culture. The establishment of the gay ghettos can be perceived
as doing either or both of these things.
Example 2:
Your name
Instructor Linda Rogers
English 130: Section ___
Preliminary Topic and Annotated Bibliography
Due Date
Women Bodybuilders
The women bodybuilding subculture illustrates an image of
domination over personal domain. Women bodybuilders create a
spectacle with the collapsing of gender roles as seen in their
exaggerated musculature and hyper-feminine mode of dress. The
contradictory appearance reveals an underlying struggle
between sub-cultural control and hegemonic impression.
---------------------------------------------------------------------------
--------------------------------Example 3:
Your name
Instructor Linda Rogers
English 130: Section ___
Preliminary Topic and Annotated Bibliography
Due Date
Swingers in our Midst
Swingers join their subculture to satisfy not only a life of
normality but their desires to be with others sexually and not
live a life of monogamy. The increased rates of HIV/AIDS and
other STDs has dramatically affected the swinger subculture.
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2. Annotated Bibliography:
· Below the preliminary research topic, I expect a list of at least
five sources (I recommend 6-10 sources, if possible). Each
entry should be listed in MLA format.
· Immediately following each entry, there should be a brief
synopsis of the source. Each synopsis should be roughly 50-100
words long.
· This entry should do five things:
· list the entry using MLA format
· provide an authority assessment: list the background and
affiliations of the author(s)
· summarize the source
· assess its authenticity and reliability
· reflect on how it will fit into your research paper
· Your annotated bibliography, like your final research essay,
should contain a mixture of sources: books, periodicals,
websites, interviews, sound recordings, etc. Whenever possible,
you should use the most authoritative sources available.
More Samples of Annotated Entries, for a Paper on Deaf
Subculture
Hairston, Ernest, and Linwood Smith. Black and Deaf in
America: Are We That Different? Silver Spring, Md: T.J., 1983.
Print.
Black and Deaf in America: Are We That Different? was
published in 1983. This book is twenty-eight years old and the
information and data contained in it may be dated. The three
authors are currently listed as three of the top five most
significant deaf black scholars with significant publications in
their fields. According to this book, approximately two million
African-Americans have a hearing impairment serious enough to
warrant medical or education services and approximately 22,000
are profoundly deaf. As there are a relatively small amount of
African-American deaf persons, the author notes that many of
these individuals have never met another African-American deaf
person who could have acted as role models or mentors to share
pride and encouragement of their shared cultures. This book
contains a collection of biographies of African-American deaf
people. The author also discusses the role of the deaf child in
the family. This resource details information about a subculture
within the Deaf community but would, perhaps, be more
valuable to an academic paper if it were more current. I intend
to use this source more for background history for my reseach
in both deaf and black deaf subcultures.
Ladd, Paddy. Understanding Deaf Culture: In Search of
Deafhood. Clevedon, UK: Multilingual Matters, 2003. Print.
Paddy Ladd is a Lecturer and MSc co-ordinator at the Centre for
Deaf Studies in the University of Bristol. He completed his PhD
in Deaf Culture at Bristol University in 1998 and has written,
edited and contributed to numerous publications in the field.
Both his writings and his Deaf activism have received
international recognition, and in 1998 he was awarded the Deaf
Lifetime Achievement Award by the Federation of Deaf People,
for activities which have extended the possibilities for Deaf
communities both in the UK and worldwide. This book is a part
of a series of materials focusing on second languages and
unique linguistic topics. The following topics are presented in
this resource: deaf communities, deafness in western
civilization, definitions and theories of culture, residential
schools for the deaf. In particular, the author develops a deep
examination of the definition and history of the word and
concept of culture. This is an advanced resource for the scholar
researching the concept of deaf culture. More than other
sources, it gives a thorough look at all aspects of the deaf
subculture. It does have a lot of information about American
deaf culture. As such, it is a valuable resource for me to use to
define and understand deaf culture.
Through Deaf Eyes. Prod. Lawrence Hott and Diane Garey. PBS
Home Video, 2007. DVD.
Diane Garey has had a distinguished career as a documentary
and feature editor and producer. She edited and co-produced
Wild By Law, which was nominated for an Academy Award for
Best Documentary Feature in 1992 and was broadcast as part of
the American Experience series on PBS. Lawrence R. Hott has
been producing documentary films since 1978, when he left the
practice of law to join Florentine Films. His awards include an
Emmy, two Academy Award nominations, a George Foster
Peabody Award, five American Film Festival Blue Ribbons, ten
CINE Golden Eagles, screenings at Telluride, and first-place
awards from the San Francisco, Chicago, National Educational,
and New England Film Festivals. This video, produced in
2007, examines deaf history and presents many differing facets
involved in life as a deaf person. Subjects covered include
schools for deaf students, American Sign Language, TTY and
the fight for a deaf president at Gallaudet University. Multiple
artistic works by deaf artists are presented. This film covers the
story of a complex culture with a very understood past and
present. This film offers a nicely-done glimpse into the huge
breadth of American Deaf History. All the highlights are here:
Thomas Gallaudet and Laurent Clerc, Gallaudet College /
University, A.G. Bell, Milan Conference, oralism, cochlear
implants, etc. As this is such a recent production that covers the
varying facets with deaf culture with a 21st century vision, it is
a valuable resource for my paper.
What will it look like?
Your name
Instructor Linda Rogers
English 130: Section ___
Preliminary Topic and Annotated Bibliography
Due Date
Title Centered on the Very Next Available Line
You will have your preliminary topic and/or thesis statement
typed next stating where your research will lead you. It can be
one sentence or a whole paragraph.
Annotated Bibliography
Source 1 MLA 2009 Citation. After the first line is filled, you
will use the “hanging indent” option in format/paragraph under
“special” to make it align correctly.
Then you will indent the actual annotation so that it begins
where your hanging indent begins, plus a tab to start the
paragraph. There will be no extra skipped lines.
Source 2 MLA 2009 Citation. After the first line is filled, you
will use the “hanging indent” option to make it align correctly.
Then you will indent the actual annotation so that it begins
where your hanging indent begins, plus a tab to start the
paragraph.
Source 3 MLA 2009 Citation. After the first line is filled, you
will use the “hanging indent” option to make it align correctly.
Then you will indent the actual annotation so that it begins
where your hanging indent begins, plus a tab to start the
paragraph.
Source 4 MLA 2009 Citation. After the first line is filled, you
will use the “hanging indent” option to make it align correctly.
Then you will indent the actual annotation so that it begins
where your hanging indent begins, plus a tab to start the
paragraph.
Source 5 MLA 2009 Citation. After the first line is filled, you
will use the “hanging indent” option to make it align correctly.
Then you will indent the actual annotation so that it begins
where your hanging indent begins, plus a tab to start the
paragraph.
Don’t Call Me ‘‘Biker Chick’’: Women Motorcyclists
Redefining Deviant Identity
William E. Thompson
Texas A&M University–Commerce, Commerce, Texas, USA
The majority of literature on women who participate in the
world of motorcycling focuses on females
associated with outlaw motorcycle clubs and hardcore bikers.
Roles for those women tended to be
subservient and demeaning. Women are the fastest growing
segment in today’s contemporary world
of middle- and upper-middle-class motorcycling, where they
fulfill more meaningful roles whether
they are passengers or riders of their own bikes. This
descriptive exploratory study utilizes a
symbolic interaction framework to analyze approximately four
years of participant observation
and ethnographic interviews with some of these women.
Findings indicate that female motorcyclists
manipulate several meaningful symbols in order to redefine
what has largely been viewed as a devi-
ant identity. Riding motorcycles is what they do, not who they
are. Women who ride feel a sense of
freedom, excitement, and empowerment as they maintain their
femininity while participating in what
has traditionally been viewed as a masculine endeavor.
Ask any American to name three or four famous motorcyclists,
and there is a good chance
they will mention Tom Cruise, Jay Leno, Evel Knievel, Gary
Busey, or perhaps Malcolm
Forbes. If they are movie buffs, they may be more likely to
name Marlon Brando, Steve
McQueen, Peter Fonda, or maybe John Travolta or Nicholas
Cage. All of these high profile
men are associated with riding motorcycles either in films or in
real life. Ask any American
to name even one famous female motorcycle rider, however, and
there is a good chance you will
get a blank stare and a shrug of the shoulders (Boslaugh 2006).
Despite their long-term connec-
tion to the world of motorcycling, women generally are not
associated with the two-wheeled
subculture except in the most stereotypical roles. As one author
noted, ‘‘Although times have
changed with more and more people taking up riding—including
women—one thing that has
remained implicit in motorcycling is the association it has with
masculinity’’ (Ilyasova
2006:6). Female motorcyclists seem acutely ‘‘aware of social
stereotypes that have depicted
them as ‘social outlaws,’ ‘gender traitors’ or ‘sexual deviants’
’’ (Roster 2007:454).
This descriptive study focuses on today’s middle- and upper-
middle-class female riders who
are part of what some call the ‘‘new biker subculture’’
(Thompson 2009), but might be more
accurately described as the contemporary motorcycling
subculture or perhaps, even motorcycle
scene, although sociologically speaking, the term subculture is
appropriate. This study does not
Received 29 April 2010; accepted 31 August 2010.
Address correspondence to William E. Thompson, P.O. Box
3011, Commerce, TX 75428-3011, USA. E-mail:
[email protected]
Deviant Behavior, 33: 58–71, 2012
Copyright # Taylor & Francis Group, LLC
ISSN: 0163-9625 print / 1521-0456 online
DOI: 10.1080/01639625.2010.548292
include women who are in any way affiliated with one-percenter
1
clubs or their members, or
otherwise associated with what is often viewed as the hardcore
biker subculture. Despite decades
of feminist progress in larger society, some females still play
subordinate roles in today’s motor-
cycle subculture, although not nearly as degrading as those
described in the studies on outlaw
bikers. Other women, however, are essentially full-fledged
members of the motorcycling subcul-
ture, either routinely riding as passengers (referred to as two-
uppers in this study) or riding their
own motorcycles (female riders). This exploratory descriptive
study focuses on these two
categories of women with emphasis on those women who ride
their own motorcycles.
WOMEN IN THE ‘‘BIKER’’ SUBCULTURE
The so-called ‘‘brotherhood’’ of bikers has always included
women (Thompson, 2009). In tra-
ditional biker culture, especially in one-percenter outlaw
motorcycle gangs, the role of women
was clearly defined: although equally tough as the men, the
equality stopped there. They were
considered property to be used (for sexual and servant
purposes), traded, and given or thrown
away at the biker’s discretion (Thompson 1967; Watson 1980;
Hopper and Moore 1990).
Watson’s (1980:42) research found women to be viewed with
contempt by most outlaw bikers
and regarded as ‘‘necessary nuisances.’’ He concluded that the
women generally were just as
tough as the male bikers and usually referred to themselves as
‘‘old ladies.’’
James Quinn (1987; 2001; Quinn and Koch 2003) rode with an
outlaw motorcycle club and
conducted research on several others. He identified three
distinct roles for women in the biker
subculture: mamas, sweetbutts, and old ladies. Mamas were at
the bottom of the food chain
in biker clubs. They were considered to be the property of the
club and in exchange for shelter,
protection, and transportation, were expected to serve any and
all members’ needs— sexual and
otherwise. Sweetbutts were generally younger than mamas, and
were more likely to provide reg-
ular sexual services to only one, or in some cases a few
members, while providing a source of
income to both him=them and the club—usually through topless
dancing, prostitution, and=or
drugs. An old lady was the exclusive property of one club
member—her old man. She might
still be expected to provide a source of income to the club
through dancing or prostitution,
but all members understood that she was ‘‘off limits’’ to
everybody except her old man, unless
he decided to trade her off or sell her services.
Other studies on women in outlaw motorcycle clubs confirmed
the same or similar roles as
described by Quinn, with a few minor differences and
modifications. Some clubs also had
sheep—young women brought in by new initiates as a ‘‘gift to
the club’’ (Hopper and Moore
1990). These young women, often strippers and=or prostitutes,
were offered to all the members
of the club during initiation, and many of them became
sweetbutts after initiation. Betsy Guisto
(1997) offered a unique look at women in the one-percenter
subculture as she conducted an
ethnography and wrote a doctoral dissertation on the subject
while serving as an old lady to
1
After a 1947 fight between two rival motorcycle gangs at a rally
in Hollister, California, the American Motorcyclist
Association declared that 99 percent of motorcyclists were law-
abiding citizens and that only 1 percent were outlaws.
From that time on, hardcore bikers, especially members of
motorcycle clubs like the Hell’s Angels, Bandidos, Outlaws,
Pagans, and others began referring to themselves as ‘‘one-
percenters.’’ Many of the so-called one-percenters embrace the
outlaw moniker and image, whereas others contend that they are
not ‘‘outlaws,’’ but are simply committed to riding
motorcycles as a ‘‘brotherhood’’ and lifestyle as opposed to just
a weekend activity.
WOMEN MOTORCYCLISTS REDEFINING DEVIANT
IDENTITY 59
an outlaw motorcyclist for approximately 20 years. Clearly,
there is one consistency in all the
studies of women in the outlaw biker subculture: females play a
subordinate and usually subser-
vient role, or as one author put it, they are ‘‘leather-clad
sexualized accessories’’ (Boslaugh
2006:1).
Arthur Veno and Edward Winterhalder (2009) explore the
‘‘magnetic attraction of women to
bad boys and motorcycles’’ in their book Biker Chicks with that
subtitle. Although their research
provides the added dimension of interviews with women in the
biker subculture (actually allow-
ing some of them to write their own story), it still focuses on
women in and around the hardcore
outlaw biker subculture, somewhat ignoring middle- and upper-
middle-class women who ride
motorcycles.
WOMEN IN THE CONTEMPORARY MOTORCYCLE
SUBCULTURE
Much less research has been conducted on women in today’s
contemporary motorcycle sub-
culture. Despite the fact that women have ridden motorcycles
since they were invented, they
have always comprised a small minority of riders. Today,
however, women are the fastest
growing segment among motorcycle riders, and depending on
the data source, comprise some-
where between 10–12 percent of all riders and perhaps as high
as 20 percent of purchasers of
new motorcycles and over half of all participants in motorcycle
safety courses (Knol 2010;
Womenriders 2010).
Since the 1980s women have increasingly participated in male-
dominated leisure activities
including rock climbing, mountain biking, cross-country skiing,
white water rafting, skydiving,
scuba diving, and motorcycling (Martin et al. 2006; Roster
2007). When women participate in
these traditionally male-dominated and macho-oriented
activities, they not only face all the
physical challenges and risks as men, but they also encounter
the social risks that accompany
violation of cultural norms, gender role expectations and
prevailing stereotypes (Roster 2007).
Contemporary women who ride differ dramatically from the
women depicted in the hardcore
biker subculture, and may even constitute an emerging social
movement (Meyer 2009). This
study looks at women in the contemporary motorcycle
subculture and pursues the research ques-
tions: who are these women, what roles are available to them,
why do they ride, and how do they
manage the deviance and potential stigma associated with
motorcycling?
THEORETICAL ORIENTATION, METHODS, AND DATA
Couched within a symbolic interaction framework, data for this
study are derived from approxi-
mately four years of participant observation and information
derived from ethnographic inter-
views with over 200 male and female motorcyclists. The data on
women motorcyclists was
attained through in-depth interviews with 23 female motorcycle
riders ranging in age from 26
to 64 years. Interviews were conducted with another 24 women
(19 to 72 years of age) who par-
ticipate in today’s motorcycling subculture as passengers who
ride with their boyfriends or
husbands, and in one case, her female partner, but do not ride
motorcycles solo. All but one
of the 47 women were white; the only exception described
herself as ‘‘Texican,’’ indicating
Hispanic=Latina identity. Two were college students; all but
four of the rest were college grad-
uates. The majority of both groups of women were between the
ages of 30 and 60 with an
60 W. E. THOMPSON
estimated mean age in the early to mid 40 s.
2
An interview schedule was developed and followed
as a general guideline to insure that all women were asked the
same standardized set of ques-
tions.
3
Consistent with long established ethnographic interviewing
techniques, all interviews
were conducted in a conversational manner, and like any
meaningful ethnographic study, ques-
tions were added, modified, and=or deleted as individual
circumstances dictated (Spradley
1979). The author interviewed each of the women in this study.
Following the general guidelines
of ‘‘team’’ field research discussed by Douglass (1976), the
author’s wife, who often rides as a
passenger, and daughter, who rides her own motorcycle, were
present for some of the interviews
and even occasionally assisted in interviewing some of the
women. This was especially helpful
in situations where it was awkward for the author to approach a
female rider, or when women
riders seemed somewhat reluctant to ‘‘open up’’ to a male but
were more comfortable talking to
another women, or in cases where the author wanted to double-
check the reliability or validity of
some of the responses.
4
The author carried a small spiral notebook and pen or pencil,
and when alone or unobserved
by other riders made as detailed fieldnotes as possible. In
keeping with longstanding accepted
qualitative research practices, no tape recorders, electronic
devices, or other obtrusive measures
were used (Webb et al. 1966; Berg 2009). Where direct quotes
are used, the author tried to use
the words of the interviewees verbatim, but admittedly had to
rely on memory to some extent.
Care was taken, however, not to significantly paraphrase or in
any way alter the substance or
meaning of quotes from participants. If there was a discrepancy
in recalling conversations
and the author’s notes, the information was omitted from the
study. Similarly, in interviews wit-
nessed or conducted by the author’s wife or daughter, if there
were any disagreements about
answers, comments, or other information, the data were not
used. In order to ascertain a larger
number of opinions on one particular issue, sexism in the
motorcycle subculture, an online poll
was used, and is duly noted where those data are cited.
A variety of female roles can be found in the contemporary
world of motorcycling, some
of which parallel the roles afforded women in the hardcore
biker subculture, especially at large
rallies such as Sturgis, Daytona, Fayetteville, Austin, and
others. Still other roles fulfilled by
women, such as bikini-clad bike washers, wet t-shirt
contestants, and ‘‘biker babes’’ who serve
beer or act as models for various vendors, are also subservient
and somewhat demeaning. Never-
theless, in the contemporary motorcycle subculture, more and
more women participate in
meaningful roles that violate many gender stereotypes and
challenge dominant gender roles.
2
The women participants were not directly asked their age, but
some voluntarily disclosed that information. Age also
was determined in some cases by asking how long somebody
had been riding and then asking when they started—a more
subtle way to ask their age without them realizing it. In other
cases age was ‘‘guesstimated’’ by appearance, number of
years of riding experience, age of spouse or boyfriend, or other
related information.
3
Interview schedule available from the author on request.
4
The author’s daughter minored in sociology and has been
formally trained in sociological research methods.
Although the author’s wife has not had any formal training in
research methods, she has conducted ethnographic inter-
views several times over the past 30 years as part of various
research projects and has become a very skilled interviewer.
The presence of the author’s wife or daughter during some of
the interviews proved invaluable in several ways: making it
easier for the author to approach a woman at a motorcycle rally
(which can potentially be intimidating or even danger-
ous); contributing to making the interviewees more comfortable;
and checking reliability and validity of responses and
accurate recording of field notes.
WOMEN MOTORCYCLISTS REDEFINING DEVIANT
IDENTITY 61
To paraphrase a popular advertising slogan, contemporary
women who ride ‘‘two-up’’ or ride
their own motorcycles today are not ‘‘your father’s ‘biker
chicks.’ ’’
TWO-UPPERS
Today’s motorcycle subculture includes a number of wives and
girlfriends who ride two-up with
their husbands or boyfriends (or, in some cases, girlfriends).
Women who ride on the backs of
motorcycles are special people. As a motorcycle rider, the
author is very uncomfortable riding as
a passenger on the back of a motorcycle and a number of other
riders have told the author they
feel the same way. Maybe it is about being in control, perhaps it
is a matter of trust, or maybe
those who have ridden motorcycles are more acutely aware of
the inherent risks involved in
being a passenger on a motorcycle. Another factor may be that
men find riding on the back
of a motorcycling somewhat emasculating. Whatever the
reasons, riding on the back of a motor-
cycle requires a tremendous amount of trust, devotion, courage,
and submission. Still, it would
not be wise to refer to these women as riding in the ‘‘bitch
seat’’ as hardcore male bikers often
call it. Riding a motorcycle is dangerous. As a rider, you must
be constantly alert and vigilant,
watching for debris on the roadway, animals, people, and
vehicles that might dart into your path,
articles being thrown from vehicles or blowing out of the backs
of trucks, and the biggest threat:
cars and trucks whose drivers either do not see you or do not
respect that you have as much right
to be on the road as do they. Riding on the back of a motorcycle
can be even more dangerous.
5
The two-upper faces all the same risks as the rider, but
additionally, must rely solely on the rid-
ing skills and the judgment of the person sitting in front of her
to keep her from harm. The
author’s wife’s view is:
I feel totally safe riding with you. I know you’re a good rider
and I know that you are going to be
extra careful with me on the back. I totally trust you, so I can
just sit back, relax, and enjoy the ride.
The author’s daughter expresses a similar sentiment, saying that
despite the fact that she would
rather be riding her own motorcycle, she has no reluctance to
ride behind her father. She is less
comfortable as a passenger, however, and is extremely
uncomfortable riding behind other
people. On several occasions she has said, ‘‘You are my father
and I have total trust in you.’’
She knows the author would never take any unnecessary chances
with her aboard. Interviews
with other two-uppers indicate similar feelings. One woman in
her early 70s who has ridden with
her 78-year-old husband for over 50 years, may have said it
best: ‘‘He ain’t killed me yet.’’
Later, in a more serious tone, she said,
We started riding when we were just kids in our 20s. I didn’t
know any women that rode motorcycles
then, and I had no interest in riding on the front of one or riding
by myself. It just seemed natural to
climb on behind . . . [her husband’s name] and just hang on. If I
trusted him enough to marry him,
I trusted him enough to ride a motorcycle with him.
Perhaps one of the more interesting and grim comments about
riding two-up as a couple came
from a young wife and mother in her early 30s who said,
5
Only 3 percent of motorcycle drivers killed in 2009 crashes
were women, while 91 percent of passengers who died
were women (Insurance Institute for Highway Safety 2009).
62 W. E. THOMPSON
I used to ride on the back all the time, but since the children
came along I’m not too big on it any-
more. We bought me my own bike and we prefer riding
separately. We figure it is less likely for both
of us to be critically injured on separate bikes. Of course, if one
of us gets hurt badly, the other one
will have to store their [sic] bike until the kids grow up.
As Martin and associates (2006:181) note, ‘‘the move from
pillion seat to the front seat of
a motorcycle results in a quantum leap in status for a woman in
a biker subculture.’’ Moreover,
Roster’s (2007) research indicates that this increase in status is
accompanied not only by
increased feelings of freedom and exhilaration, but also a sense
of empowerment. Findings
from this study are consistent with both of those studies’
assertions. As one woman revealed
to the author,
I used to think riding on the back of a motorcycle was one of
the coolest feelings a person could
have. Then I moved up to the front seat. Wow! What a
difference! The wind in my face . . . I can
see everything, and I’m actually in control of the bike. Me.
What a feeling!
FEMALE RIDERS
In the distant past, women often took the handlebars of
motorcycles, but since the 1950s and
‘60 s have primarily ridden on the backs of motorcycles driven
by men. Today’s contemporary
motorcycle subculture, however, includes a large number of
women who own and ride their own
motorcycles. As previously noted, women have been riding
motorcycles for a very long time but
the number of female motorcyclists has always been relatively
small compared to that of male
riders (Pierson 1998). In 1998, a little less than half a million
women, or approximately 9 percent
of all riders were included among the 5.7 million motorcyclists
(Williams 1998), but five years
later, that percentage increased to approximately 10 percent—
635,000 women out of 6.6 million
riders—and in 2007, estimates put female riders at
approximately 10–12 percent (Motorcycle
Industry Council 2007; Box 2007). 2010 estimates mirrored that
same 10–12 percent estimate
(Knol 2010; Womenriders 2010). An unscientific online poll
conducted in 2009 as part of this
study discovered that out of 225 respondents, only 16 (7.1
percent) were female, but it is difficult
to conclude whether that figure is an accurate reflection of the
percentage of women who ride, or
merely more reflective of those who participate in the particular
online forum in which the poll
was conducted. As with male riders, the median age for female
riders has increased over the past
decades (approximately 42 years of age); nearly 60 percent of
women riders are married, 28 per-
cent have college or post-graduate degrees, and 35 percent are
in professional or technical
jobs=careers (Box 2007; Womenriders 2010). These
demographics are very consistent with
those of the women in this research study, with the exception
that a larger percentage of women
in this study were college educated.
Despite the increasing number of women riders, today’s
motorcycle subculture is still a
male-dominated and somewhat macho domain. When the author
was looking at motorcycles
for purchase after a 30þ year hiatus, salesmen6 chided him
when he looked at 750cc
motorcycles (the largest motorcycle Honda made when the
author had last ridden). They
6
Although women work in motorcycle dealerships processing
sales agreements, titles, and arranging insurance, and
perhaps in some regions of the country as sales people, the
author has never encountered a female motorcycle
salesperson.
WOMEN MOTORCYCLISTS REDEFINING DEVIANT
IDENTITY 63
remarked that the 750s were good ‘‘girls’ bikes’’ or ‘‘good
bikes for the little lady,’’ but if the
author wanted a ‘‘man’s starter bike,’’ he needed to look at the
1100cc, 1300cc, or even larger
models. At a Harley dealership when asking about a new
Sportster, which is usually considered
an ‘‘entry-level’’ bike, the salesman asked, ‘‘You interested in
the woman’s version (883) or the
men’s model (1200)?’’
Nevertheless, the sexism that permeates the motorcycle
subculture has not dissuaded women
from being full participants. A fairly typical female rider told
me,
I used to only ride on the back of my husband’s motorcycle, I
guess because I grew up always hear-
ing that riding motorcycles was for men only. But I never could
understand the male-only thing—
guess it was just the way I look at things. I enjoy riding my own
bike and love to see other women
riding.
Most women in today’s motorcycle subculture are very
confident and independent, and as one
woman rider commented to me, ‘‘I can tolerate a lot of the
macho nonsense that goes on at these
events, because I love the whole motorcycle experience, but
‘‘Don’t call me ‘biker chick.’ ’’
Another female rider probably in her late 50s or early 60s
responded to my wife’s question
as to whether she considered herself a ‘‘biker,’’
I don’t know what I am—biker, motorcyclist, or whatever. As
far as I’m concerned I’m just a wife and
grandmother who rides motorcycles. I’ll say this though, I’m
not a ‘‘chick,’’ or anybody’s ‘‘old lady.’’
Another female rider told the author, ‘‘I don’t consider myself a
‘biker’—I’m a 30-year-old
school teacher who happens to ride a motorcycle.’’ Perhaps
these two responses, and several simi-
lar ones from other women riders provide valuable insight into
the ‘‘new breed’’ of both male and
female motorcyclists. They are not posers or wannabes as so
often suggested in biker literature,
because riding a motorcycle is not a master status (Hughes and
MacGill 1952) for them. Riding
motorcycles is what they do, not who they are. Rather, like most
Americans, their strongest sense
of identity is related to their age, race, sex, family roles, and
their occupation. Consequently, rid-
ing a motorcycle is only one of many social statuses and roles
women riders fulfill. Conversely,
‘‘Biker’’ implies commitment to a lifestyle, and is much more
likely to be viewed as a master
status accompanied by role engulfment (Lemert 1951) by those
who fit into that category.
The author always asks women at rallies what they think of the
male-dominated and sexist
environment that permeates such events, and a typical response
can be summarized by one
woman’s response, ‘‘It’s no big deal, I’ve seen and dealt with a
lot worse.’’ Another indicated,
I’m a teacher and my husband is an architectural engineer.
Sometimes we’re both appalled at what
we see and hear at biker events, but overall, it’s a whole new
world for us, and we have met the most
interesting and nicest people on motorcycles. Maybe it’s like
everything else, you have to take the
bad with the good. For us, it’s well worth it.
Despite the oft-repeated notion of a ‘‘biker brotherhood,’’ most
women interviewed in this study
indicated that they felt comfortable and reasonably accepted
participating in a predominantly
male activity. One woman confided to the author at a rally,
I love these guys (as she gestured toward hundreds of
motorcyclists). I feel like they are my brothers,
and they treat me like I’m one of them. One thing I know for
sure, when I’m on the road, these guys
have my back.
64 W. E. THOMPSON
Another female rider told the author,
It’s funny, but if I’m in my car and it breaks down, I
immediately get on my cell phone and call my
husband or Triple A. I actually hope that nobody stops and
offers to help, because it scares me that
they might be up to no good. But when I ride my bike, if it
breaks down, I just wait for another biker
to ride by. I know they will always stop, and I never fear for my
safety. I just know that another biker
would never hurt me.
In order to get a larger response and perhaps wider view of the
sexism that permeates predomi-
nantly male activities like motorcycling, the author conducted
an online poll on one of the
motorcycle forums to which he belongs.
7
The poll question was placed under the heading:
‘‘For Women Riders Only,’’ and stated: ‘‘Just Curious about
how women motorcycle riders feel
about being part of a male-dominated activity. Do you feel fully
accepted as a female rider?’’
Only 47 people responded to the poll. That would not be a
disappointing number except for
the fact that 41 of those were men and a total of only 6 women
responded. Although that per-
centage may be fairly representative of the ratio of men to
women riders, since the poll question
was clearly addressed to ‘‘women riders only,’’ it may speak
volumes that almost 90 percent of
the respondents (87.2%) were men! Responses from men
included ‘‘I see more and more women
riding these days, and that’s fine with me.’’ Another said,
‘‘Why wouldn’t women feel
accepted?—it’s a free world, they have as much right to ride as
men do.’’ More typical responses
from men, however, reflected tolerance more than acceptance,
and hinted at sexism. For
example, ‘‘I don’t have any problem with women riding, as long
as they know what they’re
doing,’’ which implies that he believes women often may not.
Another said, ‘‘I like the fact that
more women ride, especially if they’re good looking.’’ Perhaps
the most telling response: ‘‘Who
cares if they feel accepted or not? If they choose to ride, that’s
their business, but it’s not called a
‘brotherhood’ for nothing.’’
The six women who responded all indicated that they enjoyed
riding and had never experi-
enced any serious forms of harassment, hazing, or overt
discrimination. Yet, each indicated that
they were very much aware that motorcycling was considered a
‘‘man’s world,’’ and that a cer-
tain amount of sexism was to be expected. One woman
responded,
Hey, I knew when I started riding that some of the men
wouldn’t like it, but who cares? It’s my bike
and I have as much right to the highways as anybody else.
Overall, I’ve not had any problems. Of
course, I usually ride with my husband, and not too many guys
are going to give me any trouble as
long as he’s around.
Another female rider indicated, ‘‘I notice there aren’t too many
women on this forum and that’s
too bad, because I know there are a lot of women out there who
ride.’’ Perhaps the most straight-
forward response and one that may represent the sentiments of
today’s modern female motor-
cycle rider more than some of the others since the final three
female respondents all indicated
7
This online poll was conducted within a forum established for
riders of one particular brand of motorcycles (Honda)
and cannot be considered either scientific or representative of
motorcycle riders in general. Riders of other brands of
motorcycles belong to the forum, however, and although there
may be no objective data to indicate that Honda riders
are less sexist than riders of other brands of motorcycles,
participant observation reveals that riders of Japanese and
German motorcycles seem less concerned about maintaining the
‘‘macho’’ image associated with the Harley-Davidson
subculture.
WOMEN MOTORCYCLISTS REDEFINING DEVIANT
IDENTITY 65
agreement: ‘‘Brotherhood, schmotherhood [sic], I ride a
motorcycle and love it. Most guys seem
okay with that. For the ones who aren’t—fuck ‘em!’’8
A 63-year-old woman in Texas who had ridden motorcycles
since she was 15 said she had
joined a local chapter of Women in the Wind (an organization
for women riders) several years
earlier, but did not maintain her membership, since she
preferred to ride with her husband. When
a freshman in high school, her mother taught her to ride an old
Harley-Davidson motorcycle as
well as how to change the oil, adjust the belt, and fix a flat tire.
She commented,
I thought it was perfectly normal for women to ride their own
bikes since my mother had ridden a
Harley all my life. I didn’t ever question it, until when I was
about 20, my boyfriend said that girls
don’t ride motorcycles—they belong on the back. I ditched him
‘cause I figured he was too
old-fashioned for me. Since then, I’ve learned that most men
feel that way. I’m not sure why. Maybe
it threatens them, seeing a woman riding, I don’t know. I heard
a comment at this very rally that
really burns me up. I overheard a woman talking to her husband
say, ‘‘Look at all the women riding
motorcycles. Why don’t you teach me to ride?’’ His response:
‘‘Honey, all them [sic] women are
lesbians.’’
Most of the women who ride their own motorcycles interviewed
in this study started out riding
two-up with their husbands or boyfriends and then made the
transition to riding alone. Only one
of the women riders was openly homosexual, but she too, had
originally started riding with a
boyfriend. The straight women seem to be simultaneously
amused and irritated by the stereotype
that all, or even most women bikers are gay. Although
motorcycle attire tends to be masculine in
appearance, most women riders in this study ‘‘feminized’’ their
appearance in noticeable ways.
Some wore pink leather jackets instead of the traditional black,
and one even wore pink leather
chaps. Others wore leather jackets in white, blue, or black
adorned with floral patterns, butter-
flies, and other decorations such as rhinestones or fringe that
identified them as women’s attire.
All but one of the women riders wore helmets, but only two of
those were black. Most wore
white, silver, or black helmets with colorful graphics, some
obviously chosen to match or comp-
lement the color of the motorcycle. Often, ponytails, long hair,
or various types of visible
jewelry also served to identify the riders as women. Consistent
with other research, many of
the women riders in this study seem to ‘‘go out of their way to
accessorize and feminize their
appearances in order to communicate unambiguous femininity
and heterosexuality’’ (Martin
et al. 2006:190). Even the motorcycles the women ride hint at
femininity.
Whereas the majority of men ride Harley-Davidson motorcycles
that have been boldly linked
to a macho image, only one woman in this study rode a Harley-
Davidson, and it was the smallest
Sportster model offered (883), and was blue in color. The other
women rode Japanese model
(metric) bikes—Hondas, Yamahas, Kawasakis, and Suzukis—in
that order. Only one of the
women rode a black motorcycle, and it had red pinstriping on
the gas tank and fenders. The other
women’s bikes were either white, silver, or red, or had two-tone
paint jobs. Most of the women’s
motorcycles in this study were between 650cc and 900cc in size,
although one woman rode an
1100cc motorcycle that was identical to her husband’s bike,
except that his was black in color
and her bike was silver with maroon trim. Although the author
has observed women riding large
8
Shortly after this response was posted, the poll was removed
from the forum by the site administrator since profanity
is forbidden. The poll had been up for over three days by this
time, however, and most posted threads ‘‘run their course’’
within 2–3 days with those who are interested usually
responding within the first 24 hours.
66 W. E. THOMPSON
and powerful motorcycles of all makes and models, the majority
of women seem to ride smaller
motorcycles and be less concerned about the macho-image of
the motorcycle than their male
counterparts. Pragmatic reasons for the smaller motorcycle may
be that because it weighs less,
women believe it ‘‘fits’’ them better and is easier to control—
although most riders discover that
heavier bikes provide a much smoother ride and are much easier
to control once moving.
Symbolically, the smaller motorcycles may seem more
‘‘appropriate’’ for women riders, and
manufacturers now openly aim specific models at the emerging
female market.
WHY DO WOMEN RIDE?
Women’s motivations for riding seem very similar to those of
men. According to Veno and
Winterhalder (2009:62), ‘‘Biker chicks certainly are women
who choose to live an unconven-
tional lifestyle . . . there are attractions to the motorcycle, the
adrenaline high obtained by riding
and, for many, the sisterhood of riding motorcycles
collectively.’’ But, as one of the women in
this study succinctly put it, ‘‘don’t call me ‘biker chick’ ’’—a
sentiment seemingly reflective
of today’s female riders. Again, the concept of lifestyle versus a
leisure-time activity may differ-
entiate today’s contemporary motorcyclists who ride for leisure
and recreation from the hardcore
bikers, both male and female, who become engulfed in the biker
or one of the ‘‘biker chick’’ roles.
It seems that many of the same attributes that lure men into
riding are also appealing to
women riders: sense of freedom, fun, excitement, stress
reduction, and risk-taking (Thompson
2009). The women in this study over and again expressed one or
more of those motivations.
But, there seem to be additional incentives for women. As one
female rider told Veno and
Winterhalder (2009:143–144):
From my observations, it seems that women riders are of the
mindset that there’s more to life out
there and they want to experience it. It’s a sensation of freedom,
independence and, for many, rebel-
lion from the stereotypical molds women are supposed to
embrace.
The ‘‘brotherhood’’ among new bikers clearly includes women.
Men in this study overwhelm-
ingly indicated that they like for their wives or girlfriends to
ride with them either two-up or on
their own bikes. Although clearly in a minority, the women in
the new motorcycle subculture
seem to sense this inclusiveness. ‘‘There’s camaraderie among
cyclists that you just don’t find
with automobile drivers’’ one woman told the author. Another
echoed, ‘‘there’s definitely a
biker brotherhood and I feel like I’m part of it . . .’’ then after a
slight pause, she added, ‘‘but
there’s a sisterhood in biking like no other.’’
If the motorcycle has always represented a symbol of rebellion
for men, that is even more true
for women. ‘‘Participating in the sport of motorcycling requires
women to conquer the odds and
engage in activities that can be viewed as a form of resistance
against gender-related obstacles at
physical, social, and cultural levels’’ (Roster 2007:447). A
woman rider interviewed by Veno
and Winterhalder (2009:106) indicated that, as a baby boomer,
she grew up in an era of Leave
it to Beaver and The Donna Reed Show, and for her, ‘‘the
motorcycle is an icon of rebellion and
freedom from those traditional stifling values.’’ Women riders
in this study expressed similar
attitudes. ‘‘Nobody expects a woman to ride her own bike’’ one
female attorney who rides told
the author, ‘‘and I like to do the unexpected.’’ Another woman
rider told the author’s wife ‘‘I’m
62 years old, a mother and a grandmother, and I’ll be damned if
I’m going to let anybody tell me
WOMEN MOTORCYCLISTS REDEFINING DEVIANT
IDENTITY 67
I can’t ride a motorcycle if I want to.’’ Another said, ‘‘When I
moved from the back of my hus-
band’s bike to riding my own, it was like I entered another
world.’’ This and other statements are
quite consistent with previous findings that ‘‘for women who
start out as passengers on men’s
motorcycles a major motivation for riding one’s own bike can
be the desire to take more direct
control . . .’’ (Martin et al. 2006:185).
Much like discussions with male riders, the word ‘‘freedom’’
came up time and again in con-
versations about why women ride. ‘‘I’ve never felt so free,’’
said one female rider. ‘‘Riding is
freedom personified’’ said another. When asked ‘‘freedom from
what?’’ she responded, ‘‘free-
dom from everything . . . freedom to be me.’’ When the author
asked one woman rider her pri-
mary motivation for riding, she simply turned, lifted up her t-
shirt, and revealed a one-word
tattoo in red, white, and blue ink across her lower back that
read: FREEDOM.
The thrill and excitement of riding is also a prime motivator.
One woman indicated, ‘‘It’s the
most exhilarating thing I do.’’ ‘‘It’s a rush’’ said another.
‘‘Most fun I’ve ever had with my
clothes on’’ chimed in another female rider. When her husband
looked over at her with raised
eyebrows, she added ‘‘or off, for that matter’’ with a laugh.
Several of the women spoke of the
thrill of riding a powerful machine and feeling totally in control
of it. One woman summarized
this feeling by comparing it to driving a car.
In my car, I feel like I’m not doing much of anything. It’s so
highly technical and controlled by
computers. I don’t have any idea how anything works. It’s so
space-age. I sit in climate-controlled
comfort, push a few buttons, put on the cruise control, pop in a
CD, and talk on my cell phone. It’s
like being at home. Now, my bike is something totally different.
It’s a machine. I start it, I control it,
it responds to even my slightest movement. I shift the gears, I
downshift, I brake . . . . It’s exciting. I
feel the air, the dust, the dirt, and although I don’t care much
for them, even the bugs and the rain.
Riding a motorcycle makes me feel alive.
SUMMARY AND CONCLUSIONS
Media portrayals, stereotypical images, and hardcore outlaw
bikers have contributed to a deviant
image of motorcyclists. Women associated with motorcycling
have been portrayed even more
negatively. The increasing popularity of motorcycles and the
large number of both male and
female middle- and upper-middle-class professionals joining the
ranks of motorcycle riders have
somewhat dispelled the outlaw image. Nevertheless, women
who actively participate in the
motorcycle subculture either as passengers or riders are still
regarded as somewhat deviant by
the general public. Two-uppers who ride on the back of their
husbands’ or boyfriends’ bikes
are still somewhat conforming to traditional gender roles in that
being a passenger is a subordi-
nate role to being a rider. These women often accentuate their
femininity with colorful and femi-
nine attire, but try to avoid the stereotypical ‘‘look’’ of women
associated with the hardcore
biker subculture, and do nothing to imply that they are
somebody’s ‘‘property.’’ More impor-
tantly, even if outward appearances may suggest that they are
part of the hardcore biker subcul-
ture, riding on the back of a motorcycle is neither a master
status nor a substantial component of
their social or personal identity. It is just one of the things they
do.
Consistent with previous research, data from this study indicate
that most of today’s women
riders entered the motorcycle subculture riding on the back of
their boyfriends’ or husbands’
68 W. E. THOMPSON
bikes, a role more consistent with traditional gender
expectations. Many, who enjoyed riding and
participating in motorcycle-related activities, however, decided
to purchase and ride their own
motorcycles—shedding traditional gender roles for what is often
considered a masculine endea-
vor, and more appropriate for men. Consequently, women who
ride their own bikes might be
considered ‘‘double deviants,’’ and often attract and must deal
with a lot of unwanted attention,
even among other motorcyclists. Female motorcyclists both
consciously and subconsciously
engage in symbolically redefining a deviant identity every time
they ride. They too manipulate
meaningful symbols such as wardrobe, jewelry, and even the
types and colors of motorcycles
they ride in order to feminize their appearance yet
simultaneously express their independence.
Importantly, they are not posers or wannabes, because riding a
motorcycle is not a master status
for them. Rather, like most Americans, their strongest sense of
identity is related to their age,
race, sex, and more importantly, their occupation and other
social roles they fulfill such as wife,
mother, or grandmother. ‘‘I’m a 62-year-old mother and
grandmother who rides . . .’’ ‘‘I’m a
30-year-old school teacher who rides . . .’’ Time and again
comments suggest that riding a
motorcycle is only one of many statuses and roles occupied by
women motorcyclists. Con-
versely, ‘‘Biker’’ implies commitment to a lifestyle, and is
much more likely to be viewed as
a master status accompanied by role engulfment by those who
fit into that category. ‘‘Biker
chick’’ carries an even more negative connotation, and is hardly
descriptive of today’s female
motorcyclists.
Women who ride their own motorcycles indicate that they
experience an increased sense of
freedom and exhilaration when in the rider’s seat as opposed to
riding on the back. Moreover,
they experience a greater degree of control and a sense of
empowerment. Although women’s
motivations for riding are quite similar to men’s, violation of
stereotypical gender roles and
the sense of empowerment are two contributing factors unique
to women riders. A spokes-
woman for the motorcycle industry commented, ‘‘Women feel
so much more empowered today
than they did 10 years ago and motorcycling today is more
fashionable and hip than ever’’ (Box
2007:D1). Roster (2007) couched these feelings within the
liberal feminist perspective and
labeled it ‘‘Girl Power.’’ She discovered that ‘‘female riders
equated knowledge and skill train-
ing with power’’ and that riding their own motorcycles helped
women resist ‘‘gender labels’’
and ‘‘. . . embrace a whole new philosophy of femininity that
included women acting tough,
bold, and aggressive, and at the same time, sexy in an inclusive
way that did not define sexuality
in stereotypical heterosexual or homosexual terms’’ (Roster
2007:455; 458). None of the part-
icipants in this study used the specific term ‘‘Girl Power,’’ but
many of their comments reflect
a feeling of confidence and empowerment that embody the
general concept.
While part of motorcycle riding’s appeal to men may include
reinforcing their masculinity
through risk-taking behavior (Ling 2005; Thompson 2009),
women seem to simultaneously
express independence and empowerment while redefining their
femininity through taking those
same risks (life and limb), as well as the additional risks of
invading a ‘‘hyper-masculine’’
environment and violating traditional gender roles. Time will
tell if the number and percentage
of women riders will continue to increase, or if this trend is a
temporary phenomenon. If
women’s gains in other previously predominantly male
activities and environments (work,
sports, politics, etc.) are any indication, sociological trends and
patterns suggest the former is
far more likely than the latter. Future research should include
larger and more diverse samples
to see if the findings of this study can be generalized to women
who participate in today’s
contemporary motorcycle subculture.
WOMEN MOTORCYCLISTS REDEFINING DEVIANT
IDENTITY 69
Women riding motorcycles may be perceived by some as a
deviant identity, but those who
engage in the activity redefine it as a symbol of independence,
self-reliance, and both personal
and social power. By doing so, women riders not only join the
‘‘brotherhood’’ of motorcyclists,
but have created a growing ‘‘sisterhood’’ that provides role
models for girls and young women
who dare to be different.
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WILLIAM E. THOMPSON was born and raised in Tulsa,
Oklahoma, and was the first mem-
ber of his family to receive a high school diploma. He received
his bachelor’s degree from
Northeastern State University, a master’s degree from Missouri
State University, and a Ph.D.
from Oklahoma State University. Professor Thompson has
authored more than 30 articles in pro-
fessional journals, including several reprinted in sociology
textbooks and anthologies. He has
co-authored an introductory sociology textbook in its 7th
edition and a Juvenile Delinquency
textbook in its 8th edition. He also has co-edited an anthology
in Juvenile Delinquency and
is the author of The Glass House, a nonfiction account of his
mother’s 2-year battle with cancer
and the lessons about life and living learned from her death and
dying. Professor Thompson
began his college teaching career at the University of Tulsa. He
spent the next 10 years at
Emporia State University and is currently a professor of
sociology and criminal justice at Texas
A&M University–Commerce. Dr. Thompson has won numerous
teaching awards. For fun and
relaxation he enjoys playing the drums and riding his
motorcycle.
WOMEN MOTORCYCLISTS REDEFINING DEVIANT
IDENTITY 71
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pseudo-deviance and the
‘‘new biker’’ subculture: hogs,
blogs, leathers, and lattes
William E. Thompson
Texas A&M University—Commerce,
Commerce, Texas, USA
This article explores the pseudo-deviant world of
the ‘‘new biker’’ subculture, comparing and
contrasting it to previous research on ‘‘outlaw
bikers.’’ Using participant observation and
ethnographic interviews, the author uses a
symbolic interactionist perspective to describe and
analyze how and why contemporary ‘‘bikers,’’
many of whom are well-educated middle- and
upper middle-class professionals, use the symbols
of outlaw bikers and earlier motorcycle gangs to
perpetuate an image of pseudo-deviance in the
‘‘new biker’’ subculture. Although the ‘‘new biker’’
subculture is markedly different than the ‘‘outlaw
biker’’ subculture of the past, many similar
characteristics persist.
Less than seven percent of Americans ride motorcycles
(American Motorcyclists Association 2007). Since the 1950s,
the image of motorcycle riders has been shaped largely by
the Hell’s Angels and other outlaw motorcycle gangs (see
Thompson 1967; Barger et al. 2001; Barger 2005) or by media
portrayals of renegade bikers such as characters played by
Marlon Brando and James Dean. These rebellious bikers wore
leather jackets, boots, and bandanas, displayed skulls and
Received 19 November 2007; accepted 22 January 2008.
Address correspondence to William E. Thompson, P.O. Box
3011 Commerce, Texas,
75428-3011, USA. E-mail: [email protected]
Deviant Behavior, 30: 89�114, 2009
Copyright # Taylor & Francis Group, LLC
ISSN: 0163-9625 print/1521-0456 online
DOI: 10.1080/01639620802050098
89
cross bones, iron crosses and swastikas, sported tattoos, drank
heavily, cursed, and brawled with rival gangs, law enforce-
ment, or anybody else who got in their way. In the late
1960s and early 1970s, a different breed of biker emerged
in the media and in real life, personified by Peter Fonda and
Dennis Hopper in Easy Rider. These bikers were also rebels,
and wore many of the same symbols as their earlier counter-
parts, but also sported long hair, beards, and peace symbols,
and were as likely to smoke marijuana and take LSD as to
drink alcohol and smoke cigarettes. ‘‘Make love not war’’
served as their mantra, and fighting among these bikers was
rare. Traditional ‘‘outlaw’’ bikers resented these ‘‘hippie’’
bikers, and the biker subculture became fragmented, although
there still was a feeling of ‘‘brotherhood’’ among bikers that
set them apart from those who traversed the highways on four
or more wheels.
During the late 1970s and 1980s, the popularity of motor-
cycles waned, and the only remaining American motorcycle
manufacturer, Harley-Davidson, struggled to maintain sol-
vency, as Japanese manufacturers captured the market with
less expensive, faster, sleeker, and quieter motorcycles that
appealed to less rebellious types and offered alternative trans-
portation for middle-class people to and from work, or for
weekend outings. They also began selling three-wheel and
four-wheel all-terrain-vehicles (ATVs) that appealed to families
and young children. Honda launched an advertising campaign
with the slogan ‘‘You meet the nicest people on a Honda,’’ and
the popular image of motorcycle riders changed from that of
rebellious teenagers, hoodlums, and outlaws, to Mom, Dad,
and the children out for a Sunday afternoon ride.
In the mid-1980s, motorcycle riding experienced a
resurgence, with motorcycle registrations reaching over 5.4
million in 1985, fueled largely by middle-class Baby Boomers
who accounted for the huge increase in sales (National Traffic
Saftey Administration (NTSA) 1995; National Safety Council
2007). Through engineering and manufacturing changes and
a massive advertising campaign, Harley-Davidson, once on
the verge of bankruptcy, gained such popularity that dealers
had difficulty filling orders. The average prices of their new
models rivaled those of compact cars, and attracted a new
breed of riders comprised of doctors, lawyers, dentists, college
professors, and other professional people. Victory Motorcycles
90 W. E. Thompson
sprang up as American companions to Harley-Davidson, and
talk of a rebirth of the famous Indian motorcycle flooded the
motorcycle subculture. The Japanese manufacturers, quick to
realize the resurgence of Harley-Davidson, began making
Harley ‘‘clones’’—larger and louder bikes that were difficult
to distinguish from the well-known popular ‘‘hog.’’ By 2007,
motorcycle registrations reached an all-time high of over 6
million, with middle-class men aged 35 to 50 accounting
for the largest number of sales, followed closely by middle-
class women in the same age categories (National Safety
Council 2007; Box 2007).
As the twenty-first century dawned, the world of motor-
cycles and motorcyclists, like almost everything else, became
dominated by the new technomedia, which included tele-
vision, radio, magazines, and other older forms of media but
added newer forms of media technology including cell
phones, ipods, and most importantly, the World Wide Web
(Thompson and Hickey 2008). Motorcycles are bought and
sold on-line through e-bay and other methods. Chat rooms
and message boards abound, and motorcycles, parts, and
accessories are as likely to be purchased on-line as from a
dealer. A 2006 movie, Wild Hogs, starred Tim Allen, John
Travolta, Martin Lawrence, and William H. Macy as ‘‘new
bikers’’ who encountered a band of ‘‘old bikers’’ while on a
cross-country jaunt. Although the movie portrayed the conflict
between ‘‘hard-core’’ bikers and the new suburban middle-
class motorcycle riders, today, with the exception of the
‘‘one-percenters’’ (see glossary of special argot), these two
groups share more in common than they do disparities, and
it is common to see members from each segment together at
rallies, restaurants, bars, or roadside stops, swapping stories
and accessories as if they were long-time friends.
THEORETICAL ORIENTATION
Deviance has long been of interest to sociologists, but as
Goode and Vail (2008:xi) noted, the bulk of research on
deviance in the United States ’’. . . centers on the ‘big five’
sub-
jects, the meat-and-potatoes, nuts-and-bolts of deviance:
crime; alcoholism; illicit drug use; mental disorder; and sexual
deviance. . . .’’ While the motorcycle subculture has included
aspects of all five of those subjects, there is something else
Pseudo-Deviance and the ‘‘New Biker’’ Subculture 91
about the ‘‘new biker’’ subculture that is attractive to sociolo-
gists. Erving Goffman (1963) noted that most people labeled as
deviant experience stigma, a trait that disqualifies them from
full social acceptance. Given the negative social conse-
quences of stigma, most people do everything in their power
to avoid being stigmatized or discredited, often employing a
variety of information control techniques such as conceal-
ment of stigma symbols, passing, dividing the social world,
mutual aid, covering, and disclosure. This begs the question,
why then, would contemporary well-educated, middle-class,
professionals1 not only intentionally, but proudly, display the
stigma symbols of the motorcycle subculture, albeit tempo-
rarily, labeling themselves as deviant?
Symbolic interactionism offers an explanation of the
‘‘new biker’s’’ willingness to voluntarily enter the world of
deviance and stigma through definition of the situation, and
insistence that as people interact, they continually define and
redefine social situations and social reality (Thomas 1931;
Mead 1934; Lemert 1967; Blumer 1969). Herman and Miall
(1990:264) noted, ‘‘the possession of a discrediting attribute
can be a positive experience dependent on actor definitions
and actions.’’ Similarly, Gramling and Forsyth (1987)
described how people can exploit stigma to their benefit in
some social situations and under certain social conditions.
Consequently, the new biker subculture redefines old stigma
symbols into new status symbols. Thus, the new biker is not
engaging in deviance at all, but is in fact posing as a deviant
(pseudo-deviant) and experiences relatively little stigma,
perhaps what could be labeled as pseudo-stigma. Thus, the
new biker can appear to be a rebel and challenge the norms
and values of middle-class America, while simultaneously
conforming to norms and values related to capitalism, consu-
merism, freedom, and individuality. This deviant=conformist
spirit was captured in a 2007 television commercial that
depicted an apparent outlaw-biker-type leaving a diner
while a young waitress pursues him out the door begging
1The new biker subculture also includes blue-collar workers—
plumbers, construction
workers, truck drivers, and others, but observation and
interaction with these riders indicate
that they have much more in common with the new well-
educated, middle-class profes-
sionals who tend to dominate the new biker subculture and are
the focus of this study, than
they do the hard-core one-percenters of the past or present.
92 W. E. Thompson
him to take her with him. He pronounces, ‘‘No, I’m a loner,
an island—I always fly solo.’’ Meanwhile he is surrounded
by hundreds of people who are part of ‘‘the network’’ of
his cell phone carrier. She looks at all of them and back at
him, and he explains, ‘‘Well, except for my network—I like
to check my e-mails and get GPS directions if I get lost.’’ This
humorous, seemingly incongruous portrayal of the biker,
may be a realistic depiction of the paradoxical nature of
the new biker subculture. If the classic scene from Easy Rider
where Peter Fonda’s character removes his Rolex watch and
tosses it away to symbolize his new-found freedom were
replayed in real life today, dozens of members of the new
biker subculture would scramble from their bikes to recover
such a valuable possession. In fact, many of today’s new
bikers have small clocks mounted on their handlebars so that
they always know the time, and so they can terminate their
rides in time to go to work, attend a meeting, or ensure that
they do not miss their favorite television program.
This research also applies Walter Miller’s (1958) theory
of lower class focal concerns as a generating milieu for
delinquency to the new biker subculture. J. Mark Watson
(1980) concluded that ‘‘outlaw motorcyclists’’ were an out-
growth of lower class cultural concerns: trouble, toughness,
smartness, excitement, fate, and autonomy as outlined by
Miller (1958). This study analyzes the extent to which
the middle-class ‘‘new biker’’ subculture redefines and
embraces and=or expresses those same values.
METHOD
The author owned and rode motorcycles from the ages of 14
to 21. Like many baby boomers, after a 30-year hiatus, he
purchased a new motorcycle, attended a motorcycle safety
training course, and joined the ranks of the new biker subcul-
ture. Data for this descriptive study are derived from approxi-
mately a year and a half of participant observation and
information collected from ethnographic interviews with
over 40 (44) motorcycle riders, both male (n¼36) and female
(n¼8), ranging in age from 17 to 70. An interview schedule
was developed and followed as a general guideline, but all
interviews were conducted through casual conversations,
and like any meaningful ethnographic study, questions
Pseudo-Deviance and the ‘‘New Biker’’ Subculture 93
were added, modified, and=or deleted as individual cir-
cumstances dictated. Although many of the fellow riders
knew that the author was a sociology professor, only three
specifically asked if the author was ‘‘conducting research.’’
In each case, when asked, the author responded in the
affirmative, and each of the subjects agreed to participate
fully. Otherwise, the author adopted the ‘‘don’t ask, don’t
tell’’ approach, simply riding, talking, and interacting with
other riders, but carefully noting meaningful symbols and
patterns of behaviors, while being sure to ask questions
pertinent to the research objectives. The author carried a
small spiral notebook and pen or pencil, and when alone
or unobserved by other riders made as detailed notes as
possible. No tape recorders or electronic devices were
used, and admittedly, the author relied on memory for
parts of conversations and direct quotes. On some occa-
sions, a friend and fellow rider or the author’s wife
(especially with women bikers), served as a research team
member who asked questions and helped the author
remember specific responses.2 Additional selected infor-
mation has been gleaned from on-line postings and
polls of over 500 motorcyclists on motorcycle message
boards.3
THE NEW BIKER SUBCULTURE
Simmons (1969) contends that most subcultures are infor-
mal, uncrystallized, and unstable, and with a few notable
exceptions, such as the Hell’s Angels,4 the commitment
of the participants is relatively weak and half-hearted. The
2If substantial parts of conversations could not be recalled, or if
there was disagreement
as to what a respondent said, or a difference in interpretation as
to what the respondent
meant, that portion of the interview was deleted.
3The author is a member of a couple of on-line message boards
for motorcycle riders
with access to post entries, respond to other posts, and to
conduct and=or participate in
on-line polls with other members of those boards. Where these
data are used in the article,
their source is duly noted.
4Simmons was writing about subcultures in general, and was
not specifically referring to
motorcycle subcultures. If he had been, he might just as well
have referred to the Bandidos,
Outlaws, Pagans, or any of the other ‘‘one-percenter’’ or outlaw
motorcycle clubs=gangs
who show equal commitment to the biker subculture, and more
importantly, to their
particular motorcycle clubs.
94 W. E. Thompson
new biker subculture probably fits that description, but the
financial expenditures linked to the purchase of today’s
motorcycles, parts, modifications, and apparel, along with
the high level of personal risk associated with riding motor-
cycles, demands a certain level of commitment and creates a
common bond among motorcycle riders, including even the
occasional ‘‘weekend warriors.’’ As Lyng (2005:4) noted,
’’. . . risk-takers almost always recognize one another as
brothers and sisters genetically linked by their desire to
experience the uncertainties of the edge.’’
‘‘Brotherhood of Bikers’’
Albeit a sexist term, ‘‘brotherhood’’ is an appropriate
description for the new biker subculture. Although
more women are riding than ever before (see section
on role of women), motorcycling is still predominantly a
male enterprise, and the new biker subculture is a male-
dominated world. Further, the term brotherhood implies
a bond that goes beyond mere acquaintance or simply par-
ticipating in the same activity. As one woman confided to
the author at a rally, ‘‘I love these guys (as she gestured
toward hundreds of bikers). I feel like they are my broth-
ers, and they treat me like I’m one of them. One thing I
know for sure, when I’m on the road, these guys have
my back.’’
Longstanding ‘‘feuds’’ developed between Harley riders
and those who ride Japanese bikes dating back to the late
1940s and early 1950s when World War II veterans
returned home from war with Germany and Japan, and
many of them took up motorcycle riding, in part, because
it provided excitement for young men who had risked
everything in war. Out of work, and fresh from the cama-
raderie of the military, many of the young men hung
around motorcycle garages and bars and formed motor-
cycle clubs and gangs. These veterans were not about to
ride German or Japanese motorcycles after having just
fought a major world war against those countries. In his
autobiography, Ralph ‘‘Sonny’’ Barger, founder of the
Hell’s Angels, admits that many of the Japanese motor-
cycles and the BMW were faster and more dependable,
but the Hell’s Angels committed to riding Harley-Davidsons
Pseudo-Deviance and the ‘‘New Biker’’ Subculture 95
because they were American made (Barger et al. 2001:53).5
Nevertheless, today in the new biker subculture, Harley-
Davidsons, BMWs, Yamahas, Hondas, Suzukis, and other
brands of motorcycles are almost indistinguishable, and
riders of all makes and models share the road and perpetu-
ate the spirit of brotherhood among bikers. For example,
when the author stopped to refuel at a station along an
interstate highway and encountered two couples on Har-
ley-Davidsons and asked, ‘‘You guys aren’t the types who
hate Honda riders are you?’’ Reminiscent of Watson’s
(1980) finding that outlaw bikers never talk bad about
another rider because he’s a brother, one of the men
responded, ‘‘Hey, as long as you ride, that’s all that mat-
ters,’’ as the other man nodded in agreement. Then, one
of the women jokingly added, ‘‘You’re welcome to join
us, but we do make the Japanese bikes ride in the back
of the pack.’’ Throughout this research project, the author
rode in groups, attended rallies, and visited biker shops
and bars that included all makes and models of motor-
cycles.
Still, just as Watson (1980) asserted about the outlaw
bikers, nothing symbolizes the new biker subculture more
than the Harley-Davidson motorcycle. The author encoun-
tered one biker who was looking longingly at the new
models at a Honda dealership. The man said, ‘‘I’ve ridden
Hondas since the 1960 s and absolutely love ‘em—best
bike ever made—but I finally broke down this summer
and bought a Harley.’’ When asked why, he ducked his
head and confessed, ‘‘Peer pressure—all my buddies ride
Harleys, and we formed a little club and they made it part
of the by-laws that we’ve gotta ride a Harley to be a mem-
ber.’’ Then, he quickly added, ‘‘But hey, we still like all
the brothers who ride and anybody can ride any kind of
bike with us, they just can’t wear our colors.’’
5It is interesting that Harley-Davidson has developed almost a
cult-like following based
largely on the image created by its early association with the
Hell’s Angels and other outlaw
biker groups. Yet, the founder of the Hell’s Angels writes about
Harleys: ‘‘It’s always been
important for Hell’s Angels to ride American-made machines.
In terms of pure workman-
ship, personally I don’t like Harleys. I ride them because I’m in
the club, and that’s the ima-
ge . . . We really missed the boat not switching over to the
Japanese models when they began
building bigger bikes’’ (Barger 2005:53).
96 W. E. Thompson
Motorcyclists almost always acknowledge one another
on the road. The so-called biker wave consists of extend-
ing the left arm out from the body at waist level, usually
showing two fingers (the index and middle finger like a
horizontal peace sign). This gesture, like many other ele-
ments of the biker subculture, has both symbolic and
pragmatic elements. Symbolically, it is a very casual and
nonchalant gesture befitting the ‘‘coolness’’ associated
with riding a motorcycle. One can hardly imagine a
biker raising and waving his hand like an excited school
girl or a celebrity in a parade. Also, the specificity of
the wave is only ‘‘known’’ by fellow riders, thus, if some-
body in a car or truck waves to a cyclist in that manner,
the rider immediately knows the person is a member of
the ‘‘brotherhood.’’ Pragmatically, riding a motorcycle
with two hands firmly on the handlebars is dangerous
enough. Removing the right hand is impractical because
it releases the throttle, and while removing the left hand
is much safer because it does not affect the speed of
the bike, any waving motion is likely to affect the rider’s
balance.
Other evidence of the biker brotherhood can be found
in the so-called biker code. There is an unwritten code
among motorcyclists that you never leave another biker
stranded. If motorcyclists see a biker on the side of the
road, they generally stop to check on the rider’s well-
being, help with repairs, provide a ride to the nearest ser-
vice station, or at least offer to make a phone call or pro-
vide other assistance. Often they will hang around until
help arrives. As one rider told the author, ‘‘One thing I
can always count on, is if my scoot goes down, there’s
always a brother who will stop and help.’’ A female rider
told the author,
It’s funny, but if I’m in my car and it breaks down, I
immediately get on my cell phone and call my husband
or Triple A. I actually hope that nobody stops and offers
to help, because it scares me that they might be up to no
good. But when I ride my bike, if it breaks down, I just wait
for another biker to ride by. I know they will always stop,
and I never fear for my safety. I just know that another
biker would never hurt me.
Pseudo-Deviance and the ‘‘New Biker’’ Subculture 97
As with any subculture, however, such blind trust may be
misplaced.6 In at least one situation a friend of the author
had a flat tire on the interstate. Over an hour and a half, at
least a dozen motorcyclists rode past the stranded rider
and waved, but none stopped or offered assistance. When
the author related this experience to a motorcyclist at a rally
who was touting the virtues of the ‘‘biker brotherhood,’’ the
rider simply acknowledged, ‘‘Hey, there are assholes in
every group, and just ‘cause their ridin’ a bike don’t change
that—still, I ain’t never seen a rider pass a brother up, and I
know I never would.’’
Today, more and more of the new bikers are members of
Triple A, motorcycle clubs, riders’ associations, or have
motorcycle insurance, which provide 24-hour roadside
assistance and=or towing services. Most riders carry cell
phones, and thus, brotherhood or not, help is never far away.
Formal Organizations
As with most subcultures, in addition to informal associa-
tions, networks, and support groups, the new biker subcul-
ture offers a host of formal organizations. Nationally, the
largest motorcycling organization is the American Motorcyc-
list Association (AMA), founded in 1924. The AMA has ‘‘an
unparalleled history of pursuing, protecting and promoting
the interests of the world’s largest and most dedicated group
of motorcycle enthusiasts’’ (AMA 2007). The AMA focuses
on motorcyclists’ rights through lobbying efforts and govern-
ment relations work, and also sanctions road and off-road
riding activities, as well as oversees professional and amateur
racing events.
The Motorcycle Riders Foundation (MRF) serves as an
aggressive, independent national advocate for the advance-
ment of motorcycling and its associated lifestyle (MRF 2007).
And the Motorcycle Safety Foundation (MSF) is an inter-
nationally recognized non-profit foundation that provides
leadership to the motorcycle safety community through its
6There is much variation in the norm of mutual assistance
among riders of different types
of motorcycles. These variations are often based less on make
of motorcycle than on model
or type. Those who ride cruisers and tour bikes often shun
riders of sports bikes, and vice-
versa. Also, it would be rare for a one-percenter or outlaw
motorcyclist to stop and assist
any one other than a fellow member of the same gang=club.
98 W. E. Thompson
expertise, tools, safety courses, and partnerships. The major
message of the MSF (2007) is:
1. Get trained and licensed.
2. Wear protective gear—all the gear, all the time—includ-
ing a helmet manufactured to the standards set by the
DOT.
3. Ride unimpaired by alcohol or other drugs.
4. Ride within your own skill limits.
5. Be a lifelong learner by taking refresher courses.
Hard-core bikers and the ‘‘one-percenters’’ may ignore
these admonitions (Smith 2006), but participants in the
new biker subculture are much more likely to adhere to
them. In this study, almost three-fourths (32) of the bikers
had taken a certified MSF safety course, and approximately
one-half (23) of them reported that they routinely wear a
DOT (Department of Transportation)—approved helmet
when they ride. Twelve (27.3%) of the 44 admitted, how-
ever, that they drank alcohol and rode on a fairly regular
basis, and 36 (81.8%) said they had drunk at least
one beer and ridden. These numbers are comparable
to those found in on-line polls where out of 381 riders,
269 (70.6%) reported they had taken a certified MSF course,
255 (66.9%) said they wore a helmet at least some of the
time, and 301 (79%) said they had ridden after consuming
alcohol.
There are a number of other national, state, and local
motorcycle organizations and almost every manufacturer
offers an organization or ‘‘club’’ for its riders. These organi-
zations promote solidarity and legitimacy for the new biker
subculture that did not previously exist. They also sponsor
websites, message boards, and chat rooms where riders
can be updated on safety recalls, new models, rallies, and
events, as well as communicate with one another, buy and
sell motorcycles and accessories, or discuss a wide variety
of topics both related and unrelated to the world of motor-
cycles.
Message Boards and Chat Rooms
As with almost every aspect of American culture, the World
Wide Web’s influence can be seen in the new biker subcul-
ture. Old fashioned gang fights and ‘‘rumbles’’ of the 1950s
Pseudo-Deviance and the ‘‘New Biker’’ Subculture 99
and 1960s have been replaced with Internet blogs, chat
rooms, and message boards where Harley riders and riders
of other brand motorcycles (especially Japanese bikes) chide,
disparage, and ‘‘beat up’’ one another. The author is a mem-
ber of a Honda rider’s association that sponsors 12 separate
message boards just for riders of his particular make and
model (VTX), 53 state or regional message boards, and one
message board called ‘‘Harley vs. Honda,’’ which is solely
devoted to posts comparing and contrasting the Honda
VTX to Harley-Davidsons with entries ranging from jokes
and good-natured ‘‘barbs,’’ to nasty jibes and all-out threats
of physical bodily harm (which are prohibited by the board’s
rules, but manage to make their way onto the board, never-
theless).
Through these message boards and chat rooms, members
become ‘‘acquainted,’’ and swap mechanical tips, discuss
modifications and repairs to particular makes and models
of motorcycles, announce upcoming rides, rallies, and
events, and buy and sell motorcycles and parts. Additionally,
the ‘‘brotherhood of bikers’’ comes to life on these boards as
members post when fellow riders have been injured in acci-
dents, had a bike stolen or damaged, or otherwise have
suffered some personal hardship or tragedy. In these cases,
it is common for fellow riders to donate money, send free
replacement parts, or offer up prayers, condolences, and
well wishes for their ‘‘brethren’’ who are experiencing diffi-
cult times. Conversely, if a member posts that he or she has
been cheated by a dealer, an on-line company, or a fellow
member of the board, the information spreads like wildfire,
prompting everything from chastisement and denounce-
ments, to boycotts of companies and removal of member’s
privileges to participate on the message board. The intensity
of this type of networking in cyberspace can be found in a
plea made by one member who was accused by another
of not sending a part after the former had paid him
the requested amount, and a rash of messages appeared
condemning the seller:
Hey guys, it was not my fault. I shipped the part, but it must
have got lost. You guys all know me. I would never cheat
anybody. All I got is my integrity on this board and I ain’t
about to sacrifice that for a lousy 35 bucks.
100 W. E. Thompson
Nevertheless, after several board members intervened, and
several posts went back and forth in which the seller claimed
he had sent the part by UPS but was not given a tracking
number, the readers ‘‘ruled’’ that the seller must refund the
buyer his $35 and make a public apology, or lose his posting
and selling privileges on the board. Within 24 hours, a public
apology appeared along with a statement that the money had
been refunded. When the aggrieved party acknowledged
that the money had been reinstated in his PayPal account,
all was forgiven, and board members determined that justice
had prevailed.
Meaningful Symbols
Watson (1980) noted that outlaw bikers adopt certain
symbols, including extensive tattooing, beards, dirty jeans,
earrings, skullcaps, boots, and cut-off jackets or vests with
patches and pins attached—often with a club emblem or
their ‘‘colors.’’ He contended the single most important sym-
bol was the Harley-Davidson V-twin motorcycle. Today, in
the ‘‘new biker’’ subculture if you replace ‘‘dirty jeans’’ with
clean designer jeans, leather chaps, or expensive leather
pants, and allow for a few ‘‘Harley clones’’ made by Victory,
Honda, Yamaha, and Suzuki, the symbols are pretty much
the same.
Tattoos
A study shows that between 12 and 20 million Americans,
almost one-fourth of all those between ages 18 and 50, have
tattoos (Bridges 2006), and that proportion is noticeably
higher among motorcyclists. ‘‘Getting tattooed in a motor-
cycle gang is considered good and conforms to the rules—
of a motorcycle gang’’ (Goode and Vail 2008:xiii). It is not
uncommon to find tattoo parlors located in the same build-
ings, on the same property, or adjacent to motorcycle shops,
biker garages, or biker bars. Of the 44 riders interviewed in
this study, 19 sported readily visible tattoos and another 8
indicated they had tattoos hidden by their clothing. Some
of the tattoos were motorcycle related (Harley-Davidson
logos or other motorcycle insignias), but most ran the run-
of-the-mill from the person’s initials, to popular designs such
as roses, dragons, tribal designs, and Chinese characters
that presumably stood for ‘‘freedom,’’ ‘‘peace,’’ or the rider’s
Pseudo-Deviance and the ‘‘New Biker’’ Subculture 101
name. Four of the riders sported ‘‘family’’ tattoos with names
of wife and=or children, and two men sported the breast
cancer awareness ribbon, but not in its traditional color of
pink. All but one of the women in the study had tattoos—
the most popular being located on the lower back just above
the buttocks, or near the ankle. At motorcycle shows and
rallies, both men and women sport a wide range of colorful
tattoos, and some tattoo artists set up a temporary shop
wherever bikers gather in large numbers.
Facial Hair and Earrings
Beards are also common in the new biker subculture with
a large portion of the men in this study (27=36) sporting facial
hair. Many of the male riders wear an earring in the left ear-
lobe, and some wear earrings in both ears. Additionally,
when talking to riders up close, the author noticed that sev-
eral of the men who did not wear earrings had tiny impres-
sions in the left earlobe indicating that the ear had been
pierced. In talking with male riders sporting earrings, the
author found that in many cases, the riders’ ears had
been pierced in the 1970s or 1980s and that today the only
time the rider wore an earring was on weekends when
riding his bike, attending rallies, or otherwise fraternizing
in the biker subculture.
Leather Chaps/Pants Versus Dirty Jeans
Doctors, lawyers, college professors, and other white-
collar professionals rarely don dirty jeans to do anything,
much less ride their $10,000�$30,000 motorcycles. Jeans
are often part of the new biker’s wardrobe, but they are as
often as not covered with leather chaps, or replaced with
leather pants, especially in cold weather. Leather serves both
symbolic and pragmatic functions for the new biker. Symbo-
lically, it is a visible link to previous biker subcultures and
‘‘personifies’’ the biker look. Pragmatically, however, as
the old saying goes, ‘‘There are two kinds of bikers—those
who have, and those who will.’’ Every motorcycle rider
knows that they risk going down on a motorcycle, which
even in a best-case scenario, means coming into contact
with gravel, blacktop, concrete, or worse. ‘‘Road rash’’ is a
reality, and bikers know that if they go down, any fabric is
better than bare skin, denim is better than most other fabrics,
102 W. E. Thompson
and leather is much more protective than denim. Many riders
wear as much leather as possible both for looks and safety.
Thus, leather chaps, pants, boots, vests, jackets, gloves,
and skullcaps are an essential part of most bikers’ wardrobes.
Some pants and jackets are even fitted with rubber, plastic,
or Kevlar inserts at vital areas such as knees, crotch, spine,
elbows, and shoulders for additional protection should the
rider be involved in an accident.
Skullcaps and Bandanas
More of the new bikers are likely to wear protective
helmets than their predecessors, but skullcaps and banda-
nas are still an important part of the new biker subculture.
Rarely does one encounter a bareheaded rider on a motor-
cycle. If not wearing a helmet, riders usually sport a leather
skullcap or one made of brightly colored bandana material.
Even those who wear helmets can be seen wearing banda-
nas beneath them, or donning them when they remove
the helmet at bike shows or rallies. Helmets, skullcaps,
and bandanas tend to be either solid black, or brightly
colored and adorned with iron crosses, flames, skulls,
dragons, and other symbols suggesting a throwback to the
outlaw motorcycle subculture.
Boots
High top leather boots are a mainstay of the new biker
subculture and serve both symbolic and practical purposes.
Boots look ‘‘tougher’’ than shoes, and they are. Just as leather
pants and jackets provide added protection, so do boots that
come above the ankle, especially those equipped with steel
toes. Bikers shift with their left foot, which usually involves
stepping down on, and hooking a toe under and pulling up
on a gear shift lever. Bikers also often put their feet down,
not only at stops, but sometimes at slow speeds. No shoe will
stand up to that kind of wear, tear, and abuse.
Jackets and Vests
Other than a motorcycle, could any single item symbolize
the biker subculture more than a leather jacket? In fact,
leather jackets with wide lapels, zippered pockets, and
belts at the waist are called ‘‘motorcycle jackets.’’ As with
leather chaps, pants, and gloves, jackets and vests provide
Pseudo-Deviance and the ‘‘New Biker’’ Subculture 103
protection if riders go down. Just as important, however,
jackets and vests provide walking ‘‘billboards’’ for motorcy-
clists. It is rare to see a new biker wearing a leather jacket or
vest that is not adorned with at least one, and usually several,
pins, patches, and insignias. The ‘‘old bikers’’ usually only
wore their ‘‘colors’’—club insignias or gang logos as do
today’s ‘‘one-percenters,’’ but the new bikers tend to adorn
their leathers with stick pins and patches denoting motor-
cycle shows or rallies attended, as well as patches bearing
manufacturers’ logos or ‘‘bumper sticker’’ slogans such as:
‘‘loud pipes save lives,’’ ‘‘$15 thousand and 15 miles does
not make you a biker,’’ and perennial favorite, ‘‘Ride to
live—Live to Ride.’’ Other frequently seen patches denote
local and regional riding clubs, MSF safety course com-
pletion, and various religious riding groups, such as ‘‘Bikers
for Christ,’’ and others.
Argot
Finally, as with any subculture, the new biker subculture
has its own language, or special argot, that creates and main-
tains boundary maintenance. Riders can talk for hours about
bikes, modifications, shows, rallies, bars, and other motor-
cycle-related topics that would provide little interest and
even less information to cagers who would not know ape
hangers from jug huggers (see glossary at end of article for
specific examples). Moreover, individual clubs, message
boards, and other factions within the subculture often have
their own language, slang, and nomenclature.
Role of Women
In traditional biker culture, especially in outlaw motorcycle
gangs, the role of women was clearly defined: although
equally tough as the men, the equality stopped there. They
were considered property to be used (for sexual and servant
purposes), traded, and given or thrown away at the biker’s
discretion (Thompson 1967; Watson 1980; Hopper and
Moore 1990).
Despite decades of feminist progress, females still play
many of the same roles in today’s new biker subculture.
No motorcycle rally, large or small, would be complete
without ‘‘biker babes,’’ bikini bike washes, and wet t-shirt
contests. Female motorcycle apparel includes leather bras,
104 W. E. Thompson
leather bustiers, and sexy outfits accentuated by low-cut
bodices, bare midriffs, and lots of lace and fringe. Biker
babes and beer girls in halter tops and ‘‘Daisy Duke’’ shorts
serve beer to bikers and pose for photos on motorcycles for
tips. Motorcycle advertisements exploit women as sex
objects and use blatant sexuality to recruit men into the biker
subculture.
But today’s biker subculture also includes a number of
wives and girlfriends who ride with their husbands or boy-
friends, and like the new riders, are often well-educated
professionals who adopt the pseudo-deviant persona on
weekends and holidays. These women may drive Volvos
with ‘‘Keep Abortion Legal’’ bumper stickers during the
week, and might file a sexual harassment charge against
a co-worker for telling a sexist joke or for passing along
an off-color e-mail, but they seem to have no problem
tipping the bikini-clad beer girls, or cheering on contest-
ants in the wet t-shirt contest at a bike rally. Like their
male counterparts, these apparent ‘‘posers’’ go a step
further, fully adopting their pseudo-deviant role, if only
temporarily.
Moreover, the new biker subculture includes a number
of women who own and ride their own bikes. Women
have been riding motorcycles for a very long time but
the number of female motorcyclists has always been rela-
tively small compared to that of male riders (Pierson
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
Remember you have two things due on the same day1.  Prelimi.docx
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Remember you have two things due on the same day1. Prelimi.docx

  • 1. Remember you have two things due on the same day: 1. Preliminary Topic: · Just below the title, you should state your preliminary research topic. This may be one sentence long, or it may be a full paragraph. Regardless, it should be focused and clear. You only need one page; you only have one topic. Make sure that you include at least one issue of substance that pertains to your subculture. Remember to include a title for your paper. Several examples for you to view: You only need ONE! Example 1: Your name Instructor Linda Rogers English 130: Section ___ Preliminary Topic and Annotated Bibliography Due Date Gays and Lesbians in the Ghettoes There has been a conflict between those gays who have wanted to celebrate and emphasize the very things that make them different and those who want to be absorbed into mainstream culture. The establishment of the gay ghettos can be perceived as doing either or both of these things. Example 2:
  • 2. Your name Instructor Linda Rogers English 130: Section ___ Preliminary Topic and Annotated Bibliography Due Date Women Bodybuilders The women bodybuilding subculture illustrates an image of domination over personal domain. Women bodybuilders create a spectacle with the collapsing of gender roles as seen in their exaggerated musculature and hyper-feminine mode of dress. The contradictory appearance reveals an underlying struggle between sub-cultural control and hegemonic impression. --------------------------------------------------------------------------- --------------------------------Example 3: Your name Instructor Linda Rogers English 130: Section ___ Preliminary Topic and Annotated Bibliography Due Date Swingers in our Midst
  • 3. Swingers join their subculture to satisfy not only a life of normality but their desires to be with others sexually and not live a life of monogamy. The increased rates of HIV/AIDS and other STDs has dramatically affected the swinger subculture. --------------------------------------------------------------------------- -------------------------------- 2. Annotated Bibliography: · Below the preliminary research topic, I expect a list of at least five sources (I recommend 6-10 sources, if possible). Each entry should be listed in MLA format. · Immediately following each entry, there should be a brief synopsis of the source. Each synopsis should be roughly 50-100 words long. · This entry should do five things: · list the entry using MLA format · provide an authority assessment: list the background and affiliations of the author(s) · summarize the source · assess its authenticity and reliability · reflect on how it will fit into your research paper · Your annotated bibliography, like your final research essay, should contain a mixture of sources: books, periodicals, websites, interviews, sound recordings, etc. Whenever possible, you should use the most authoritative sources available.
  • 4. More Samples of Annotated Entries, for a Paper on Deaf Subculture Hairston, Ernest, and Linwood Smith. Black and Deaf in America: Are We That Different? Silver Spring, Md: T.J., 1983. Print. Black and Deaf in America: Are We That Different? was published in 1983. This book is twenty-eight years old and the information and data contained in it may be dated. The three authors are currently listed as three of the top five most significant deaf black scholars with significant publications in their fields. According to this book, approximately two million African-Americans have a hearing impairment serious enough to warrant medical or education services and approximately 22,000 are profoundly deaf. As there are a relatively small amount of African-American deaf persons, the author notes that many of these individuals have never met another African-American deaf person who could have acted as role models or mentors to share pride and encouragement of their shared cultures. This book contains a collection of biographies of African-American deaf people. The author also discusses the role of the deaf child in the family. This resource details information about a subculture within the Deaf community but would, perhaps, be more valuable to an academic paper if it were more current. I intend to use this source more for background history for my reseach in both deaf and black deaf subcultures. Ladd, Paddy. Understanding Deaf Culture: In Search of Deafhood. Clevedon, UK: Multilingual Matters, 2003. Print. Paddy Ladd is a Lecturer and MSc co-ordinator at the Centre for Deaf Studies in the University of Bristol. He completed his PhD in Deaf Culture at Bristol University in 1998 and has written,
  • 5. edited and contributed to numerous publications in the field. Both his writings and his Deaf activism have received international recognition, and in 1998 he was awarded the Deaf Lifetime Achievement Award by the Federation of Deaf People, for activities which have extended the possibilities for Deaf communities both in the UK and worldwide. This book is a part of a series of materials focusing on second languages and unique linguistic topics. The following topics are presented in this resource: deaf communities, deafness in western civilization, definitions and theories of culture, residential schools for the deaf. In particular, the author develops a deep examination of the definition and history of the word and concept of culture. This is an advanced resource for the scholar researching the concept of deaf culture. More than other sources, it gives a thorough look at all aspects of the deaf subculture. It does have a lot of information about American deaf culture. As such, it is a valuable resource for me to use to define and understand deaf culture. Through Deaf Eyes. Prod. Lawrence Hott and Diane Garey. PBS Home Video, 2007. DVD. Diane Garey has had a distinguished career as a documentary and feature editor and producer. She edited and co-produced Wild By Law, which was nominated for an Academy Award for Best Documentary Feature in 1992 and was broadcast as part of the American Experience series on PBS. Lawrence R. Hott has been producing documentary films since 1978, when he left the practice of law to join Florentine Films. His awards include an Emmy, two Academy Award nominations, a George Foster Peabody Award, five American Film Festival Blue Ribbons, ten CINE Golden Eagles, screenings at Telluride, and first-place awards from the San Francisco, Chicago, National Educational, and New England Film Festivals. This video, produced in 2007, examines deaf history and presents many differing facets involved in life as a deaf person. Subjects covered include schools for deaf students, American Sign Language, TTY and
  • 6. the fight for a deaf president at Gallaudet University. Multiple artistic works by deaf artists are presented. This film covers the story of a complex culture with a very understood past and present. This film offers a nicely-done glimpse into the huge breadth of American Deaf History. All the highlights are here: Thomas Gallaudet and Laurent Clerc, Gallaudet College / University, A.G. Bell, Milan Conference, oralism, cochlear implants, etc. As this is such a recent production that covers the varying facets with deaf culture with a 21st century vision, it is a valuable resource for my paper. What will it look like? Your name Instructor Linda Rogers English 130: Section ___ Preliminary Topic and Annotated Bibliography Due Date Title Centered on the Very Next Available Line You will have your preliminary topic and/or thesis statement typed next stating where your research will lead you. It can be one sentence or a whole paragraph. Annotated Bibliography Source 1 MLA 2009 Citation. After the first line is filled, you will use the “hanging indent” option in format/paragraph under “special” to make it align correctly.
  • 7. Then you will indent the actual annotation so that it begins where your hanging indent begins, plus a tab to start the paragraph. There will be no extra skipped lines. Source 2 MLA 2009 Citation. After the first line is filled, you will use the “hanging indent” option to make it align correctly. Then you will indent the actual annotation so that it begins where your hanging indent begins, plus a tab to start the paragraph. Source 3 MLA 2009 Citation. After the first line is filled, you will use the “hanging indent” option to make it align correctly. Then you will indent the actual annotation so that it begins where your hanging indent begins, plus a tab to start the paragraph. Source 4 MLA 2009 Citation. After the first line is filled, you will use the “hanging indent” option to make it align correctly. Then you will indent the actual annotation so that it begins where your hanging indent begins, plus a tab to start the paragraph. Source 5 MLA 2009 Citation. After the first line is filled, you will use the “hanging indent” option to make it align correctly. Then you will indent the actual annotation so that it begins where your hanging indent begins, plus a tab to start the paragraph.
  • 8. Don’t Call Me ‘‘Biker Chick’’: Women Motorcyclists Redefining Deviant Identity William E. Thompson Texas A&M University–Commerce, Commerce, Texas, USA The majority of literature on women who participate in the world of motorcycling focuses on females associated with outlaw motorcycle clubs and hardcore bikers. Roles for those women tended to be subservient and demeaning. Women are the fastest growing segment in today’s contemporary world of middle- and upper-middle-class motorcycling, where they fulfill more meaningful roles whether they are passengers or riders of their own bikes. This descriptive exploratory study utilizes a symbolic interaction framework to analyze approximately four years of participant observation and ethnographic interviews with some of these women. Findings indicate that female motorcyclists manipulate several meaningful symbols in order to redefine what has largely been viewed as a devi- ant identity. Riding motorcycles is what they do, not who they are. Women who ride feel a sense of freedom, excitement, and empowerment as they maintain their femininity while participating in what
  • 9. has traditionally been viewed as a masculine endeavor. Ask any American to name three or four famous motorcyclists, and there is a good chance they will mention Tom Cruise, Jay Leno, Evel Knievel, Gary Busey, or perhaps Malcolm Forbes. If they are movie buffs, they may be more likely to name Marlon Brando, Steve McQueen, Peter Fonda, or maybe John Travolta or Nicholas Cage. All of these high profile men are associated with riding motorcycles either in films or in real life. Ask any American to name even one famous female motorcycle rider, however, and there is a good chance you will get a blank stare and a shrug of the shoulders (Boslaugh 2006). Despite their long-term connec- tion to the world of motorcycling, women generally are not associated with the two-wheeled subculture except in the most stereotypical roles. As one author noted, ‘‘Although times have changed with more and more people taking up riding—including women—one thing that has remained implicit in motorcycling is the association it has with masculinity’’ (Ilyasova 2006:6). Female motorcyclists seem acutely ‘‘aware of social
  • 10. stereotypes that have depicted them as ‘social outlaws,’ ‘gender traitors’ or ‘sexual deviants’ ’’ (Roster 2007:454). This descriptive study focuses on today’s middle- and upper- middle-class female riders who are part of what some call the ‘‘new biker subculture’’ (Thompson 2009), but might be more accurately described as the contemporary motorcycling subculture or perhaps, even motorcycle scene, although sociologically speaking, the term subculture is appropriate. This study does not Received 29 April 2010; accepted 31 August 2010. Address correspondence to William E. Thompson, P.O. Box 3011, Commerce, TX 75428-3011, USA. E-mail: [email protected] Deviant Behavior, 33: 58–71, 2012 Copyright # Taylor & Francis Group, LLC ISSN: 0163-9625 print / 1521-0456 online DOI: 10.1080/01639625.2010.548292 include women who are in any way affiliated with one-percenter 1 clubs or their members, or
  • 11. otherwise associated with what is often viewed as the hardcore biker subculture. Despite decades of feminist progress in larger society, some females still play subordinate roles in today’s motor- cycle subculture, although not nearly as degrading as those described in the studies on outlaw bikers. Other women, however, are essentially full-fledged members of the motorcycling subcul- ture, either routinely riding as passengers (referred to as two- uppers in this study) or riding their own motorcycles (female riders). This exploratory descriptive study focuses on these two categories of women with emphasis on those women who ride their own motorcycles. WOMEN IN THE ‘‘BIKER’’ SUBCULTURE The so-called ‘‘brotherhood’’ of bikers has always included women (Thompson, 2009). In tra- ditional biker culture, especially in one-percenter outlaw motorcycle gangs, the role of women was clearly defined: although equally tough as the men, the equality stopped there. They were considered property to be used (for sexual and servant purposes), traded, and given or thrown away at the biker’s discretion (Thompson 1967; Watson 1980; Hopper and Moore 1990).
  • 12. Watson’s (1980:42) research found women to be viewed with contempt by most outlaw bikers and regarded as ‘‘necessary nuisances.’’ He concluded that the women generally were just as tough as the male bikers and usually referred to themselves as ‘‘old ladies.’’ James Quinn (1987; 2001; Quinn and Koch 2003) rode with an outlaw motorcycle club and conducted research on several others. He identified three distinct roles for women in the biker subculture: mamas, sweetbutts, and old ladies. Mamas were at the bottom of the food chain in biker clubs. They were considered to be the property of the club and in exchange for shelter, protection, and transportation, were expected to serve any and all members’ needs— sexual and otherwise. Sweetbutts were generally younger than mamas, and were more likely to provide reg- ular sexual services to only one, or in some cases a few members, while providing a source of income to both him=them and the club—usually through topless dancing, prostitution, and=or drugs. An old lady was the exclusive property of one club member—her old man. She might still be expected to provide a source of income to the club through dancing or prostitution, but all members understood that she was ‘‘off limits’’ to everybody except her old man, unless
  • 13. he decided to trade her off or sell her services. Other studies on women in outlaw motorcycle clubs confirmed the same or similar roles as described by Quinn, with a few minor differences and modifications. Some clubs also had sheep—young women brought in by new initiates as a ‘‘gift to the club’’ (Hopper and Moore 1990). These young women, often strippers and=or prostitutes, were offered to all the members of the club during initiation, and many of them became sweetbutts after initiation. Betsy Guisto (1997) offered a unique look at women in the one-percenter subculture as she conducted an ethnography and wrote a doctoral dissertation on the subject while serving as an old lady to 1 After a 1947 fight between two rival motorcycle gangs at a rally in Hollister, California, the American Motorcyclist Association declared that 99 percent of motorcyclists were law- abiding citizens and that only 1 percent were outlaws. From that time on, hardcore bikers, especially members of motorcycle clubs like the Hell’s Angels, Bandidos, Outlaws, Pagans, and others began referring to themselves as ‘‘one- percenters.’’ Many of the so-called one-percenters embrace the outlaw moniker and image, whereas others contend that they are
  • 14. not ‘‘outlaws,’’ but are simply committed to riding motorcycles as a ‘‘brotherhood’’ and lifestyle as opposed to just a weekend activity. WOMEN MOTORCYCLISTS REDEFINING DEVIANT IDENTITY 59 an outlaw motorcyclist for approximately 20 years. Clearly, there is one consistency in all the studies of women in the outlaw biker subculture: females play a subordinate and usually subser- vient role, or as one author put it, they are ‘‘leather-clad sexualized accessories’’ (Boslaugh 2006:1). Arthur Veno and Edward Winterhalder (2009) explore the ‘‘magnetic attraction of women to bad boys and motorcycles’’ in their book Biker Chicks with that subtitle. Although their research provides the added dimension of interviews with women in the biker subculture (actually allow- ing some of them to write their own story), it still focuses on women in and around the hardcore outlaw biker subculture, somewhat ignoring middle- and upper- middle-class women who ride motorcycles.
  • 15. WOMEN IN THE CONTEMPORARY MOTORCYCLE SUBCULTURE Much less research has been conducted on women in today’s contemporary motorcycle sub- culture. Despite the fact that women have ridden motorcycles since they were invented, they have always comprised a small minority of riders. Today, however, women are the fastest growing segment among motorcycle riders, and depending on the data source, comprise some- where between 10–12 percent of all riders and perhaps as high as 20 percent of purchasers of new motorcycles and over half of all participants in motorcycle safety courses (Knol 2010; Womenriders 2010). Since the 1980s women have increasingly participated in male- dominated leisure activities including rock climbing, mountain biking, cross-country skiing, white water rafting, skydiving, scuba diving, and motorcycling (Martin et al. 2006; Roster 2007). When women participate in these traditionally male-dominated and macho-oriented activities, they not only face all the
  • 16. physical challenges and risks as men, but they also encounter the social risks that accompany violation of cultural norms, gender role expectations and prevailing stereotypes (Roster 2007). Contemporary women who ride differ dramatically from the women depicted in the hardcore biker subculture, and may even constitute an emerging social movement (Meyer 2009). This study looks at women in the contemporary motorcycle subculture and pursues the research ques- tions: who are these women, what roles are available to them, why do they ride, and how do they manage the deviance and potential stigma associated with motorcycling? THEORETICAL ORIENTATION, METHODS, AND DATA Couched within a symbolic interaction framework, data for this study are derived from approxi- mately four years of participant observation and information derived from ethnographic inter- views with over 200 male and female motorcyclists. The data on women motorcyclists was attained through in-depth interviews with 23 female motorcycle riders ranging in age from 26 to 64 years. Interviews were conducted with another 24 women
  • 17. (19 to 72 years of age) who par- ticipate in today’s motorcycling subculture as passengers who ride with their boyfriends or husbands, and in one case, her female partner, but do not ride motorcycles solo. All but one of the 47 women were white; the only exception described herself as ‘‘Texican,’’ indicating Hispanic=Latina identity. Two were college students; all but four of the rest were college grad- uates. The majority of both groups of women were between the ages of 30 and 60 with an 60 W. E. THOMPSON estimated mean age in the early to mid 40 s. 2 An interview schedule was developed and followed as a general guideline to insure that all women were asked the same standardized set of ques- tions. 3 Consistent with long established ethnographic interviewing techniques, all interviews were conducted in a conversational manner, and like any meaningful ethnographic study, ques- tions were added, modified, and=or deleted as individual
  • 18. circumstances dictated (Spradley 1979). The author interviewed each of the women in this study. Following the general guidelines of ‘‘team’’ field research discussed by Douglass (1976), the author’s wife, who often rides as a passenger, and daughter, who rides her own motorcycle, were present for some of the interviews and even occasionally assisted in interviewing some of the women. This was especially helpful in situations where it was awkward for the author to approach a female rider, or when women riders seemed somewhat reluctant to ‘‘open up’’ to a male but were more comfortable talking to another women, or in cases where the author wanted to double- check the reliability or validity of some of the responses. 4 The author carried a small spiral notebook and pen or pencil, and when alone or unobserved by other riders made as detailed fieldnotes as possible. In keeping with longstanding accepted qualitative research practices, no tape recorders, electronic devices, or other obtrusive measures were used (Webb et al. 1966; Berg 2009). Where direct quotes are used, the author tried to use
  • 19. the words of the interviewees verbatim, but admittedly had to rely on memory to some extent. Care was taken, however, not to significantly paraphrase or in any way alter the substance or meaning of quotes from participants. If there was a discrepancy in recalling conversations and the author’s notes, the information was omitted from the study. Similarly, in interviews wit- nessed or conducted by the author’s wife or daughter, if there were any disagreements about answers, comments, or other information, the data were not used. In order to ascertain a larger number of opinions on one particular issue, sexism in the motorcycle subculture, an online poll was used, and is duly noted where those data are cited. A variety of female roles can be found in the contemporary world of motorcycling, some of which parallel the roles afforded women in the hardcore biker subculture, especially at large rallies such as Sturgis, Daytona, Fayetteville, Austin, and others. Still other roles fulfilled by women, such as bikini-clad bike washers, wet t-shirt contestants, and ‘‘biker babes’’ who serve
  • 20. beer or act as models for various vendors, are also subservient and somewhat demeaning. Never- theless, in the contemporary motorcycle subculture, more and more women participate in meaningful roles that violate many gender stereotypes and challenge dominant gender roles. 2 The women participants were not directly asked their age, but some voluntarily disclosed that information. Age also was determined in some cases by asking how long somebody had been riding and then asking when they started—a more subtle way to ask their age without them realizing it. In other cases age was ‘‘guesstimated’’ by appearance, number of years of riding experience, age of spouse or boyfriend, or other related information. 3 Interview schedule available from the author on request. 4 The author’s daughter minored in sociology and has been formally trained in sociological research methods. Although the author’s wife has not had any formal training in research methods, she has conducted ethnographic inter- views several times over the past 30 years as part of various research projects and has become a very skilled interviewer. The presence of the author’s wife or daughter during some of the interviews proved invaluable in several ways: making it
  • 21. easier for the author to approach a woman at a motorcycle rally (which can potentially be intimidating or even danger- ous); contributing to making the interviewees more comfortable; and checking reliability and validity of responses and accurate recording of field notes. WOMEN MOTORCYCLISTS REDEFINING DEVIANT IDENTITY 61 To paraphrase a popular advertising slogan, contemporary women who ride ‘‘two-up’’ or ride their own motorcycles today are not ‘‘your father’s ‘biker chicks.’ ’’ TWO-UPPERS Today’s motorcycle subculture includes a number of wives and girlfriends who ride two-up with their husbands or boyfriends (or, in some cases, girlfriends). Women who ride on the backs of motorcycles are special people. As a motorcycle rider, the author is very uncomfortable riding as a passenger on the back of a motorcycle and a number of other riders have told the author they feel the same way. Maybe it is about being in control, perhaps it is a matter of trust, or maybe
  • 22. those who have ridden motorcycles are more acutely aware of the inherent risks involved in being a passenger on a motorcycle. Another factor may be that men find riding on the back of a motorcycling somewhat emasculating. Whatever the reasons, riding on the back of a motor- cycle requires a tremendous amount of trust, devotion, courage, and submission. Still, it would not be wise to refer to these women as riding in the ‘‘bitch seat’’ as hardcore male bikers often call it. Riding a motorcycle is dangerous. As a rider, you must be constantly alert and vigilant, watching for debris on the roadway, animals, people, and vehicles that might dart into your path, articles being thrown from vehicles or blowing out of the backs of trucks, and the biggest threat: cars and trucks whose drivers either do not see you or do not respect that you have as much right to be on the road as do they. Riding on the back of a motorcycle can be even more dangerous. 5 The two-upper faces all the same risks as the rider, but additionally, must rely solely on the rid- ing skills and the judgment of the person sitting in front of her to keep her from harm. The
  • 23. author’s wife’s view is: I feel totally safe riding with you. I know you’re a good rider and I know that you are going to be extra careful with me on the back. I totally trust you, so I can just sit back, relax, and enjoy the ride. The author’s daughter expresses a similar sentiment, saying that despite the fact that she would rather be riding her own motorcycle, she has no reluctance to ride behind her father. She is less comfortable as a passenger, however, and is extremely uncomfortable riding behind other people. On several occasions she has said, ‘‘You are my father and I have total trust in you.’’ She knows the author would never take any unnecessary chances with her aboard. Interviews with other two-uppers indicate similar feelings. One woman in her early 70s who has ridden with her 78-year-old husband for over 50 years, may have said it best: ‘‘He ain’t killed me yet.’’ Later, in a more serious tone, she said, We started riding when we were just kids in our 20s. I didn’t know any women that rode motorcycles then, and I had no interest in riding on the front of one or riding
  • 24. by myself. It just seemed natural to climb on behind . . . [her husband’s name] and just hang on. If I trusted him enough to marry him, I trusted him enough to ride a motorcycle with him. Perhaps one of the more interesting and grim comments about riding two-up as a couple came from a young wife and mother in her early 30s who said, 5 Only 3 percent of motorcycle drivers killed in 2009 crashes were women, while 91 percent of passengers who died were women (Insurance Institute for Highway Safety 2009). 62 W. E. THOMPSON I used to ride on the back all the time, but since the children came along I’m not too big on it any- more. We bought me my own bike and we prefer riding separately. We figure it is less likely for both of us to be critically injured on separate bikes. Of course, if one of us gets hurt badly, the other one will have to store their [sic] bike until the kids grow up. As Martin and associates (2006:181) note, ‘‘the move from pillion seat to the front seat of a motorcycle results in a quantum leap in status for a woman in
  • 25. a biker subculture.’’ Moreover, Roster’s (2007) research indicates that this increase in status is accompanied not only by increased feelings of freedom and exhilaration, but also a sense of empowerment. Findings from this study are consistent with both of those studies’ assertions. As one woman revealed to the author, I used to think riding on the back of a motorcycle was one of the coolest feelings a person could have. Then I moved up to the front seat. Wow! What a difference! The wind in my face . . . I can see everything, and I’m actually in control of the bike. Me. What a feeling! FEMALE RIDERS In the distant past, women often took the handlebars of motorcycles, but since the 1950s and ‘60 s have primarily ridden on the backs of motorcycles driven by men. Today’s contemporary motorcycle subculture, however, includes a large number of women who own and ride their own motorcycles. As previously noted, women have been riding motorcycles for a very long time but the number of female motorcyclists has always been relatively
  • 26. small compared to that of male riders (Pierson 1998). In 1998, a little less than half a million women, or approximately 9 percent of all riders were included among the 5.7 million motorcyclists (Williams 1998), but five years later, that percentage increased to approximately 10 percent— 635,000 women out of 6.6 million riders—and in 2007, estimates put female riders at approximately 10–12 percent (Motorcycle Industry Council 2007; Box 2007). 2010 estimates mirrored that same 10–12 percent estimate (Knol 2010; Womenriders 2010). An unscientific online poll conducted in 2009 as part of this study discovered that out of 225 respondents, only 16 (7.1 percent) were female, but it is difficult to conclude whether that figure is an accurate reflection of the percentage of women who ride, or merely more reflective of those who participate in the particular online forum in which the poll was conducted. As with male riders, the median age for female riders has increased over the past decades (approximately 42 years of age); nearly 60 percent of women riders are married, 28 per- cent have college or post-graduate degrees, and 35 percent are in professional or technical
  • 27. jobs=careers (Box 2007; Womenriders 2010). These demographics are very consistent with those of the women in this research study, with the exception that a larger percentage of women in this study were college educated. Despite the increasing number of women riders, today’s motorcycle subculture is still a male-dominated and somewhat macho domain. When the author was looking at motorcycles for purchase after a 30þ year hiatus, salesmen6 chided him when he looked at 750cc motorcycles (the largest motorcycle Honda made when the author had last ridden). They 6 Although women work in motorcycle dealerships processing sales agreements, titles, and arranging insurance, and perhaps in some regions of the country as sales people, the author has never encountered a female motorcycle salesperson. WOMEN MOTORCYCLISTS REDEFINING DEVIANT IDENTITY 63 remarked that the 750s were good ‘‘girls’ bikes’’ or ‘‘good bikes for the little lady,’’ but if the author wanted a ‘‘man’s starter bike,’’ he needed to look at the
  • 28. 1100cc, 1300cc, or even larger models. At a Harley dealership when asking about a new Sportster, which is usually considered an ‘‘entry-level’’ bike, the salesman asked, ‘‘You interested in the woman’s version (883) or the men’s model (1200)?’’ Nevertheless, the sexism that permeates the motorcycle subculture has not dissuaded women from being full participants. A fairly typical female rider told me, I used to only ride on the back of my husband’s motorcycle, I guess because I grew up always hear- ing that riding motorcycles was for men only. But I never could understand the male-only thing— guess it was just the way I look at things. I enjoy riding my own bike and love to see other women riding. Most women in today’s motorcycle subculture are very confident and independent, and as one woman rider commented to me, ‘‘I can tolerate a lot of the macho nonsense that goes on at these events, because I love the whole motorcycle experience, but ‘‘Don’t call me ‘biker chick.’ ’’ Another female rider probably in her late 50s or early 60s
  • 29. responded to my wife’s question as to whether she considered herself a ‘‘biker,’’ I don’t know what I am—biker, motorcyclist, or whatever. As far as I’m concerned I’m just a wife and grandmother who rides motorcycles. I’ll say this though, I’m not a ‘‘chick,’’ or anybody’s ‘‘old lady.’’ Another female rider told the author, ‘‘I don’t consider myself a ‘biker’—I’m a 30-year-old school teacher who happens to ride a motorcycle.’’ Perhaps these two responses, and several simi- lar ones from other women riders provide valuable insight into the ‘‘new breed’’ of both male and female motorcyclists. They are not posers or wannabes as so often suggested in biker literature, because riding a motorcycle is not a master status (Hughes and MacGill 1952) for them. Riding motorcycles is what they do, not who they are. Rather, like most Americans, their strongest sense of identity is related to their age, race, sex, family roles, and their occupation. Consequently, rid- ing a motorcycle is only one of many social statuses and roles women riders fulfill. Conversely, ‘‘Biker’’ implies commitment to a lifestyle, and is much more likely to be viewed as a master status accompanied by role engulfment (Lemert 1951) by those who fit into that category. The author always asks women at rallies what they think of the male-dominated and sexist
  • 30. environment that permeates such events, and a typical response can be summarized by one woman’s response, ‘‘It’s no big deal, I’ve seen and dealt with a lot worse.’’ Another indicated, I’m a teacher and my husband is an architectural engineer. Sometimes we’re both appalled at what we see and hear at biker events, but overall, it’s a whole new world for us, and we have met the most interesting and nicest people on motorcycles. Maybe it’s like everything else, you have to take the bad with the good. For us, it’s well worth it. Despite the oft-repeated notion of a ‘‘biker brotherhood,’’ most women interviewed in this study indicated that they felt comfortable and reasonably accepted participating in a predominantly male activity. One woman confided to the author at a rally, I love these guys (as she gestured toward hundreds of motorcyclists). I feel like they are my brothers, and they treat me like I’m one of them. One thing I know for sure, when I’m on the road, these guys have my back. 64 W. E. THOMPSON
  • 31. Another female rider told the author, It’s funny, but if I’m in my car and it breaks down, I immediately get on my cell phone and call my husband or Triple A. I actually hope that nobody stops and offers to help, because it scares me that they might be up to no good. But when I ride my bike, if it breaks down, I just wait for another biker to ride by. I know they will always stop, and I never fear for my safety. I just know that another biker would never hurt me. In order to get a larger response and perhaps wider view of the sexism that permeates predomi- nantly male activities like motorcycling, the author conducted an online poll on one of the motorcycle forums to which he belongs. 7 The poll question was placed under the heading: ‘‘For Women Riders Only,’’ and stated: ‘‘Just Curious about how women motorcycle riders feel about being part of a male-dominated activity. Do you feel fully accepted as a female rider?’’ Only 47 people responded to the poll. That would not be a disappointing number except for
  • 32. the fact that 41 of those were men and a total of only 6 women responded. Although that per- centage may be fairly representative of the ratio of men to women riders, since the poll question was clearly addressed to ‘‘women riders only,’’ it may speak volumes that almost 90 percent of the respondents (87.2%) were men! Responses from men included ‘‘I see more and more women riding these days, and that’s fine with me.’’ Another said, ‘‘Why wouldn’t women feel accepted?—it’s a free world, they have as much right to ride as men do.’’ More typical responses from men, however, reflected tolerance more than acceptance, and hinted at sexism. For example, ‘‘I don’t have any problem with women riding, as long as they know what they’re doing,’’ which implies that he believes women often may not. Another said, ‘‘I like the fact that more women ride, especially if they’re good looking.’’ Perhaps the most telling response: ‘‘Who cares if they feel accepted or not? If they choose to ride, that’s their business, but it’s not called a ‘brotherhood’ for nothing.’’ The six women who responded all indicated that they enjoyed riding and had never experi-
  • 33. enced any serious forms of harassment, hazing, or overt discrimination. Yet, each indicated that they were very much aware that motorcycling was considered a ‘‘man’s world,’’ and that a cer- tain amount of sexism was to be expected. One woman responded, Hey, I knew when I started riding that some of the men wouldn’t like it, but who cares? It’s my bike and I have as much right to the highways as anybody else. Overall, I’ve not had any problems. Of course, I usually ride with my husband, and not too many guys are going to give me any trouble as long as he’s around. Another female rider indicated, ‘‘I notice there aren’t too many women on this forum and that’s too bad, because I know there are a lot of women out there who ride.’’ Perhaps the most straight- forward response and one that may represent the sentiments of today’s modern female motor- cycle rider more than some of the others since the final three female respondents all indicated 7 This online poll was conducted within a forum established for riders of one particular brand of motorcycles (Honda)
  • 34. and cannot be considered either scientific or representative of motorcycle riders in general. Riders of other brands of motorcycles belong to the forum, however, and although there may be no objective data to indicate that Honda riders are less sexist than riders of other brands of motorcycles, participant observation reveals that riders of Japanese and German motorcycles seem less concerned about maintaining the ‘‘macho’’ image associated with the Harley-Davidson subculture. WOMEN MOTORCYCLISTS REDEFINING DEVIANT IDENTITY 65 agreement: ‘‘Brotherhood, schmotherhood [sic], I ride a motorcycle and love it. Most guys seem okay with that. For the ones who aren’t—fuck ‘em!’’8 A 63-year-old woman in Texas who had ridden motorcycles since she was 15 said she had joined a local chapter of Women in the Wind (an organization for women riders) several years earlier, but did not maintain her membership, since she preferred to ride with her husband. When a freshman in high school, her mother taught her to ride an old Harley-Davidson motorcycle as
  • 35. well as how to change the oil, adjust the belt, and fix a flat tire. She commented, I thought it was perfectly normal for women to ride their own bikes since my mother had ridden a Harley all my life. I didn’t ever question it, until when I was about 20, my boyfriend said that girls don’t ride motorcycles—they belong on the back. I ditched him ‘cause I figured he was too old-fashioned for me. Since then, I’ve learned that most men feel that way. I’m not sure why. Maybe it threatens them, seeing a woman riding, I don’t know. I heard a comment at this very rally that really burns me up. I overheard a woman talking to her husband say, ‘‘Look at all the women riding motorcycles. Why don’t you teach me to ride?’’ His response: ‘‘Honey, all them [sic] women are lesbians.’’ Most of the women who ride their own motorcycles interviewed in this study started out riding two-up with their husbands or boyfriends and then made the transition to riding alone. Only one of the women riders was openly homosexual, but she too, had originally started riding with a boyfriend. The straight women seem to be simultaneously amused and irritated by the stereotype
  • 36. that all, or even most women bikers are gay. Although motorcycle attire tends to be masculine in appearance, most women riders in this study ‘‘feminized’’ their appearance in noticeable ways. Some wore pink leather jackets instead of the traditional black, and one even wore pink leather chaps. Others wore leather jackets in white, blue, or black adorned with floral patterns, butter- flies, and other decorations such as rhinestones or fringe that identified them as women’s attire. All but one of the women riders wore helmets, but only two of those were black. Most wore white, silver, or black helmets with colorful graphics, some obviously chosen to match or comp- lement the color of the motorcycle. Often, ponytails, long hair, or various types of visible jewelry also served to identify the riders as women. Consistent with other research, many of the women riders in this study seem to ‘‘go out of their way to accessorize and feminize their appearances in order to communicate unambiguous femininity and heterosexuality’’ (Martin et al. 2006:190). Even the motorcycles the women ride hint at femininity.
  • 37. Whereas the majority of men ride Harley-Davidson motorcycles that have been boldly linked to a macho image, only one woman in this study rode a Harley- Davidson, and it was the smallest Sportster model offered (883), and was blue in color. The other women rode Japanese model (metric) bikes—Hondas, Yamahas, Kawasakis, and Suzukis—in that order. Only one of the women rode a black motorcycle, and it had red pinstriping on the gas tank and fenders. The other women’s bikes were either white, silver, or red, or had two-tone paint jobs. Most of the women’s motorcycles in this study were between 650cc and 900cc in size, although one woman rode an 1100cc motorcycle that was identical to her husband’s bike, except that his was black in color and her bike was silver with maroon trim. Although the author has observed women riding large 8 Shortly after this response was posted, the poll was removed from the forum by the site administrator since profanity is forbidden. The poll had been up for over three days by this time, however, and most posted threads ‘‘run their course’’ within 2–3 days with those who are interested usually responding within the first 24 hours.
  • 38. 66 W. E. THOMPSON and powerful motorcycles of all makes and models, the majority of women seem to ride smaller motorcycles and be less concerned about the macho-image of the motorcycle than their male counterparts. Pragmatic reasons for the smaller motorcycle may be that because it weighs less, women believe it ‘‘fits’’ them better and is easier to control— although most riders discover that heavier bikes provide a much smoother ride and are much easier to control once moving. Symbolically, the smaller motorcycles may seem more ‘‘appropriate’’ for women riders, and manufacturers now openly aim specific models at the emerging female market. WHY DO WOMEN RIDE? Women’s motivations for riding seem very similar to those of men. According to Veno and Winterhalder (2009:62), ‘‘Biker chicks certainly are women who choose to live an unconven- tional lifestyle . . . there are attractions to the motorcycle, the adrenaline high obtained by riding and, for many, the sisterhood of riding motorcycles
  • 39. collectively.’’ But, as one of the women in this study succinctly put it, ‘‘don’t call me ‘biker chick’ ’’—a sentiment seemingly reflective of today’s female riders. Again, the concept of lifestyle versus a leisure-time activity may differ- entiate today’s contemporary motorcyclists who ride for leisure and recreation from the hardcore bikers, both male and female, who become engulfed in the biker or one of the ‘‘biker chick’’ roles. It seems that many of the same attributes that lure men into riding are also appealing to women riders: sense of freedom, fun, excitement, stress reduction, and risk-taking (Thompson 2009). The women in this study over and again expressed one or more of those motivations. But, there seem to be additional incentives for women. As one female rider told Veno and Winterhalder (2009:143–144): From my observations, it seems that women riders are of the mindset that there’s more to life out there and they want to experience it. It’s a sensation of freedom, independence and, for many, rebel- lion from the stereotypical molds women are supposed to embrace.
  • 40. The ‘‘brotherhood’’ among new bikers clearly includes women. Men in this study overwhelm- ingly indicated that they like for their wives or girlfriends to ride with them either two-up or on their own bikes. Although clearly in a minority, the women in the new motorcycle subculture seem to sense this inclusiveness. ‘‘There’s camaraderie among cyclists that you just don’t find with automobile drivers’’ one woman told the author. Another echoed, ‘‘there’s definitely a biker brotherhood and I feel like I’m part of it . . .’’ then after a slight pause, she added, ‘‘but there’s a sisterhood in biking like no other.’’ If the motorcycle has always represented a symbol of rebellion for men, that is even more true for women. ‘‘Participating in the sport of motorcycling requires women to conquer the odds and engage in activities that can be viewed as a form of resistance against gender-related obstacles at physical, social, and cultural levels’’ (Roster 2007:447). A woman rider interviewed by Veno and Winterhalder (2009:106) indicated that, as a baby boomer, she grew up in an era of Leave it to Beaver and The Donna Reed Show, and for her, ‘‘the motorcycle is an icon of rebellion and freedom from those traditional stifling values.’’ Women riders
  • 41. in this study expressed similar attitudes. ‘‘Nobody expects a woman to ride her own bike’’ one female attorney who rides told the author, ‘‘and I like to do the unexpected.’’ Another woman rider told the author’s wife ‘‘I’m 62 years old, a mother and a grandmother, and I’ll be damned if I’m going to let anybody tell me WOMEN MOTORCYCLISTS REDEFINING DEVIANT IDENTITY 67 I can’t ride a motorcycle if I want to.’’ Another said, ‘‘When I moved from the back of my hus- band’s bike to riding my own, it was like I entered another world.’’ This and other statements are quite consistent with previous findings that ‘‘for women who start out as passengers on men’s motorcycles a major motivation for riding one’s own bike can be the desire to take more direct control . . .’’ (Martin et al. 2006:185). Much like discussions with male riders, the word ‘‘freedom’’ came up time and again in con- versations about why women ride. ‘‘I’ve never felt so free,’’ said one female rider. ‘‘Riding is freedom personified’’ said another. When asked ‘‘freedom from
  • 42. what?’’ she responded, ‘‘free- dom from everything . . . freedom to be me.’’ When the author asked one woman rider her pri- mary motivation for riding, she simply turned, lifted up her t- shirt, and revealed a one-word tattoo in red, white, and blue ink across her lower back that read: FREEDOM. The thrill and excitement of riding is also a prime motivator. One woman indicated, ‘‘It’s the most exhilarating thing I do.’’ ‘‘It’s a rush’’ said another. ‘‘Most fun I’ve ever had with my clothes on’’ chimed in another female rider. When her husband looked over at her with raised eyebrows, she added ‘‘or off, for that matter’’ with a laugh. Several of the women spoke of the thrill of riding a powerful machine and feeling totally in control of it. One woman summarized this feeling by comparing it to driving a car. In my car, I feel like I’m not doing much of anything. It’s so highly technical and controlled by computers. I don’t have any idea how anything works. It’s so space-age. I sit in climate-controlled comfort, push a few buttons, put on the cruise control, pop in a CD, and talk on my cell phone. It’s
  • 43. like being at home. Now, my bike is something totally different. It’s a machine. I start it, I control it, it responds to even my slightest movement. I shift the gears, I downshift, I brake . . . . It’s exciting. I feel the air, the dust, the dirt, and although I don’t care much for them, even the bugs and the rain. Riding a motorcycle makes me feel alive. SUMMARY AND CONCLUSIONS Media portrayals, stereotypical images, and hardcore outlaw bikers have contributed to a deviant image of motorcyclists. Women associated with motorcycling have been portrayed even more negatively. The increasing popularity of motorcycles and the large number of both male and female middle- and upper-middle-class professionals joining the ranks of motorcycle riders have somewhat dispelled the outlaw image. Nevertheless, women who actively participate in the motorcycle subculture either as passengers or riders are still regarded as somewhat deviant by the general public. Two-uppers who ride on the back of their husbands’ or boyfriends’ bikes are still somewhat conforming to traditional gender roles in that being a passenger is a subordi-
  • 44. nate role to being a rider. These women often accentuate their femininity with colorful and femi- nine attire, but try to avoid the stereotypical ‘‘look’’ of women associated with the hardcore biker subculture, and do nothing to imply that they are somebody’s ‘‘property.’’ More impor- tantly, even if outward appearances may suggest that they are part of the hardcore biker subcul- ture, riding on the back of a motorcycle is neither a master status nor a substantial component of their social or personal identity. It is just one of the things they do. Consistent with previous research, data from this study indicate that most of today’s women riders entered the motorcycle subculture riding on the back of their boyfriends’ or husbands’ 68 W. E. THOMPSON bikes, a role more consistent with traditional gender expectations. Many, who enjoyed riding and participating in motorcycle-related activities, however, decided to purchase and ride their own motorcycles—shedding traditional gender roles for what is often considered a masculine endea- vor, and more appropriate for men. Consequently, women who
  • 45. ride their own bikes might be considered ‘‘double deviants,’’ and often attract and must deal with a lot of unwanted attention, even among other motorcyclists. Female motorcyclists both consciously and subconsciously engage in symbolically redefining a deviant identity every time they ride. They too manipulate meaningful symbols such as wardrobe, jewelry, and even the types and colors of motorcycles they ride in order to feminize their appearance yet simultaneously express their independence. Importantly, they are not posers or wannabes, because riding a motorcycle is not a master status for them. Rather, like most Americans, their strongest sense of identity is related to their age, race, sex, and more importantly, their occupation and other social roles they fulfill such as wife, mother, or grandmother. ‘‘I’m a 62-year-old mother and grandmother who rides . . .’’ ‘‘I’m a 30-year-old school teacher who rides . . .’’ Time and again comments suggest that riding a motorcycle is only one of many statuses and roles occupied by women motorcyclists. Con- versely, ‘‘Biker’’ implies commitment to a lifestyle, and is much more likely to be viewed as a master status accompanied by role engulfment by those who fit into that category. ‘‘Biker
  • 46. chick’’ carries an even more negative connotation, and is hardly descriptive of today’s female motorcyclists. Women who ride their own motorcycles indicate that they experience an increased sense of freedom and exhilaration when in the rider’s seat as opposed to riding on the back. Moreover, they experience a greater degree of control and a sense of empowerment. Although women’s motivations for riding are quite similar to men’s, violation of stereotypical gender roles and the sense of empowerment are two contributing factors unique to women riders. A spokes- woman for the motorcycle industry commented, ‘‘Women feel so much more empowered today than they did 10 years ago and motorcycling today is more fashionable and hip than ever’’ (Box 2007:D1). Roster (2007) couched these feelings within the liberal feminist perspective and labeled it ‘‘Girl Power.’’ She discovered that ‘‘female riders equated knowledge and skill train- ing with power’’ and that riding their own motorcycles helped women resist ‘‘gender labels’’ and ‘‘. . . embrace a whole new philosophy of femininity that
  • 47. included women acting tough, bold, and aggressive, and at the same time, sexy in an inclusive way that did not define sexuality in stereotypical heterosexual or homosexual terms’’ (Roster 2007:455; 458). None of the part- icipants in this study used the specific term ‘‘Girl Power,’’ but many of their comments reflect a feeling of confidence and empowerment that embody the general concept. While part of motorcycle riding’s appeal to men may include reinforcing their masculinity through risk-taking behavior (Ling 2005; Thompson 2009), women seem to simultaneously express independence and empowerment while redefining their femininity through taking those same risks (life and limb), as well as the additional risks of invading a ‘‘hyper-masculine’’ environment and violating traditional gender roles. Time will tell if the number and percentage of women riders will continue to increase, or if this trend is a temporary phenomenon. If women’s gains in other previously predominantly male activities and environments (work, sports, politics, etc.) are any indication, sociological trends and patterns suggest the former is
  • 48. far more likely than the latter. Future research should include larger and more diverse samples to see if the findings of this study can be generalized to women who participate in today’s contemporary motorcycle subculture. WOMEN MOTORCYCLISTS REDEFINING DEVIANT IDENTITY 69 Women riding motorcycles may be perceived by some as a deviant identity, but those who engage in the activity redefine it as a symbol of independence, self-reliance, and both personal and social power. By doing so, women riders not only join the ‘‘brotherhood’’ of motorcyclists, but have created a growing ‘‘sisterhood’’ that provides role models for girls and young women who dare to be different. REFERENCES Berg, Bruce L. 2009. Qualitative Research Methods for the Social Sciences. 7th ed. Boston: Allyn & Bacon. Boslaugh, Sarah. 2006. ‘‘Getting Past the Stereotypes: Women and Motorcycles in Recent Lesbian Novels.’’
  • 49. International Journal of Motorcycle Studies (March):1–7. Box, Terry. 2007. ‘‘Biker Chic.’’ Dallas Morning News, June 24:1D;6D. Douglass, Jack D. 1976. Investigative Social Research. Beverly Hills: Sage. Guisto, Betsy. 1997. ‘‘Mi Vida Loca: An Insider Ethnography of Outlaw Bikers in the Houston Area.’’ Unpublished Ph.D. dissertation. University of Houston. Hopper, Columbus B. and Johnny Moore. 1990. ‘‘Women in Outlaw Motorcycle Gangs.’’ Journal of Contemporary Ethnography 18(4):363–387. Hughes, Everett C. and Helen Hughes MacGill. 1952. Where People Meet: Racial and Ethnic Frontiers. Glencoe, IL: Free Press. Ilyasova, K. Alex. 2006. ‘‘Dykes on Bikes and the Regulation of Vulgarity.’’ International Journal of Motorcycle Studies (November):1–10. Insurance Institute for Highway Safety. 2009. Research: Motorcycles. <http://www.iihs.org/research/qanda/ motorcycles.html> Knol. 2010. The U.S. Motorcycle Market. <http://knol.google.com/k/the-u-s-motorcycle-market#> Lemert, Edwin. 1951. Social Pathology: Systematic Approach to
  • 50. the Study of Sociopathic Behavior. New York: McGraw-Hill. Ling, Stephen. 2005. Edgework: The Sociology of Risk-Taking. New York: Routledge Taylor and Francis. Martin, Diane M., John W. Schouten, and James H. McAlexander. 2006. ‘‘Claiming the Throttle: Multiple Femininities in a Hyper-Masculine Subculture.’’ Consumption, Markets and Culture 9(September):171–205. Meyer, Patricia. 2009. We’re Just Women Who Like to Ride: An Ethnographic Journey on a Woman’s Motorcycle. Unpublished dissertation. Carbondale, IL: Southern Illinois University. Motorcycle Industry Council. 2007. Motorcycle and Scooter Sales Climb for 14th Consecutive Year. Media release, Feb- ruary 16. Irvine, CA. Pierson, Melissa Holbrook. 1998. The Perfect Vehicle: What It is About Motorcycles. New York: W. W. Norton and Company. Quinn, James F. 1987. ‘‘Sex Roles and Hedonism Among Members of ‘Outlaw’ Motorcycle Clubs.’’ Deviant Behavior 8(January):47–63. Quinn, James F. 2001. ‘‘Angels, Bandidos, Outlaws, and Pagans: The Evolution of Organized Crime Among the Big
  • 51. Four 1% Motorcycle Clubs.’’ Deviant Behavior 22(July– August):379–399. Quinn, James F. and D. Shane Koch. 2003. ‘‘The Nature of Criminality Within One-percent Motorcycle Clubs.’’ Deviant Behavior 24(May):281–305. Roster, Catherine A. 2007. ‘‘ ‘Girl Power’ and Participation in Macho Recreation: The Case of Female Harley Riders.’’ Leisure Sciences 29:443–461. Spradley, James. 1979. The Ethnographic Interview. New York: Holt, Rinehart & Winston. Thompson, Hunter S. 1967. Hell’s Angels: A Strange and Terrible Saga. New York: Random House. Thompson, William E. 2009. ‘‘Pseudo-Deviance and the ‘New Biker’ Subculture: Hogs, Blogs, Leathers, and Lattes.’’ Deviant Behavior 30(January):89–114. Veno, Arthur and Edward Winterhalder. 2009. Biker Chicks: The Magnetic Attraction of Women to Bad Boys and Motorbikes. Sydney: Allen & Unwin. Watson, J. Mark. 1980. ‘‘Outlaw Motorcyclists: An Outgrowth of Lower Class Cultural Concerns.’’ Deviant Behavior 2:71–76. 70 W. E. THOMPSON Webb, Eugene J., Donald T. Campbell, Richard D. Schwartz,
  • 52. and Lee Sechrest. 1966. Unobtrusive Measures: Nonreactive Research in the Social Sciences. Chicago: Rand McNally. Williams, Lena. 1998. Do Real Women Ride Motorcycles? 440,000 Say Yes. New York Times, May 11:C1. Womenriders. 2010. Available at (http://motorcycles.about.com/cs/womenriders). WILLIAM E. THOMPSON was born and raised in Tulsa, Oklahoma, and was the first mem- ber of his family to receive a high school diploma. He received his bachelor’s degree from Northeastern State University, a master’s degree from Missouri State University, and a Ph.D. from Oklahoma State University. Professor Thompson has authored more than 30 articles in pro- fessional journals, including several reprinted in sociology textbooks and anthologies. He has co-authored an introductory sociology textbook in its 7th edition and a Juvenile Delinquency textbook in its 8th edition. He also has co-edited an anthology in Juvenile Delinquency and is the author of The Glass House, a nonfiction account of his mother’s 2-year battle with cancer and the lessons about life and living learned from her death and dying. Professor Thompson began his college teaching career at the University of Tulsa. He
  • 53. spent the next 10 years at Emporia State University and is currently a professor of sociology and criminal justice at Texas A&M University–Commerce. Dr. Thompson has won numerous teaching awards. For fun and relaxation he enjoys playing the drums and riding his motorcycle. WOMEN MOTORCYCLISTS REDEFINING DEVIANT IDENTITY 71 Copyright of Deviant Behavior is the property of Routledge and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. pseudo-deviance and the ‘‘new biker’’ subculture: hogs, blogs, leathers, and lattes William E. Thompson Texas A&M University—Commerce, Commerce, Texas, USA This article explores the pseudo-deviant world of
  • 54. the ‘‘new biker’’ subculture, comparing and contrasting it to previous research on ‘‘outlaw bikers.’’ Using participant observation and ethnographic interviews, the author uses a symbolic interactionist perspective to describe and analyze how and why contemporary ‘‘bikers,’’ many of whom are well-educated middle- and upper middle-class professionals, use the symbols of outlaw bikers and earlier motorcycle gangs to perpetuate an image of pseudo-deviance in the ‘‘new biker’’ subculture. Although the ‘‘new biker’’ subculture is markedly different than the ‘‘outlaw biker’’ subculture of the past, many similar characteristics persist. Less than seven percent of Americans ride motorcycles (American Motorcyclists Association 2007). Since the 1950s, the image of motorcycle riders has been shaped largely by the Hell’s Angels and other outlaw motorcycle gangs (see Thompson 1967; Barger et al. 2001; Barger 2005) or by media portrayals of renegade bikers such as characters played by Marlon Brando and James Dean. These rebellious bikers wore leather jackets, boots, and bandanas, displayed skulls and Received 19 November 2007; accepted 22 January 2008. Address correspondence to William E. Thompson, P.O. Box 3011 Commerce, Texas, 75428-3011, USA. E-mail: [email protected] Deviant Behavior, 30: 89�114, 2009 Copyright # Taylor & Francis Group, LLC ISSN: 0163-9625 print/1521-0456 online DOI: 10.1080/01639620802050098
  • 55. 89 cross bones, iron crosses and swastikas, sported tattoos, drank heavily, cursed, and brawled with rival gangs, law enforce- ment, or anybody else who got in their way. In the late 1960s and early 1970s, a different breed of biker emerged in the media and in real life, personified by Peter Fonda and Dennis Hopper in Easy Rider. These bikers were also rebels, and wore many of the same symbols as their earlier counter- parts, but also sported long hair, beards, and peace symbols, and were as likely to smoke marijuana and take LSD as to drink alcohol and smoke cigarettes. ‘‘Make love not war’’ served as their mantra, and fighting among these bikers was rare. Traditional ‘‘outlaw’’ bikers resented these ‘‘hippie’’ bikers, and the biker subculture became fragmented, although there still was a feeling of ‘‘brotherhood’’ among bikers that set them apart from those who traversed the highways on four or more wheels. During the late 1970s and 1980s, the popularity of motor- cycles waned, and the only remaining American motorcycle manufacturer, Harley-Davidson, struggled to maintain sol- vency, as Japanese manufacturers captured the market with less expensive, faster, sleeker, and quieter motorcycles that appealed to less rebellious types and offered alternative trans- portation for middle-class people to and from work, or for weekend outings. They also began selling three-wheel and four-wheel all-terrain-vehicles (ATVs) that appealed to families and young children. Honda launched an advertising campaign with the slogan ‘‘You meet the nicest people on a Honda,’’ and the popular image of motorcycle riders changed from that of rebellious teenagers, hoodlums, and outlaws, to Mom, Dad, and the children out for a Sunday afternoon ride.
  • 56. In the mid-1980s, motorcycle riding experienced a resurgence, with motorcycle registrations reaching over 5.4 million in 1985, fueled largely by middle-class Baby Boomers who accounted for the huge increase in sales (National Traffic Saftey Administration (NTSA) 1995; National Safety Council 2007). Through engineering and manufacturing changes and a massive advertising campaign, Harley-Davidson, once on the verge of bankruptcy, gained such popularity that dealers had difficulty filling orders. The average prices of their new models rivaled those of compact cars, and attracted a new breed of riders comprised of doctors, lawyers, dentists, college professors, and other professional people. Victory Motorcycles 90 W. E. Thompson sprang up as American companions to Harley-Davidson, and talk of a rebirth of the famous Indian motorcycle flooded the motorcycle subculture. The Japanese manufacturers, quick to realize the resurgence of Harley-Davidson, began making Harley ‘‘clones’’—larger and louder bikes that were difficult to distinguish from the well-known popular ‘‘hog.’’ By 2007, motorcycle registrations reached an all-time high of over 6 million, with middle-class men aged 35 to 50 accounting for the largest number of sales, followed closely by middle- class women in the same age categories (National Safety Council 2007; Box 2007). As the twenty-first century dawned, the world of motor- cycles and motorcyclists, like almost everything else, became dominated by the new technomedia, which included tele- vision, radio, magazines, and other older forms of media but added newer forms of media technology including cell phones, ipods, and most importantly, the World Wide Web (Thompson and Hickey 2008). Motorcycles are bought and
  • 57. sold on-line through e-bay and other methods. Chat rooms and message boards abound, and motorcycles, parts, and accessories are as likely to be purchased on-line as from a dealer. A 2006 movie, Wild Hogs, starred Tim Allen, John Travolta, Martin Lawrence, and William H. Macy as ‘‘new bikers’’ who encountered a band of ‘‘old bikers’’ while on a cross-country jaunt. Although the movie portrayed the conflict between ‘‘hard-core’’ bikers and the new suburban middle- class motorcycle riders, today, with the exception of the ‘‘one-percenters’’ (see glossary of special argot), these two groups share more in common than they do disparities, and it is common to see members from each segment together at rallies, restaurants, bars, or roadside stops, swapping stories and accessories as if they were long-time friends. THEORETICAL ORIENTATION Deviance has long been of interest to sociologists, but as Goode and Vail (2008:xi) noted, the bulk of research on deviance in the United States ’’. . . centers on the ‘big five’ sub- jects, the meat-and-potatoes, nuts-and-bolts of deviance: crime; alcoholism; illicit drug use; mental disorder; and sexual deviance. . . .’’ While the motorcycle subculture has included aspects of all five of those subjects, there is something else Pseudo-Deviance and the ‘‘New Biker’’ Subculture 91 about the ‘‘new biker’’ subculture that is attractive to sociolo- gists. Erving Goffman (1963) noted that most people labeled as deviant experience stigma, a trait that disqualifies them from full social acceptance. Given the negative social conse- quences of stigma, most people do everything in their power to avoid being stigmatized or discredited, often employing a
  • 58. variety of information control techniques such as conceal- ment of stigma symbols, passing, dividing the social world, mutual aid, covering, and disclosure. This begs the question, why then, would contemporary well-educated, middle-class, professionals1 not only intentionally, but proudly, display the stigma symbols of the motorcycle subculture, albeit tempo- rarily, labeling themselves as deviant? Symbolic interactionism offers an explanation of the ‘‘new biker’s’’ willingness to voluntarily enter the world of deviance and stigma through definition of the situation, and insistence that as people interact, they continually define and redefine social situations and social reality (Thomas 1931; Mead 1934; Lemert 1967; Blumer 1969). Herman and Miall (1990:264) noted, ‘‘the possession of a discrediting attribute can be a positive experience dependent on actor definitions and actions.’’ Similarly, Gramling and Forsyth (1987) described how people can exploit stigma to their benefit in some social situations and under certain social conditions. Consequently, the new biker subculture redefines old stigma symbols into new status symbols. Thus, the new biker is not engaging in deviance at all, but is in fact posing as a deviant (pseudo-deviant) and experiences relatively little stigma, perhaps what could be labeled as pseudo-stigma. Thus, the new biker can appear to be a rebel and challenge the norms and values of middle-class America, while simultaneously conforming to norms and values related to capitalism, consu- merism, freedom, and individuality. This deviant=conformist spirit was captured in a 2007 television commercial that depicted an apparent outlaw-biker-type leaving a diner while a young waitress pursues him out the door begging 1The new biker subculture also includes blue-collar workers— plumbers, construction workers, truck drivers, and others, but observation and interaction with these riders indicate
  • 59. that they have much more in common with the new well- educated, middle-class profes- sionals who tend to dominate the new biker subculture and are the focus of this study, than they do the hard-core one-percenters of the past or present. 92 W. E. Thompson him to take her with him. He pronounces, ‘‘No, I’m a loner, an island—I always fly solo.’’ Meanwhile he is surrounded by hundreds of people who are part of ‘‘the network’’ of his cell phone carrier. She looks at all of them and back at him, and he explains, ‘‘Well, except for my network—I like to check my e-mails and get GPS directions if I get lost.’’ This humorous, seemingly incongruous portrayal of the biker, may be a realistic depiction of the paradoxical nature of the new biker subculture. If the classic scene from Easy Rider where Peter Fonda’s character removes his Rolex watch and tosses it away to symbolize his new-found freedom were replayed in real life today, dozens of members of the new biker subculture would scramble from their bikes to recover such a valuable possession. In fact, many of today’s new bikers have small clocks mounted on their handlebars so that they always know the time, and so they can terminate their rides in time to go to work, attend a meeting, or ensure that they do not miss their favorite television program. This research also applies Walter Miller’s (1958) theory of lower class focal concerns as a generating milieu for delinquency to the new biker subculture. J. Mark Watson (1980) concluded that ‘‘outlaw motorcyclists’’ were an out- growth of lower class cultural concerns: trouble, toughness, smartness, excitement, fate, and autonomy as outlined by Miller (1958). This study analyzes the extent to which
  • 60. the middle-class ‘‘new biker’’ subculture redefines and embraces and=or expresses those same values. METHOD The author owned and rode motorcycles from the ages of 14 to 21. Like many baby boomers, after a 30-year hiatus, he purchased a new motorcycle, attended a motorcycle safety training course, and joined the ranks of the new biker subcul- ture. Data for this descriptive study are derived from approxi- mately a year and a half of participant observation and information collected from ethnographic interviews with over 40 (44) motorcycle riders, both male (n¼36) and female (n¼8), ranging in age from 17 to 70. An interview schedule was developed and followed as a general guideline, but all interviews were conducted through casual conversations, and like any meaningful ethnographic study, questions Pseudo-Deviance and the ‘‘New Biker’’ Subculture 93 were added, modified, and=or deleted as individual cir- cumstances dictated. Although many of the fellow riders knew that the author was a sociology professor, only three specifically asked if the author was ‘‘conducting research.’’ In each case, when asked, the author responded in the affirmative, and each of the subjects agreed to participate fully. Otherwise, the author adopted the ‘‘don’t ask, don’t tell’’ approach, simply riding, talking, and interacting with other riders, but carefully noting meaningful symbols and patterns of behaviors, while being sure to ask questions pertinent to the research objectives. The author carried a small spiral notebook and pen or pencil, and when alone or unobserved by other riders made as detailed notes as possible. No tape recorders or electronic devices were
  • 61. used, and admittedly, the author relied on memory for parts of conversations and direct quotes. On some occa- sions, a friend and fellow rider or the author’s wife (especially with women bikers), served as a research team member who asked questions and helped the author remember specific responses.2 Additional selected infor- mation has been gleaned from on-line postings and polls of over 500 motorcyclists on motorcycle message boards.3 THE NEW BIKER SUBCULTURE Simmons (1969) contends that most subcultures are infor- mal, uncrystallized, and unstable, and with a few notable exceptions, such as the Hell’s Angels,4 the commitment of the participants is relatively weak and half-hearted. The 2If substantial parts of conversations could not be recalled, or if there was disagreement as to what a respondent said, or a difference in interpretation as to what the respondent meant, that portion of the interview was deleted. 3The author is a member of a couple of on-line message boards for motorcycle riders with access to post entries, respond to other posts, and to conduct and=or participate in on-line polls with other members of those boards. Where these data are used in the article, their source is duly noted. 4Simmons was writing about subcultures in general, and was not specifically referring to motorcycle subcultures. If he had been, he might just as well have referred to the Bandidos, Outlaws, Pagans, or any of the other ‘‘one-percenter’’ or outlaw
  • 62. motorcycle clubs=gangs who show equal commitment to the biker subculture, and more importantly, to their particular motorcycle clubs. 94 W. E. Thompson new biker subculture probably fits that description, but the financial expenditures linked to the purchase of today’s motorcycles, parts, modifications, and apparel, along with the high level of personal risk associated with riding motor- cycles, demands a certain level of commitment and creates a common bond among motorcycle riders, including even the occasional ‘‘weekend warriors.’’ As Lyng (2005:4) noted, ’’. . . risk-takers almost always recognize one another as brothers and sisters genetically linked by their desire to experience the uncertainties of the edge.’’ ‘‘Brotherhood of Bikers’’ Albeit a sexist term, ‘‘brotherhood’’ is an appropriate description for the new biker subculture. Although more women are riding than ever before (see section on role of women), motorcycling is still predominantly a male enterprise, and the new biker subculture is a male- dominated world. Further, the term brotherhood implies a bond that goes beyond mere acquaintance or simply par- ticipating in the same activity. As one woman confided to the author at a rally, ‘‘I love these guys (as she gestured toward hundreds of bikers). I feel like they are my broth- ers, and they treat me like I’m one of them. One thing I know for sure, when I’m on the road, these guys have my back.’’
  • 63. Longstanding ‘‘feuds’’ developed between Harley riders and those who ride Japanese bikes dating back to the late 1940s and early 1950s when World War II veterans returned home from war with Germany and Japan, and many of them took up motorcycle riding, in part, because it provided excitement for young men who had risked everything in war. Out of work, and fresh from the cama- raderie of the military, many of the young men hung around motorcycle garages and bars and formed motor- cycle clubs and gangs. These veterans were not about to ride German or Japanese motorcycles after having just fought a major world war against those countries. In his autobiography, Ralph ‘‘Sonny’’ Barger, founder of the Hell’s Angels, admits that many of the Japanese motor- cycles and the BMW were faster and more dependable, but the Hell’s Angels committed to riding Harley-Davidsons Pseudo-Deviance and the ‘‘New Biker’’ Subculture 95 because they were American made (Barger et al. 2001:53).5 Nevertheless, today in the new biker subculture, Harley- Davidsons, BMWs, Yamahas, Hondas, Suzukis, and other brands of motorcycles are almost indistinguishable, and riders of all makes and models share the road and perpetu- ate the spirit of brotherhood among bikers. For example, when the author stopped to refuel at a station along an interstate highway and encountered two couples on Har- ley-Davidsons and asked, ‘‘You guys aren’t the types who hate Honda riders are you?’’ Reminiscent of Watson’s (1980) finding that outlaw bikers never talk bad about another rider because he’s a brother, one of the men responded, ‘‘Hey, as long as you ride, that’s all that mat- ters,’’ as the other man nodded in agreement. Then, one
  • 64. of the women jokingly added, ‘‘You’re welcome to join us, but we do make the Japanese bikes ride in the back of the pack.’’ Throughout this research project, the author rode in groups, attended rallies, and visited biker shops and bars that included all makes and models of motor- cycles. Still, just as Watson (1980) asserted about the outlaw bikers, nothing symbolizes the new biker subculture more than the Harley-Davidson motorcycle. The author encoun- tered one biker who was looking longingly at the new models at a Honda dealership. The man said, ‘‘I’ve ridden Hondas since the 1960 s and absolutely love ‘em—best bike ever made—but I finally broke down this summer and bought a Harley.’’ When asked why, he ducked his head and confessed, ‘‘Peer pressure—all my buddies ride Harleys, and we formed a little club and they made it part of the by-laws that we’ve gotta ride a Harley to be a mem- ber.’’ Then, he quickly added, ‘‘But hey, we still like all the brothers who ride and anybody can ride any kind of bike with us, they just can’t wear our colors.’’ 5It is interesting that Harley-Davidson has developed almost a cult-like following based largely on the image created by its early association with the Hell’s Angels and other outlaw biker groups. Yet, the founder of the Hell’s Angels writes about Harleys: ‘‘It’s always been important for Hell’s Angels to ride American-made machines. In terms of pure workman- ship, personally I don’t like Harleys. I ride them because I’m in the club, and that’s the ima- ge . . . We really missed the boat not switching over to the Japanese models when they began building bigger bikes’’ (Barger 2005:53).
  • 65. 96 W. E. Thompson Motorcyclists almost always acknowledge one another on the road. The so-called biker wave consists of extend- ing the left arm out from the body at waist level, usually showing two fingers (the index and middle finger like a horizontal peace sign). This gesture, like many other ele- ments of the biker subculture, has both symbolic and pragmatic elements. Symbolically, it is a very casual and nonchalant gesture befitting the ‘‘coolness’’ associated with riding a motorcycle. One can hardly imagine a biker raising and waving his hand like an excited school girl or a celebrity in a parade. Also, the specificity of the wave is only ‘‘known’’ by fellow riders, thus, if some- body in a car or truck waves to a cyclist in that manner, the rider immediately knows the person is a member of the ‘‘brotherhood.’’ Pragmatically, riding a motorcycle with two hands firmly on the handlebars is dangerous enough. Removing the right hand is impractical because it releases the throttle, and while removing the left hand is much safer because it does not affect the speed of the bike, any waving motion is likely to affect the rider’s balance. Other evidence of the biker brotherhood can be found in the so-called biker code. There is an unwritten code among motorcyclists that you never leave another biker stranded. If motorcyclists see a biker on the side of the road, they generally stop to check on the rider’s well- being, help with repairs, provide a ride to the nearest ser- vice station, or at least offer to make a phone call or pro- vide other assistance. Often they will hang around until help arrives. As one rider told the author, ‘‘One thing I can always count on, is if my scoot goes down, there’s
  • 66. always a brother who will stop and help.’’ A female rider told the author, It’s funny, but if I’m in my car and it breaks down, I immediately get on my cell phone and call my husband or Triple A. I actually hope that nobody stops and offers to help, because it scares me that they might be up to no good. But when I ride my bike, if it breaks down, I just wait for another biker to ride by. I know they will always stop, and I never fear for my safety. I just know that another biker would never hurt me. Pseudo-Deviance and the ‘‘New Biker’’ Subculture 97 As with any subculture, however, such blind trust may be misplaced.6 In at least one situation a friend of the author had a flat tire on the interstate. Over an hour and a half, at least a dozen motorcyclists rode past the stranded rider and waved, but none stopped or offered assistance. When the author related this experience to a motorcyclist at a rally who was touting the virtues of the ‘‘biker brotherhood,’’ the rider simply acknowledged, ‘‘Hey, there are assholes in every group, and just ‘cause their ridin’ a bike don’t change that—still, I ain’t never seen a rider pass a brother up, and I know I never would.’’ Today, more and more of the new bikers are members of Triple A, motorcycle clubs, riders’ associations, or have motorcycle insurance, which provide 24-hour roadside assistance and=or towing services. Most riders carry cell phones, and thus, brotherhood or not, help is never far away. Formal Organizations
  • 67. As with most subcultures, in addition to informal associa- tions, networks, and support groups, the new biker subcul- ture offers a host of formal organizations. Nationally, the largest motorcycling organization is the American Motorcyc- list Association (AMA), founded in 1924. The AMA has ‘‘an unparalleled history of pursuing, protecting and promoting the interests of the world’s largest and most dedicated group of motorcycle enthusiasts’’ (AMA 2007). The AMA focuses on motorcyclists’ rights through lobbying efforts and govern- ment relations work, and also sanctions road and off-road riding activities, as well as oversees professional and amateur racing events. The Motorcycle Riders Foundation (MRF) serves as an aggressive, independent national advocate for the advance- ment of motorcycling and its associated lifestyle (MRF 2007). And the Motorcycle Safety Foundation (MSF) is an inter- nationally recognized non-profit foundation that provides leadership to the motorcycle safety community through its 6There is much variation in the norm of mutual assistance among riders of different types of motorcycles. These variations are often based less on make of motorcycle than on model or type. Those who ride cruisers and tour bikes often shun riders of sports bikes, and vice- versa. Also, it would be rare for a one-percenter or outlaw motorcyclist to stop and assist any one other than a fellow member of the same gang=club. 98 W. E. Thompson expertise, tools, safety courses, and partnerships. The major message of the MSF (2007) is:
  • 68. 1. Get trained and licensed. 2. Wear protective gear—all the gear, all the time—includ- ing a helmet manufactured to the standards set by the DOT. 3. Ride unimpaired by alcohol or other drugs. 4. Ride within your own skill limits. 5. Be a lifelong learner by taking refresher courses. Hard-core bikers and the ‘‘one-percenters’’ may ignore these admonitions (Smith 2006), but participants in the new biker subculture are much more likely to adhere to them. In this study, almost three-fourths (32) of the bikers had taken a certified MSF safety course, and approximately one-half (23) of them reported that they routinely wear a DOT (Department of Transportation)—approved helmet when they ride. Twelve (27.3%) of the 44 admitted, how- ever, that they drank alcohol and rode on a fairly regular basis, and 36 (81.8%) said they had drunk at least one beer and ridden. These numbers are comparable to those found in on-line polls where out of 381 riders, 269 (70.6%) reported they had taken a certified MSF course, 255 (66.9%) said they wore a helmet at least some of the time, and 301 (79%) said they had ridden after consuming alcohol. There are a number of other national, state, and local motorcycle organizations and almost every manufacturer offers an organization or ‘‘club’’ for its riders. These organi- zations promote solidarity and legitimacy for the new biker subculture that did not previously exist. They also sponsor websites, message boards, and chat rooms where riders can be updated on safety recalls, new models, rallies, and events, as well as communicate with one another, buy and
  • 69. sell motorcycles and accessories, or discuss a wide variety of topics both related and unrelated to the world of motor- cycles. Message Boards and Chat Rooms As with almost every aspect of American culture, the World Wide Web’s influence can be seen in the new biker subcul- ture. Old fashioned gang fights and ‘‘rumbles’’ of the 1950s Pseudo-Deviance and the ‘‘New Biker’’ Subculture 99 and 1960s have been replaced with Internet blogs, chat rooms, and message boards where Harley riders and riders of other brand motorcycles (especially Japanese bikes) chide, disparage, and ‘‘beat up’’ one another. The author is a mem- ber of a Honda rider’s association that sponsors 12 separate message boards just for riders of his particular make and model (VTX), 53 state or regional message boards, and one message board called ‘‘Harley vs. Honda,’’ which is solely devoted to posts comparing and contrasting the Honda VTX to Harley-Davidsons with entries ranging from jokes and good-natured ‘‘barbs,’’ to nasty jibes and all-out threats of physical bodily harm (which are prohibited by the board’s rules, but manage to make their way onto the board, never- theless). Through these message boards and chat rooms, members become ‘‘acquainted,’’ and swap mechanical tips, discuss modifications and repairs to particular makes and models of motorcycles, announce upcoming rides, rallies, and events, and buy and sell motorcycles and parts. Additionally, the ‘‘brotherhood of bikers’’ comes to life on these boards as members post when fellow riders have been injured in acci-
  • 70. dents, had a bike stolen or damaged, or otherwise have suffered some personal hardship or tragedy. In these cases, it is common for fellow riders to donate money, send free replacement parts, or offer up prayers, condolences, and well wishes for their ‘‘brethren’’ who are experiencing diffi- cult times. Conversely, if a member posts that he or she has been cheated by a dealer, an on-line company, or a fellow member of the board, the information spreads like wildfire, prompting everything from chastisement and denounce- ments, to boycotts of companies and removal of member’s privileges to participate on the message board. The intensity of this type of networking in cyberspace can be found in a plea made by one member who was accused by another of not sending a part after the former had paid him the requested amount, and a rash of messages appeared condemning the seller: Hey guys, it was not my fault. I shipped the part, but it must have got lost. You guys all know me. I would never cheat anybody. All I got is my integrity on this board and I ain’t about to sacrifice that for a lousy 35 bucks. 100 W. E. Thompson Nevertheless, after several board members intervened, and several posts went back and forth in which the seller claimed he had sent the part by UPS but was not given a tracking number, the readers ‘‘ruled’’ that the seller must refund the buyer his $35 and make a public apology, or lose his posting and selling privileges on the board. Within 24 hours, a public apology appeared along with a statement that the money had been refunded. When the aggrieved party acknowledged that the money had been reinstated in his PayPal account, all was forgiven, and board members determined that justice
  • 71. had prevailed. Meaningful Symbols Watson (1980) noted that outlaw bikers adopt certain symbols, including extensive tattooing, beards, dirty jeans, earrings, skullcaps, boots, and cut-off jackets or vests with patches and pins attached—often with a club emblem or their ‘‘colors.’’ He contended the single most important sym- bol was the Harley-Davidson V-twin motorcycle. Today, in the ‘‘new biker’’ subculture if you replace ‘‘dirty jeans’’ with clean designer jeans, leather chaps, or expensive leather pants, and allow for a few ‘‘Harley clones’’ made by Victory, Honda, Yamaha, and Suzuki, the symbols are pretty much the same. Tattoos A study shows that between 12 and 20 million Americans, almost one-fourth of all those between ages 18 and 50, have tattoos (Bridges 2006), and that proportion is noticeably higher among motorcyclists. ‘‘Getting tattooed in a motor- cycle gang is considered good and conforms to the rules— of a motorcycle gang’’ (Goode and Vail 2008:xiii). It is not uncommon to find tattoo parlors located in the same build- ings, on the same property, or adjacent to motorcycle shops, biker garages, or biker bars. Of the 44 riders interviewed in this study, 19 sported readily visible tattoos and another 8 indicated they had tattoos hidden by their clothing. Some of the tattoos were motorcycle related (Harley-Davidson logos or other motorcycle insignias), but most ran the run- of-the-mill from the person’s initials, to popular designs such as roses, dragons, tribal designs, and Chinese characters that presumably stood for ‘‘freedom,’’ ‘‘peace,’’ or the rider’s Pseudo-Deviance and the ‘‘New Biker’’ Subculture 101
  • 72. name. Four of the riders sported ‘‘family’’ tattoos with names of wife and=or children, and two men sported the breast cancer awareness ribbon, but not in its traditional color of pink. All but one of the women in the study had tattoos— the most popular being located on the lower back just above the buttocks, or near the ankle. At motorcycle shows and rallies, both men and women sport a wide range of colorful tattoos, and some tattoo artists set up a temporary shop wherever bikers gather in large numbers. Facial Hair and Earrings Beards are also common in the new biker subculture with a large portion of the men in this study (27=36) sporting facial hair. Many of the male riders wear an earring in the left ear- lobe, and some wear earrings in both ears. Additionally, when talking to riders up close, the author noticed that sev- eral of the men who did not wear earrings had tiny impres- sions in the left earlobe indicating that the ear had been pierced. In talking with male riders sporting earrings, the author found that in many cases, the riders’ ears had been pierced in the 1970s or 1980s and that today the only time the rider wore an earring was on weekends when riding his bike, attending rallies, or otherwise fraternizing in the biker subculture. Leather Chaps/Pants Versus Dirty Jeans Doctors, lawyers, college professors, and other white- collar professionals rarely don dirty jeans to do anything, much less ride their $10,000�$30,000 motorcycles. Jeans are often part of the new biker’s wardrobe, but they are as often as not covered with leather chaps, or replaced with
  • 73. leather pants, especially in cold weather. Leather serves both symbolic and pragmatic functions for the new biker. Symbo- lically, it is a visible link to previous biker subcultures and ‘‘personifies’’ the biker look. Pragmatically, however, as the old saying goes, ‘‘There are two kinds of bikers—those who have, and those who will.’’ Every motorcycle rider knows that they risk going down on a motorcycle, which even in a best-case scenario, means coming into contact with gravel, blacktop, concrete, or worse. ‘‘Road rash’’ is a reality, and bikers know that if they go down, any fabric is better than bare skin, denim is better than most other fabrics, 102 W. E. Thompson and leather is much more protective than denim. Many riders wear as much leather as possible both for looks and safety. Thus, leather chaps, pants, boots, vests, jackets, gloves, and skullcaps are an essential part of most bikers’ wardrobes. Some pants and jackets are even fitted with rubber, plastic, or Kevlar inserts at vital areas such as knees, crotch, spine, elbows, and shoulders for additional protection should the rider be involved in an accident. Skullcaps and Bandanas More of the new bikers are likely to wear protective helmets than their predecessors, but skullcaps and banda- nas are still an important part of the new biker subculture. Rarely does one encounter a bareheaded rider on a motor- cycle. If not wearing a helmet, riders usually sport a leather skullcap or one made of brightly colored bandana material. Even those who wear helmets can be seen wearing banda- nas beneath them, or donning them when they remove the helmet at bike shows or rallies. Helmets, skullcaps,
  • 74. and bandanas tend to be either solid black, or brightly colored and adorned with iron crosses, flames, skulls, dragons, and other symbols suggesting a throwback to the outlaw motorcycle subculture. Boots High top leather boots are a mainstay of the new biker subculture and serve both symbolic and practical purposes. Boots look ‘‘tougher’’ than shoes, and they are. Just as leather pants and jackets provide added protection, so do boots that come above the ankle, especially those equipped with steel toes. Bikers shift with their left foot, which usually involves stepping down on, and hooking a toe under and pulling up on a gear shift lever. Bikers also often put their feet down, not only at stops, but sometimes at slow speeds. No shoe will stand up to that kind of wear, tear, and abuse. Jackets and Vests Other than a motorcycle, could any single item symbolize the biker subculture more than a leather jacket? In fact, leather jackets with wide lapels, zippered pockets, and belts at the waist are called ‘‘motorcycle jackets.’’ As with leather chaps, pants, and gloves, jackets and vests provide Pseudo-Deviance and the ‘‘New Biker’’ Subculture 103 protection if riders go down. Just as important, however, jackets and vests provide walking ‘‘billboards’’ for motorcy- clists. It is rare to see a new biker wearing a leather jacket or vest that is not adorned with at least one, and usually several, pins, patches, and insignias. The ‘‘old bikers’’ usually only wore their ‘‘colors’’—club insignias or gang logos as do
  • 75. today’s ‘‘one-percenters,’’ but the new bikers tend to adorn their leathers with stick pins and patches denoting motor- cycle shows or rallies attended, as well as patches bearing manufacturers’ logos or ‘‘bumper sticker’’ slogans such as: ‘‘loud pipes save lives,’’ ‘‘$15 thousand and 15 miles does not make you a biker,’’ and perennial favorite, ‘‘Ride to live—Live to Ride.’’ Other frequently seen patches denote local and regional riding clubs, MSF safety course com- pletion, and various religious riding groups, such as ‘‘Bikers for Christ,’’ and others. Argot Finally, as with any subculture, the new biker subculture has its own language, or special argot, that creates and main- tains boundary maintenance. Riders can talk for hours about bikes, modifications, shows, rallies, bars, and other motor- cycle-related topics that would provide little interest and even less information to cagers who would not know ape hangers from jug huggers (see glossary at end of article for specific examples). Moreover, individual clubs, message boards, and other factions within the subculture often have their own language, slang, and nomenclature. Role of Women In traditional biker culture, especially in outlaw motorcycle gangs, the role of women was clearly defined: although equally tough as the men, the equality stopped there. They were considered property to be used (for sexual and servant purposes), traded, and given or thrown away at the biker’s discretion (Thompson 1967; Watson 1980; Hopper and Moore 1990). Despite decades of feminist progress, females still play many of the same roles in today’s new biker subculture.
  • 76. No motorcycle rally, large or small, would be complete without ‘‘biker babes,’’ bikini bike washes, and wet t-shirt contests. Female motorcycle apparel includes leather bras, 104 W. E. Thompson leather bustiers, and sexy outfits accentuated by low-cut bodices, bare midriffs, and lots of lace and fringe. Biker babes and beer girls in halter tops and ‘‘Daisy Duke’’ shorts serve beer to bikers and pose for photos on motorcycles for tips. Motorcycle advertisements exploit women as sex objects and use blatant sexuality to recruit men into the biker subculture. But today’s biker subculture also includes a number of wives and girlfriends who ride with their husbands or boy- friends, and like the new riders, are often well-educated professionals who adopt the pseudo-deviant persona on weekends and holidays. These women may drive Volvos with ‘‘Keep Abortion Legal’’ bumper stickers during the week, and might file a sexual harassment charge against a co-worker for telling a sexist joke or for passing along an off-color e-mail, but they seem to have no problem tipping the bikini-clad beer girls, or cheering on contest- ants in the wet t-shirt contest at a bike rally. Like their male counterparts, these apparent ‘‘posers’’ go a step further, fully adopting their pseudo-deviant role, if only temporarily. Moreover, the new biker subculture includes a number of women who own and ride their own bikes. Women have been riding motorcycles for a very long time but the number of female motorcyclists has always been rela- tively small compared to that of male riders (Pierson