Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
…things you can’t ignore anymore!!!
2015
Social Media Trends
for
Voice Actors
…”student”…not“expert”
Dave
Courvoisier
https://www.youtube.com/watch?v=jottDMuLesU
THE BIG FIVE:
Facebook
Twitter
YouTube
LinkedIn
Instagram
(Up ‘n’ Comer: SnapChat)
…the basics
INSTAGRAM
COMPLETE YOUR PROFILE
POST REGULARLY
ENHANCE PICS/VIDEO (HyperLapse)
ASK QUESTIONS IN CAPTIONS
USE HASHTAGS
BE R...
• Max out your profile (esp. LinkedIn)
• Don’t be confrontational -- be helpful
• Have a goal…stick with it (time yourself...
Your website should be responsive, i.e. viewable on
•any device
•any screen,
•any size
•any phone
•any tablet
•any browser...
•90% of American adults have a cell phone
58% of American adults have a smartphone
•42% of American adults own a tablet co...
•The average mobile user engages with their
mobile device 200 times per day
(2 hrs, 21 mins/day)
•85% say mobile devices a...
• Engaging
• Unique
• Fresh
• Original
• MultiMedia
• Share-able
• Has Shelf-Life
• Personal / Sociable
“CONTENT”
PICTURES, MOVING PICTURES
GRAPHICS,VISUALS, MOVIES,
VIGNETTES, CLIPS, SHOTS, PICS, GRAPHX
…even charts, infographics, pie-...
Dave’s
Content
Strategy
BLOG
What has the
greatest potential for
ROI
On my Voice-Over Business???
That’s nice, Dave…BUT…
LinkedIn
332-MILLION MEMBERS GLOBALLY
Maximize your profile…no REALLY!!!
Give, Get recommendations
Endorsements? (meh)
Pos...
LinkedIn
• Stimulates relationships
• Keeps you visible
• Encourages Reciprocity
• Builds Word-of-Mouth
• Generates intera...
LinkedIn
332-MILLION MEMBERS GLOBALLY
Join groups, participate in groups, start groups,
follow groups
Be in the conversati...
FREE!!!
ADS
METRICS
CONTENT MARKETING & Management
INFLUENCE MARKETING
Newsletters
BLOGS
SocialMediaMarketing
Build Meaningful Relationships
(be a giver)
Merge Passion with Social Purpose Beyond Profit
(hilite your customers)
Unders...
Connect and Collaborate
(involve your clients)
Keep Money-Making Activities in Sight
(What will make the greatest impact o...
E-mail
Used by 92% of online adults
61% of them use it daily…
…for an average of
13 hours weekly
Click-through rates that ...
Use Filters, Settings, Configs
Take advantage of extensions, plug-ins, add-ons
(Nimble, Rapportive, BombBomb)
Use as To-Do...
20 minutes, 5 times-a-day
Have goals & deadlines… stick to them
Email and smartphone notifications
Filters and permissions...
Twitter Blog
LinkedIn Blog
Google+ Communities
(SocialMediaVO)
(VoiceOverBlogs)
LinkedIn Groups
SocialMediafor VoiceActors...
RSS Feeds (Feedly & FeedSpot)
Mashable
Social MediaToday
Social Media Examiner
HubSpot
CopyBlogger Blog
DuctTape Marketing...
Amazon link to buy book click here
• World-Voices Organization
• WorldVO.org or World-Voices.org
WoVO
“We Speak For Those Who Speak For a Living”
Social Media Trends for Voice Actors 2015 - Courvoisier
Social Media Trends for Voice Actors 2015 - Courvoisier
Social Media Trends for Voice Actors 2015 - Courvoisier
Social Media Trends for Voice Actors 2015 - Courvoisier
Upcoming SlideShare
Loading in …5
×
Upcoming SlideShare
Voice Mail Strategy Chile
Next
Download to read offline and view in fullscreen.

0

Share

Download to read offline

Social Media Trends for Voice Actors 2015 - Courvoisier

Download to read offline

Tips for voice-actors to raise their profile on Social Media for marketing purposes, and for learning how to keep abreast of Social Media changes

Related Books

Free with a 30 day trial from Scribd

See all

Related Audiobooks

Free with a 30 day trial from Scribd

See all
  • Be the first to like this

Social Media Trends for Voice Actors 2015 - Courvoisier

  1. 1. …things you can’t ignore anymore!!! 2015 Social Media Trends for Voice Actors
  2. 2. …”student”…not“expert” Dave Courvoisier
  3. 3. https://www.youtube.com/watch?v=jottDMuLesU
  4. 4. THE BIG FIVE: Facebook Twitter YouTube LinkedIn Instagram (Up ‘n’ Comer: SnapChat) …the basics
  5. 5. INSTAGRAM COMPLETE YOUR PROFILE POST REGULARLY ENHANCE PICS/VIDEO (HyperLapse) ASK QUESTIONS IN CAPTIONS USE HASHTAGS BE RELATIONAL (Connect/Collaborate) FOLLOW / BE FOLLOWED
  6. 6. • Max out your profile (esp. LinkedIn) • Don’t be confrontational -- be helpful • Have a goal…stick with it (time yourself) • Pay it forward. Include: • Links • Pics • Video • One concise thought (attention spans are…uh…short) • Be genuine, generous, and consistent …the basics
  7. 7. Your website should be responsive, i.e. viewable on •any device •any screen, •any size •any phone •any tablet •any browser MOBILE, MOBILE, MOBILE
  8. 8. •90% of American adults have a cell phone 58% of American adults have a smartphone •42% of American adults own a tablet computer MOBILE, MOBILE, MOBILE
  9. 9. •The average mobile user engages with their mobile device 200 times per day (2 hrs, 21 mins/day) •85% say mobile devices are a central part of everyday life 91% say that access to content is very important MOBILE, MOBILE, MOBILE
  10. 10. • Engaging • Unique • Fresh • Original • MultiMedia • Share-able • Has Shelf-Life • Personal / Sociable “CONTENT”
  11. 11. PICTURES, MOVING PICTURES GRAPHICS,VISUALS, MOVIES, VIGNETTES, CLIPS, SHOTS, PICS, GRAPHX …even charts, infographics, pie-charts, venn diagrams, arrows, boxes, lists, arrows, circles, scenes, or acccents
  12. 12. Dave’s Content Strategy BLOG
  13. 13. What has the greatest potential for ROI On my Voice-Over Business??? That’s nice, Dave…BUT…
  14. 14. LinkedIn 332-MILLION MEMBERS GLOBALLY Maximize your profile…no REALLY!!! Give, Get recommendations Endorsements? (meh) Post Video, Audio Post Content Use “@” Mentions (powerful!) – also Hashtags (FB too)
  15. 15. LinkedIn • Stimulates relationships • Keeps you visible • Encourages Reciprocity • Builds Word-of-Mouth • Generates interaction Why LinkedIn Mentions?
  16. 16. LinkedIn 332-MILLION MEMBERS GLOBALLY Join groups, participate in groups, start groups, follow groups Be in the conversation (use email notifications) Engage!!!
  17. 17. FREE!!! ADS METRICS CONTENT MARKETING & Management INFLUENCE MARKETING Newsletters BLOGS SocialMediaMarketing
  18. 18. Build Meaningful Relationships (be a giver) Merge Passion with Social Purpose Beyond Profit (hilite your customers) Understand What Customers Crave (hang out where they hang out) 6 Habits of Successful SocialMedia Marketers
  19. 19. Connect and Collaborate (involve your clients) Keep Money-Making Activities in Sight (What will make the greatest impact on the health of your business?) Track, Measure, Adjust your efforts (keeps you focused on your goals) 6 Habits of Successful SocialMedia Marketers http://www.socialmediaexaminer.com/habits-of-successful-social-media-marketers/
  20. 20. E-mail Used by 92% of online adults 61% of them use it daily… …for an average of 13 hours weekly Click-through rates that are 6-times better than social networks Sees a average 94% return on investment …CampaignMonitor.com
  21. 21. Use Filters, Settings, Configs Take advantage of extensions, plug-ins, add-ons (Nimble, Rapportive, BombBomb) Use as To-Do List (Boomerang, Evernote integration) Make Email your Contact/Storage/Content Mgmt system Build Email lists with automation (Constant Contact, Zapier, IFTTT) (http://goo.gl/WcrdDk) Maximize your Signature (VoiceZam) ManagingEmail
  22. 22. 20 minutes, 5 times-a-day Have goals & deadlines… stick to them Email and smartphone notifications Filters and permissions Set priorities, Make choices, make sacrifices Play or work?...or combination? Marketing or relief? Community? Managingyour time…
  23. 23. Twitter Blog LinkedIn Blog Google+ Communities (SocialMediaVO) (VoiceOverBlogs) LinkedIn Groups SocialMediafor VoiceActors RatesX2 FaceBook Groups Keepingup…
  24. 24. RSS Feeds (Feedly & FeedSpot) Mashable Social MediaToday Social Media Examiner HubSpot CopyBlogger Blog DuctTape Marketing Blog anything by GaryVaynerchuck and Chris Brogan Keepingup…
  25. 25. Amazon link to buy book click here
  26. 26. • World-Voices Organization • WorldVO.org or World-Voices.org WoVO “We Speak For Those Who Speak For a Living”

Tips for voice-actors to raise their profile on Social Media for marketing purposes, and for learning how to keep abreast of Social Media changes

Views

Total views

561

On Slideshare

0

From embeds

0

Number of embeds

146

Actions

Downloads

4

Shares

0

Comments

0

Likes

0

×