1. The World in a Shopping Mall by Margaret Crawford

2. West Edmonton Mall (WEM)

4. 800 + shops

5. 11 department stores

6. Skating Rink

7. Hotel with 360 rooms

8. Lake

9. Chapel

10. 20 movie theaters

12. World’s Largest Indoor Water Park

14. Europa Boulevard – theme street at WEM

15. The Science of Malling

16. Different Types of Malls Strip Mall Regional Mall Super-Regional Mall Mega Mall

17. VALS System Values, Attitudes and Lifestyles System uses several variables to determine different groups of consumers Achievers – hardworking, materialistic and highly educated shoppers.Go for luxury products that show status. Strivers – similar to achievers but with less means to indulge in luxury products Experiencers – youngest group (under 25), avid consumers, focus on fashion, music and food. Go for the newest products. Makers – lower-income groups that appreciate practical and functional products

18. The Utopia of Consumption

19. “the best measure of social consciousness is now the Index of Consumer Sentiment, which charts optimism about the state of the world in terms of willingness to spend money” -William Leiss

20. “ the realm of needs becomes identical with the range of possible objects, while the nature of the object itself becomes largely a function of the psychological state of those who desire it” -William Leiss

21. Retail Magic

22. +

23. Does the pot become more exotic, mysterious and expensive this way?

24. Malls not longer just about shopping. They have become social centers.

25. Faneuil Hall Marketplace in Boston

26. Public Life in a Pleasure Dome & Hyperconsumption: Specialization and Proliferation

27. Shift from shopping in downtown areas without malls to the suburbs where malls flourished.

28. Aspect of Hyperconsumption : Fragmentation Luxury Mall vs. Outlet Mall

29. The World as a Shopping Mall

30. “The world of the shopping mall – respecting no boundaries, no longer limited even by the imperative of consumption has become the world”