1. Define the major media
industry sectors
Callum Harrison
Task 1 Understand the structure and ownership of
the media sector

2. Film Industry
 Define the following sectors
 Explain what they do / produce
 Give examples of different companies
within these sectors
 (don’t not mix up media products with
media companies. E.g. I tunes is a company I
pod is a product )

3. Radio Industry
 Radio Industry is a generic term for
any companies or public service
providers who are involved with the
broadcast of radio stations or
ancillary services.
http://en.wikipedia.org/wiki/Radio_ind
ustry

4. Television Industry
It is one of the most popular forms of
entertainment and information, with
the average British viewer still
watching twenty hours or more per
week.
http://www.creativeskillset.org/tv/indus
try/index_1.asp

5. Print Industry
Print industry are companies that print
magazines newspapers leaflets etc
It is often carried out as a large-scale
industrial process. Printing is an
essential part of the publishing and
transaction printing.

6. Press
The press are people who find out the latest news/gossip that is
going on around the world. They gather this information for use in
Newspapers and Magazines, The internet News or Television.

7. Advertising & Marketing
Industry
Advertising is used to encourage or persuade audiences to
take a new action. It is a form of communication for
marketing. In most common cases the desired result is to
drive consumer behaviour with respect to a commercial
offering, although political and ideological advertising is also
common. Marketing is the process of communicating the
value of a product or service to customers. Marketing can
sometimes be interpreted as the art of selling products, but
selling is only a small fraction of marketing.