Pantaloons Retail India's Growth into Multi-Format Retailing

Exam
Pantaloons
from a single format store in 1993, pantaloons retail India limited (pantaloons) had grown to become
the largest multi–format retail store by 2004,pantaloon's willingness to innovate and it's indianness'
led to it's dramatic growth. In 2004 pantaloons had more than 30 outlets in 13 major cities, including
metros and non–metros, generating revenues worth INR 650 crores.
* Pantaloon owned by the biryanis , was originaaly a Mumbai– based blended yarn manufacturing
company. * In 1987 the company established manz wear pvt ltd (manz) to manufacturer men's
trousers under the brand name pantaloon. * In 1993 pantaloon fashion established chain franchised
stores called pantaloon shoppers an exclusive store for menswear. ... Show more content on
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Pantaloons signed up celebrated designers like Rohit bal,ravi bajaj among others.
PoSITIONING: * With the tag line '0–80' (age group), the store was positioned as a family store
targeting the middle and upper class customer * Pantaloons decided to focus more on youth segment
and tried to establish itself high up in the style. * In april 2004 pantaloons opened a ' barnie concept
store' the first such store in india. * 'The magical world of barbie' was targeted exclusively at young
girls in the age group of 3 to 10 years.
Pricing
* Pantaloons immense popularity stemmed from the fact that it sold branded garments at affordable
prices. * The price of the private labels was 20 –25 % lower compared to that of the branded ones. *
In mens wear retailer earn margin between 55% and 60 % on private labels while in womens wear it
was between 48%–50%.
Distribution
* Pantaloons were located at up–market, accessible and high– footfall. * Pantaloons also entered
into a strategic alliance with inox leisure.
Promotion * Pantaloons restored to press ,outdoor advertising, direct marketing, in – store promos
cable and local channels for promoting its brand. * To gain customer loyalty, pantaloons launched

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Case Study Of Hindalco's Expansion In China
1. Expansion in China
In 2014, Hindalco's copper division has seen its EBIT growing up to 33% as compared to its
aluminium division that faced a decrease of 17.84%. Indeed, improvement in copper treatment and
refine charging led to higher revenues in copper even though prices have decreased those last few
years. However, World Bank, International Monetary Fund and Economist Intelligent Unit all
forecasted a growth in copper price in the next years. It is clear that the copper market will show a
large potential. Besides, it has different usage possibilities such as transportation, construction
applications, industrial and electric applications and so one.
Source: International Monetary Fund
Yet, the company faces a major issue: it lacks raw material and its growth opportunities in this
market could suffer because of this aspect. Since 2009, the company has invested aggressively for
expanding its aluminium operations. However, the aluminium market is now oversupplied and the
bottom line has been effected. This is mainly due to the slow–moving global economic growth and
the Chinese economic slowdown, which is a major actor and accounts for 45% of total global
copper consumption. Also, China is paradoxically ... Show more content on Helpwriting.net ...
Moreover, they have teams of highly skilled mining and copper exploration industry professionals.
They can help Jiangxi finance its expansion because joint venture can be a good means to share
costs. Specifically, the Chinese company is currently facing worldwide decrease in prices and
increasing level of debt. On the other side, Hindalco could benefit from Jiangxi Chinese expertise,
could also further expand its copper division as Jiangxi has a lot of subsidiaries. Indeed, Jiangxi is a
large group and is implemented all over China. This can help the company penetrate the Chinese
market more easily. Hindalco could also gain from future Chinese domestic

Van Heusen Essay
1. About Van Heusen
The best–selling dress shirt brand in the world, Van Heusen has been associated with stylish,
affordable and high–quality shirts since introducing the patented soft–folding collar in 1921.
Today, Van Heusen has grown into a 24/7 lifestyle brand known not only for dress shirts but for both
men's and women's dresswear, sportswear and accessories that stand out for their fit, fabric, finish
and innovative fashion–at a fraction of the cost of luxury brands. Van Heusen has also emerged as a
fashion authority: men and women now look to the brand for expert advice on what to wear, when to
wear it and how to wear it.
Van Heusen's Dressy, Casual, Weekender and Studio Collections, for example, contain items for all
fashion situations. ... Show more content on Helpwriting.net ...
After consolidating its market leadership with its own brands, it introduced premier international
labels, enabling Indian consumers to buy the most prestigious global fashionwear and accessories
within the country.
The company's brand portfolio includes product lines that range from affordable and mass–market
to luxurious, high–end style and cater to every age group, from children and youth to men and
women. Madura Fashion & Lifestyle is defined by its brands – Louis Philippe, Van Heusen, Allen
Solly, Peter England and People – that personify style, attitude, luxury and comfort.
Madura Fashion & Lifestyle reaches its discerning customers through an exclusive network
comprising more than 1,300 stores, covering 1.9 million sq ft of retail space, and is present in more
than 1,300 premium multi–brand stores and 300+ departmental stores.
Established in 1988 by Madura Coats Limited, Madura Fashion & Lifestyle has its origins in the
erstwhile Coats Viyella Plc, Europe's largest clothing supplier. In December 1999, Aditya Birla
Nuvo, an Aditya Birla Group company, acquired Madura Fashion & Lifestyle to become the
undisputed leader in the readymade menswear industry in India. In 2000, the company became a
wholly–owned subsidiary of Aditya Birla

Swot Analysis Of Hindalco
1.1 The organization Hindalco Industries LTD is a part of the Aditya Birla Group. It was established
in 1958 by the ADITYA BIRLA GROUP. It began production in 1962 at Renukoot. In 1989 the
company was restructured and renamed HINDALCO. Growth has been rapid owing to the mergers
and acquisitions as they feel Synergy is easy to achieve if plan is implemented appropriately. They
also went for backward integration for resource safety. 1.2 The company is into:– Aluminium: –
Standard and speciality grade aluminas and hydrates, aluminium ingots, billets, Copper:– Copper
cathodes and continuous cast copper Mining: – Nifty and Mt. Gordon, mainly for resource
protection Value Creation: – Mainly focuses on the differentiation criteria because their products are
of outstanding ... Show more content on Helpwriting.net ...
Inputs– Raw copper, Aluminium Conversion involves human resource, machinery and huge
infrastructural setup. Output:– Finished Goods:– aluminas and hydrates, aluminium ingots, copper
cathodes Dividends are regularly paid to the stakeholders with a dividend of 100% in 2014 Salaries
paid to the staff and employee satisfaction rate is high at Hindalco As the company progresses the
shareholder valued is increasing owing to the market capitalization Environment:– Political–
Lengthy approval procedures in case of coal auctions (Negative) Focus of government towards
infrastructure development (Positive) Suppliers:– No issues because the company secure major
resources from its own mines Hindalco is trying to get control over the supply of important raw
materials by bidding for captive mines Shareholders:– Investor are pretty confident of the
management however few incidents cited about moral Hazard problem. Economic:– Increase in raw
material cost expected because of taxes

Advantages Of Aditya Biirla Money
Aditya Birla Money is one brand which offering the products and services of Aditya Birla Money
Limited and Aditya Birla Money Mart Limited (formerly Birla Sun Life Distribution Company
Limited). ABM is a broking and distribution player, which are in to Equity and Derivatives trading
through NSE and BSE and Currency derivative on MCX–SX. Aditya Birla Money is also offering
wide range of other products from Aditya Birla Money Mart Limited .They are mutual funds,
insurance, structured products, alternate investments, company deposit and has a premier wealth
management service arm to cater to HNI customers. These services are offered and delivered
through a strong pan India distribution network of over 1148 own and sub broker branches, a with ...
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Open Demat account 2. Buying shares 3. Make payment 4. Receive a contract note on T+2 days 5.
Transferring the share 6. Holding or selling share k) Future growth and prospects 18 Aditya Birla
Money's growing market share in retail cash equity broking, which rose from 1% a year ago to 1.5%
and in commodity broking, which grew from0.28% to 0.44%. STRATEGY: ADITHYA BIRLA
MONEY LIMITED strongly encourages any dialogue and ideals that will both enhance and ease the
work culture. It firmly has faith in meritocracy and there are open doors for the youthful and eager.
This combined with the solid center estimations of Integrity, Commitment, Passion, and
Seamlessness & Speed empower us to take from quality to quality. SKILL: Skills can be different
core competencies of people, management rules and norms, structure and technology. What new
capabilities the organization needs to develop, which one does it need to unlearn to compete in
future. This can be learnt through a SWOT Analysis. The competent skills of the people include
good communication and presentation skills, strong academic record, consistent in the performance
levels etc. The organization has shared value system STAFF: 10 staff who are in the

Market Segmentation And Analysis
The process of communicating the value of a product or service to customers, for the main purpose
of selling that product or service is known as marketing. The science of choosing target markets
through market segmentation and analysis, and understanding consumer behavior while providing
superior customer value to the customers is termed as Marketing Management. It can be looked at as
one of the most important of the organizational functions and a set of processes for creating,
communicating and delivering the value to their customers or potential customers, and a customer
relationship management that benefits the organization in a variety of ways.
This project primarily talks about marketing in its various forms and gives a comparison and
analysis of the same. The project also does a comparison and analysis of the marketing techniques
used by the Insurance Industry (Birla Sun Life and HDFC Life) and tries to make out the best
possible techniques and methods in which these industries may carry out their Marketing
Management Operations.
ABOUT THE COMPANY
Augment is a financial services company that provides a wide range of financial solutions tailored to
the needs of individual customers. It is founded with the aim to provide the best investing
experience to its revered clients. Founded in 2013 by Mr. Gajendra Nagpal, a well–known financial
analyst, has rich experience in the Indian Financial Market.
Augment believes in the financial well–being of its clients, because of

Corporate Restructuring at L&T
A CASE STUDY ON CORPORATE RESTRUCTURING IN L&T
SUBMITTED BY:
GROUP 1
ANSHU KUMARI (60011)
ABHIJEET SINHA (60001)
AMBUDHEESH PARASAR (60005)
ABHISHEK CHOUDHARY (60002)
AMRIT RAJ (60006)
HIMANI SINGHAL (60016)
IN THE COURSE OF COST ACCOUNTING DURING TRIMESTER 2 IN THE ACADEMIC
BATCH OF 2013–15, CIMP
UNDER THE GUIDANCE OF DR. ASHISH VARMA
ACKNOWLEDGMENT
The light of a matchstick can never be a match for sunlight. In the similar fashion, it was not
possible for our group to complete the project on our own.
First of all, we would like to extend our gratitude to DR. Ashish Varma .we were fortunate that he
considered us to be good enough to carry on with this project. It was his valuable suggestion,
constant help and ... Show more content on Helpwriting.net ...
It now had the ambitions to create a niche in this sector and completely remove any competitions
that it faced.
Key highlights of the company in 2012: * L&T reported a revenue of Rs.62724.2 Crore. *
L&T Group has 152 lines of business clubbed into 63 SBUs. * Engineering and Construction
make up for 85 percent of its business. * 5 of 8 L&T executive directors were set to retire by
the end of 2013.
4. RESTRUCTURING
Restructuring become one of the major buzzword in 1980's and 1990's, which means "getting lean
and streamlined". One of the basic purpose of the organization to get restructured is to improve its
managerial efficiency and efficacy, getting updated with new technologies and restoring
International competitiveness.

4.1 What is the purpose of restructuring? One of the basic purpose of restructuring for a company is
to improve its managerial efficiency and efficacy. Sometimes companies grows in size and scope,
and it become very difficult to manage such a huge company under one umbrella. So the companies
goes for restructuring. Companies also go for restructuring in order to keep themselves updated with
new technologies. In a today's changing environment the only

Marketing Techniques Used By The Insurance Industry (...
OBJECTIVES OF STUDY
To study about marketing and it various methods and techniques and a comparison and analysis
between the same.
To do a comparison and analysis of the marketing techniques used by the Insurance Industry (Birla
Sun Life and HDFC Life) and to make out the best possible techniques and methods in which these
industries may carry out their Marketing Management Operations.
LIMITATIONS OF STUDY
The following study does not represent overall idea of any company.
A month's time is not sufficient for the study of this topic.
The data is collected from secondary sources as well, it may not be 100% accurate.
RESEARCH METHODOLOGY
This project mainly contains data collected from primary sources through research work,
comparison and analysis of the factors and variables.
Use of secondary data in various sections of the project is done. The data was collected through
internet, newspapers, journal and company's prospectus. INTRODUCTION
Marketing is defined as a simple process of communicating the true value of a product or service to
the customers, for the actual purpose of making a sale of that product or service. Marketing is to be
looked at as one of the most important organizational function and a set of processes for creating,
delivering and communicating value to the customers or potential customers, and customer
relationship management that also benefits the organization. It is the science of choosing target
markets through market analysis and

Relationship Between Liquidity And Profitability
"In the present era, liquidity and profitability trade off have become a very important and crucial
issue among any organisation. It is all about managing your current assets and current liabilities in
such a way that profitability of the organisation will be optimum. Every organisation desires to have
more and more current assets and least current liabilities, the profitability of the organisation
adversely affected. In this research paper, along with our theoretical background, tries to evaluate
the liquidity and profitability trade off in Idea Cellular Limited, one of India's most promising
telecommunication service providers. This paper is based on secondary data available from 2010–11
to 2015–16." Key Words: Liquidity, Profitability, ... Show more content on Helpwriting.net ...
Our computed value is less than the table value which means null hypothesis is accepted. It means
that there is a negative relationship between profitability and liquidity. CONCLUSION In present
era, liquidity and profitability trade off has become very important issue in any organisation. If the
firm decreases its liquidity, the profitability of the firm would be high. So the result shows that there
is a negative relationship between profitability and liquidity of the firm. So in other words we can
say that there is essential to maintain the balance between liquidity and profitability of the

The Challenges And Roles Of Aditya Birla Group
INTRODUCTION Aditya Birla Group is India's multinational corporation. With global vision, the
Group is driven by a performance ethic pegged on value creation for its trustholders. The turnover
annually for the group is US$ 41 billio and has over 120,000 employees belonging to over 25
different nationalities. With its varied interests, the group is dominant player in all the sectors in
which it operates such as viscose fibre, cement, branded apparel, metals, carbon black, fertilizers,
insulators, viscose filament yarn, financial, service, chemicals, telecom and BPO/IT services. The
company Grasim is a subsidiary and the largest exporter of Viscose Rayon Fiber, with exports all
around the world. Kara wet wipes being a new concept in India, ... Show more content on
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A Research Design details the procedures which are necessary for obtaining the information needed
to solve marketing research problem. a) Exploratory: This type of research is done when objective is
not known and it helps in providing insight and understandings to define a problem. It also involves
formulation of hypothesis. The study involves finding out present data of demand for skincare wipes
and prospective buyers and consumers of the skincare wipes. b) Descriptive: Descriptive study is an
extension of exploratory study and it contains surveying of people, analysis methods, collection of
data and problem analysis. Research was done to find out Market feasibility of Kara skincare wipes,
so that we can make strategies to establish our products in the market in a better way. c) Causal: It
helps in determining the cause and effect interaction. Management of one or more independent
variables is done to match with the objective of our problem. Descriptive Research Design method
is being used in the project as Kara has matured itself over the years. The major objective of
descriptive research is to describe market characteristics or functions. The objectives are as

Personal Leadership Code Of Aditya Birla Group
Looking at my personal leadership code and the values that are important to Aditya Birla Group, I
see a lot of similarities along with some contrasting differences. Some of the things which I
mentioned in my Leadership Code aren't mentioned in the ABG's values, but are quite implicit by
some of the other values mentioned. Here is comparison of key values and their importance to me as
an individual and to ABG as an organisation: 1. Integrity: It is the core quality of a successful leader.
Like intelligence, courage and persistence, it is also an important virtue of the leaders. For me,
Integrity is my choice of values that I choose to live by and it forms important part of my
personality and defines my character. It defines how consistent I ... Show more content on
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1. Customer Satisfaction: As an individual customer satisfaction is not the most important priority to
me in the list of values. While for Aditya Birla Group, customer satisfaction is the most important
value. For a customer centric business like that of ABG, customers are very important and the
profits of company revolve around the customer. Customer centricity is what makes a business grow
and a happy customer is a satisfied customer. Though it is not important for me to be customer
centric but I wouldn't mind working for a customer centric firm. 2. Accountability: For a firm, being
accountable to its customer is important. A firm must take accountability of its actions which affects
the customers. In case of a bad product, it becomes very important for the organisation to take
accountability and recall the faulty products. 3. Passion: Passion for innovation and also keeping
employees passionate is important for the organisation. Happy employees means better work culture
which results in better output and hence it results in happy customers who receive better

Budy Talent Essay
Kira Talent is a cloud based (SaaS) provider of candidates screening technology. It provides an
asynchronous video interviewing solution, enabling its clients to save time, effort and financial
resources during early stages of the candidate screening process. Kira Talent is based in Toronto
Canada and started its operations in 2012. Recently they raised $2 million dollars in funding to
improve their solutions offerings. The company's aim is to develop a very simple and user friendly
interface for video interviewing that gets companies up and running in a matter of minutes without
set–up costs or training. Recorded video questions are emailed to candidates or embedded in the
online application process. Candidates view the questions and reply via recorded video responses.
Employers can then rate, share and compare applicants. The system has ... Show more content on
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In many cases, resources are wasted on candidates who are not really a fit for the job during the
hiring process. Kira Talent addresses these problems by enabling its clients to more efficiently filter
out candidates during the initial screening stage of the recruiting process thus saving them time,
improving convenience and reducing the financial resources spent on hiring each candidate. 3.1
Improving Convenience Kira Talent eliminates scheduling conflicts by providing candidates the
flexibility to respond to questions in video format on their own time. Also, recruiting teams can
evaluate the response of each candidate at a time that is more convenient for them. For instance, it
eliminates the need to schedule interviews at inconvenient times for either side due to potential time
zone

project report on life insurance corporation of india
MINOR PROJECT REPORT
MARKET POTENTIAL OF LIFE INSURANCE CORPORATION OF INDIA
SUBMITTED IN PARTIAL FULFILLMENT FOR THE
AWARD OF THE DEGREE OF
BACHELOR OF BUSINESS MANAGEMENT
(BBA) GURU GOBIND SINGH INDRAPRASTH UNIVERSITY, DELHI
SUBMITTED TO: SUBMITTED BY: Mr.Paramvir Kuhar Ashish Singh (FACULTY MSI) BBA
(Gen) Enrollment No. 02421201710
INTRODUCTION
INTRODUCTION
Insurance is a social ... Show more content on Helpwriting.net ...
with head offices at Calcutta, Bombay, New Delhi and Madras, respectively. General Insurance
Corporation (GIC) which was the holding company of the four public sector general insurance
companies has since been delinked from the later and has been approved as the "Indian Reinsurer"
since 3rd November 2000. The share capital of GIC and that of the four companies are held by the
Government of India. All the five entities are Government companies registered under the
Companies Act. The general insurance business has grown in spread and volume after
nationalisation. The four companies have 2699 branch offices, 1360 divisional offices and 92
regional offices spread all over the country. GIC and its subsidiaries have representation either
directly through branches or agencies in 16 countries and through associate! locally incorporated
subsidiary companies in 14 other countries. A wholly– owned subsidiary company of GIC, i.e.
Indian International Pvt. Ltd. is operating in Singapore and there is a joint venture company, viz.
Kenindia Assurance Ltd. in Kenya. A new wholly owned subsidiary called New India International
Ltd., UK has also been registered.
NEW INSURANCE SCHEMES
Universal Health Insurance Scheme
The Universal Health Insurance policy is available to groups of 100 or more families. The policy
provides for reimbursement of medical expenses upto Rs.30000/–

Case Study On Foodpanda
EXECUTIVE SUMMARY
The objective behind this study is to understand Foodpanda business model, Challenges faced by
them, how they are raising huge funds, and their growth. Foodpanda is owned by Rocket Internet
having 52.1% stake in it. Foodpanda net revenue was increased from EUR 0.7 million in 2013 to
EUR 6.7 million in 2014 i.e. growing at the rate of 838.9%.
Foodpanda continues to benefit from strong investor interest in its business model. Following
several successful funding rounds in 2014–2015, it closed the year with a strong cash position of
EUR 44.5 million.
Foodpanda is supported by Rocket Internet and was able to raised funding from AB Kinnevik,
Phenomen Ventures and including Goldman Sachs which is over USD $100 million.
Foodpanda ... Show more content on Helpwriting.net ...
The company has raised USD $310 million since its inception and rocket internet owning nearly
about 52% stake in it. When 3 years ago, Foodpanda started its operation in India, some said it was a
delivery company, some thought it's a restaurant or food supplier. In terms of profitability,
Foodpanda has generated a gross profit of EUR 1.0 m in H1 2014, representing a margin of 84%.
Absolute EBITDA loss amounted to EUR 11 m.
Below are some suggestion and recommendation –
Foodpanda need to focus on food delivery because it is one of the main factor plays while retaining
a customers and many customers are not happy with the food delivery services.
Foodpanda need to improve its services related to making payments to vendors. Vendors get
frustrated when they didn't receive payment of the order fulfilled by them. And many a times they
start warning Foodpanda, that in the future they will not take any orders from them. This is the area
where Foodpanda is lacking and need to take action immediately. They need to understand that for a
small vendor it's become difficult to function without receiving payment on time.
Timely respond to customers if they are not able to process their orders on time. It was found that
some customer faced this problem and recived message after 1 hour that foodpanda can't process
their order after placing their order with

Case Study Of Birla Sun Life Insurance
Insurance is the equitable transfer of the risk of a loss, from one entity to another in exchange for
money. It is a form of risk management primarily used to hedge against the risk of a contingent,
uncertain loss. An insurer, or insurance carrier, is selling the insurance; the insured, or policyholder,
is the person or entity buying the insurance policy. The amount of money to be charged for a certain
amount of insurance coverage is called the premium. Risk management, the practice of appraising
and controlling risk, has evolved as a discrete field of study and practice.
The transaction involves the insured assuming a guaranteed and known relatively small loss in the
form of payment to the insurer in exchange for the insurer's promise to compensate ... Show more
content on Helpwriting.net ...
The author insists on the importance of life insurance and discusses on various strategies of life
insurance.
Marketing of Life Insurance", (1987)10. This project was undertaken to examine the following
aspects: Extent of life insurance coverage, awareness, attitudes and beliefs of people on life
insurance, perceptions, sense of identification of employees with Life Insurance Company. He
concluded that LIC is a better avenue of investment than bank deposits. LIC products are sold easily
among the consumers on account of its reliability.
Rao, B.S.R. and Appa Rao Machiraju (1988)11 in their article entitled "Life Insurance and
Emerging Trends in Financial Services Market", contends that the agents of life insurance should
improve their services to the level of financial experts. The authors felt that the change in the
economic scenario would help the corporation in better services field.
Raghunadhan, R. (1988)12 in his article "Population – Insurable and Insured" made an attempt to
analyze the insurance coverage of the insurable population and concluded that more self employed
and agricultural labourers are to be tapped. The author gave a suggestion to improve and introduce
new schemes to satisfy the

Strengths And Strategy Of Adtha Group: Aditya Birla Group
INTRODUCTION: The Aditya Birla Group is an Indian multinational conglomerate named after
Aditya Vikram Birla, headquartered in the Aditya Birla Centre in Worli, Mumbai, India. It operates
in 40 countries with more than 1.2lakh employess worldwide. The group was founded by Seth
Narayan Birla in 1857. The group interests in sectors such as viscose stable fiber, metals, cement,
viscose filament yarn, branded apparel, carbonblack, chemicals, fertilizers, insulators, financial
services, telecom, BPO and IT services. Founded 1857 Founder Ghanshyam Das Birla Area World
wide Revenue US $ 40 billion Employess 1,33,000 Headquarters Mumbai , India Vision: To be an
conglomerate globally with a clear focus on each business it has. Mission: To ... Show more content
on Helpwriting.net ...
They represent best opportunities for expansion. Cash Cows– Low growth high market share SBUs
or products. They generate cash and have low costs. They are established , successful and need less
investment to maintain their market share. In the long run, when the growth rate slows down, stars
becomes cash cows. Question Marks Low market share business in high growth markets. Question
marks if left unattended, are capable of becoming cash traps. As growth rate is high, increasing the
investments should be relatively easier. Firms have to initiate action to convert " Question Marks"
into "stars" and then into "cash cows" when the growth rate reduces. Dogs– low– growth They may
generate enough cash to maintain themselves, but do not have much future. Sometimes they need
cash to survive. Dogs should be minimized by means of divestment or liquidation. BCG Matrix can
be represented

Case Study Of Greiner's Model Of Organizational Growth
Greiner's Model of Organizational Growth
Greiner Growth Model is a descriptive framework in which the age of the organization is plotted
against the size of an organization. It consists of five phases and every phase has two dimensions.
1) Evolutionary dimension; in which organizational growth is relatively stable and calm,
2) Revolutionary dimension; in which the "crisis" triggers other phase leading to a major
organizational change
A typical cycle is shown in _____.The growth model makes it easier to understand why cetrtain
management styles, organizational structures, coordination mechanisms work and why they do not
work at certain points in the growing phase of an organization. We would now like to understand
this cycle in the context ... Show more content on Helpwriting.net ...
Entrepreneurs get so involved in taking the company off the ground that they lose focus on
efficiency
Case in Point:
UTCL happens to skip this phase. UTCL was not founded by any entrepreneur. As mentioned
earlier, UTCL's inception can be traced back to the mid–1980s with the establishment of Grasim's
first cement plant at Jawad in Madhya Pradesh. On 17 June 2003, the Aditya Birla Group (ABG)
acquired management control of L&T Cement and renamed it UltraTech. The acquisition brought in
new competitive dynamics. Mr. Birla clearly stated that cement focus area for the Group and that the
UltraTech acquisition signaled its commitment to take this business even further
Crisis of Leadership:
The above mentioned crisis is generally witnessed when the organization is trying to attract funds
and for that to happen, the company has to show competent management. ABG was a well–
established conglomerate. Well trained managers under Mr. Birla had taken control of Ultra Tech.
Since top senior management was put in charge of Ultra Tech there was no crisis of leadership that
is usually seen in a company that is managed by an inexperienced and a young

Case Study Of Aditya Birla Group
Introduction
Aditya Birla Group:
Aditya Birla group is a US $41 billion multi–billion conglomerate; headquarter in Worli, Mumbai,
India. It is third largest Indian private sector conglomerate after Tata group and reliance group. It is
having an employee force over 120000, belonging to 42 nationalities, over 50% of its revenue
comes from overseas and it operates in about 36 countries.
The group has interest in sectors like viscose staple fibre, metals, cement, viscose filament yarn,
branded apparel, carbon black, chemicals, fertilizers, insulators, financial services, telecom, BPO
and IT services.
Vision: – To be a premium global conglomerate, with a clear focus on each of the businesses
Mission: – To deliver superior value to our customers, ... Show more content on Helpwriting.net ...
These are items like the household items us pickup when we are buying groceries, or visit our local
chemist, pharmacy. These goods are referred to as fast moving because they are the quickest items
to leave the supermarket shelves; they also tend to be the high volume, low cost items.
FMCG products like personal care, paper products, pharmaceuticals, consumer electronics, plastic
goods, printing and stationery etc
FMCG sector has grown at an annual average of about 11 percent over last decade; food product is
the leading segment accounting for 43 per cent of overall market. Personal care (22 percent) and
fabric care (12 percent) comes next in terms of market share. Factors like growing awareness, easier
access and changing lifestyles have been the key growth drivers of the sector.
INTRODUCTION ABOUT THE COMPANY:–Aditya Birla group is a league of fortune 500,it is a
40 billion dollar conglomerate and it is present in over 36 countries and is having over 120000
employees it drives about 50 percent of its revenue from overseas. I am working in Grasim
industries. I am doing my training in fmcg in Amritsar I am undergoing a rigorous training in which
I will be given training in distribution, modern trade, branding and research methodology. Currently
I am doing training in modern

Corporate Social Responsibility And Corporate...
Corporate Social Responsibility Vs Corporate Sustainability in India: A case study on Aditya Birla
Group
Supriya Agarwal
Abstract: Corporate Social Responsibility (CSR) is now a burning topic in India, which became
prominent and most amplified in 2013 when companies were obligated to spend two percent of
profit after tax in CSR activities set by the Ministry of Corporate Affairs, Government of India.
Although, the concept of CSR is not new in India and has evolved and developed very well from
hundreds of years in the form of philanthropy by the big Indian companies through donations into
temples and opening schools, colleges and hospitals .In spite of this, there is a lot of confusion
between the various terminologies related CSR. Some say it as corporate conscience, corporate
citizenship or responsible business[1]. CSR signify different idea in different scenario, regions and
time to different people. This paper provides an overview of the CSR concept and two major
definitions which are so interlinked and used interchangeably over the time called as Corporate
Social Responsibility and Corporate Sustainability .These are two concepts prevalent in Indian
Industry which are confounding to managers. Hence, some companies produce only CSR report or a
Sustainability report while both of them are supposed to be made separately for the societal benefit.
After analyzing the case of Aditya Birla Group, it can be concluded that both are different from each
other and CSR is a way to

Case Study Of Jain Irrigation Systems Ltd.
Jain Irrigation Systems Ltd., incorporated in the year 1986, is a Mid Cap company (having a market
cap of Rs 3412.62 Cr.) operating in Agriculture. Jain Irrigation Systems Ltd. key Products/Revenue
Segments include Micro Irrigation Systems and Other Agri. Related Products. Jain Irrigation
Systems Ltd. emerged as one big company after merging with various Jain Group Companies, such
as Jain Plastic & Chemicals Ltd., Jain Kemira Fertilizers Ltd., Jain Rahan Biotech Ltd, Jain Brothers
Industries, Anubhuti School, and Jain Pipe.
JISL then acquired Tera Agro Technologies and the mango–processing division of Parle–Bisleri Pvt.
Ltd., both located in India. After this and similar other acquisitions, JISL became the largest
processor of fruits & vegetables ... Show more content on Helpwriting.net ...
Overseas:
Alcatel, Amari Plastics Plc., Cargill, Coca–Cola, Friesland Foods, GE, General Mills, Heinz,
Innocent, Kerry, Langers Juices Company Inc, Larsen & Toubro, Mars, Incorporated, McCormik,
Mitsui & Co. Ltd., Nestle, Polytrim, Saarioinen, Schumacher, Sleaford, SVZ Industrial Fruit &
Vegetable,Taiyo, Unidelta, Vink, Worlee etc.
Global Presents:
Continent Plants Warehouses Distributor
South & Latin America 2 5 200
North America 6 8 257
Europe 4 9 253
Asia (Other than India) 3 – 26
Australia 0 1 150
Africa – – 15
Total 15 23 901 Data taken from: http://jisl.co.in/ organizationalprofile.pdf
2. Annual

Essay About Van Heusen
1. About Van Heusen
The best–selling dress shirt brand in the world, Van Heusen has been associated with stylish,
affordable and high–quality shirts since introducing the patented soft–folding collar in 1921.
Today, Van Heusen has grown into a 24/7 lifestyle brand known not only for dress shirts but for both
men's and women's dresswear, sportswear and accessories that stand out for their fit, fabric, finish
and innovative fashion–at a fraction of the cost of luxury brands. Van Heusen has also emerged as a
fashion authority: men and women now look to the brand for expert advice on what to wear, when to
wear it and how to wear it.
Van Heusen's Dressy, Casual, Weekender and Studio Collections, for example, contain items for all
fashion situations. ... Show more content on Helpwriting.net ...
After consolidating its market leadership with its own brands, it introduced premier international
labels, enabling Indian consumers to buy the most prestigious global fashionwear and accessories
within the country.
The company's brand portfolio includes product lines that range from affordable and mass–market
to luxurious, high–end style and cater to every age group, from children and youth to men and
women. Madura Fashion & Lifestyle is defined by its brands – Louis Philippe, Van Heusen, Allen
Solly, Peter England and People – that personify style, attitude, luxury and comfort.
Madura Fashion & Lifestyle reaches its discerning customers through an exclusive network
comprising more than 1,300 stores, covering 1.9 million sq ft of retail space, and is present in more
than 1,300 premium multi–brand stores and 300+ departmental stores.
Established in 1988 by Madura Coats Limited, Madura Fashion & Lifestyle has its origins in the
erstwhile Coats Viyella Plc, Europe's largest clothing supplier. In December 1999, Aditya Birla
Nuvo, an Aditya Birla Group company, acquired Madura Fashion & Lifestyle to become the
undisputed leader in the readymade menswear industry in India. In 2000, the company became a
wholly–owned subsidiary of Aditya Birla

Case Study : Investing Of Responsible Growth Essay
7.4.6. Hindalco: Investing in Responsible Growth Hindalco puts a lot of efforts in saving the
environment by following all the rules and regulations set on the land on which the company is set
up, but also exceed in expectations the development of energy efficient activities. Greenfield and
Brownfield expansions are the planned systems to guarantee growth. Initiatives Enhancing material
efficiency and process/equipment productivity, backed by pollution prevention practices, as well as
adoption of cleaner technologies for Brownfield projects Conserving resources, minimizing and
recycling wastes, with systematic collection of scrap, which is then subjected to safe
storage/disposal and re–use Implementing the 'zero–discharge' concept, putting up state–of–the–art
facilities to increase processing, reuse and recycling of waste water Reclaiming mined–out land
systematically by laying topsoil and using this land for a forestation or agriculture Controlling
emissions through dry scrubbing and electrostatic precipitators, and discharges through effluent
treatment plants Greening of red mud waste ponds using a unique bio–treatment process, converting
wastelands to green zones Promoting industrial reuse of wastes like spent pot lining, fly ash, spent
caustic, waste phosphor–gypsum, slag etc Adopting environment–friendly fuels such as natural gas
Completion of mapping of its carbon footprint across all locations, as well as reports of greenhouse
gas emissions

Case Study Of Gyanodaya
b) Gyanodaya – The Aditya Birla Institute of Management Learning
Two concepts are: Gyana (knowledge) and udaya (dawn) –
Gyanodaya was established to strengthen the management capabilities of the managers of the Aditya
Birla Group. It has now evolved into a critical meeting point for business leaders across diverse
businesses and academia. It conducts more than eighty programmes a year and most of the managers
have successfully completed at least one Gyanodaya programme. The Group has collaborated with
some of the best learning institutions and experts across the world. Professors from Ross School of
Business at Michigan, Harvard Business School, and other prestigious universities of world share
their perspective with managers of the Group. ... Show more content on Helpwriting.net ...
To ensure a fit with Group values, senior level potential recruits meet with the Chairman before an
offer of employment is made to him/ her. Also, all openings are offered to existing employees of the
Aditya Birla Group through the Group intranet. All employees compete with external candidates for
suitability in terms of qualifications and also competency. HR department partners with immediate
supervisors, peers and departmental heads to make the transition smooth and help new employees
become productive as soon as possible as they join the Group. At the unit level, families of the
employees are also included in the onboarding process to ensure easy assimilation into the Aditya
Birla Group

India Business Quiz
––––––––––––––––––––––––––––––––––––––––––––––––– India Business Quiz : Questions with
Answers 1. "We have learned that if we provide people with an occasion & an excuse to shop,
they will come" are the Golden words of whom? Ans: Kishore Bayani (The Chairman of Future
Group) 2. What is the Title of Auto Biography of JRD TATA? Ans: Beyond the Last Blue Mountain
3. What is the Title of Auto Biography of Krishna Kumar Birla? Ans: Brushes with History 4. "It
happened in India" is the Auto Biography of whom? Ans: Kishore Bayani (The Chairman of Future
Group) 5. "The End of Ecconomic Man" is the famous book written by whom? Ans: Peter F
Drucker 6. "Imagining India" recently published book authored by? Ans: Nandan M Neelakeni 7. ...
IMF stands for International Machinery Fund International Monetary Fund Indian Machinery Fund
Indian Monetary Fund3. SEC means.. Securities & Exchange Commission Stock Exchange
Commission Script Exchange Commission Special Exchange Commission4. NSE stands for
National Stock Exchange National Script Exchange Network of Stock Exchange Non Stock
Exchange5. NYSE is is acronym for New York Stock Exchange New York Scripts Exchange New
York Special Exchange National York Securities Exchange6. NSDL stands for Network of
Securities Depository Limited Network of Stocks Directory Listing National Stock Directory
Limited National Securities Depository Limited7. ADR stands for All Depositary Receipt Asian
Depositary Receipt African Depositary Receipt American Depositary Receipts8. In the context of
Mutual Funds, SIP stands for.. Systematic Investment Plan Scheduled Interest Plan Specific
Insurance Plan Special Income Plan9. In the context of Mutual Funds, ELSS means Endowment
Linked Savings Scheme Equity Linked Savings Scheme Established Line Savings Scheme
Entrepreneur Line Savings Scheme10. AMFI stands for Association of Mutual Funds in India
Arbitrated Mutual Funds India Arbitrated Monetary Funds India Associated Mega Finance of India |
1. Financial Statements are reports on

Michael Porter's Five Force Model In The Indian BPO Industry
The pioneering success of GE's experiment in outsourcing brought other companies in emulating it
as a recognition of the fact that outsourcing added value by way of cost reduction and better labour
(Anandkumar & Subhasish Biswas 2008). The Figure3.3 depicts Michael Porters' five force model
as applied to Indian Outsourcing companies the Industry rivalry where all majors are competing
with similar offerings and ever increasing threat of Captive centres like that. Michael Porters Five
force analysis is given to take the current level of balancing or bargaining powers acting upon Indian
BPO Industry is outlined. The rising onslaught of substitutes and new entrants say Boutique
outsourcing companies who specializes fee advanced processes ... Show more content on
Helpwriting.net ...
To illustrate how the early attempts let us see them in an interesting manner. EXL Service started by
VikramTalwar and RohitKapoor in April 1999 in Noida, one of the few companies still to retain its
name with a main focus on back–office operations the one and only company to do so in that period
and the name was contact centre not BPO. EXL also had the first as a BPO company to be taken
over in 2001 by Conseco,an insurance major but soon became independent again as the latter went
bankrupt. And did a smart comeback. Now a listed company,are still associated with Exl. FirstRing
company another contact center, started in May 1999 in ITPL Bangalore and was in turn acquired by
ICICI Onesource in 2003 (now

Comparative Similarities Between India And Thailand
India and Thailand, located in one another's stretched out region, share a coastal boundary of the
Andaman sea. The religions unite both countries, Buddhism is trusted by the majority of Thai
people. Hindu elements could be found in Thai arts, architecture, drama, and literature. Moreover,
Thai language is largely influenced by Pali and Sanskrit. India and Thailand implement policies that
are incorporate to each other. India adopts Look East Policy, whereas Thailand adopts Look West
Policy. And Thailand values India as one of the most influential trading parter. Both countries inter–
relations are connected in many aspects; politics, history, religion, social and culture, and, of course,
their trading relationships. Economic and commercial ... Show more content on Helpwriting.net ...
As explained in the paragraph above, the 2009–2010 total trade did not improve much from the year
earlier as because the whole global economy system was affected by the credit crisis started in the
mortgage problem from the United States. Nonetheless, since 2010 onwards the total trade kept then
significantly increased annually as in 2010–2011 the total trade is 6.54 billion USD. In addition the
numbers total trade were 8.34 and 9.19 billion USD, respectively in 2011–12 and 2012–13.
Although we see the positive trends of trading patterns in earlier year, in 2013–14 we see a slight
decline in the total trade, which could be affected by factors such as the appreciation of exchange
rates or even the non–economic factors like political stability in Thailand. Consequently, the total
trade in 2014–2015 was improved, the growth can be seen again by comparing to the earlier years.
By looking at the export and import data published by the Department of Commerce, Government
of India, we can see that India has a current account deficit compared to that of Thailand. At the
same time, evidently, Thailand has a current account surplus compared to that of India. India's trade
balance has been fluctuating slightly for the last five

A Single Person, Group, Event Or Community
Case studies are in–depth investigations of a single person, group, event or community. Typically,
data are gathered from a variety of sources and by using several different methods (e.g. observation
& interviews). The research may also continue for an extended period of time, so processes and
developments can be studied as they happen. The case study started with the clinical studies where
the medical history was recorded over a period of time and similar cases were handled with same
procedure and identical symptoms were considered to group the diseases in one genera. In case
study the hierarchy of events is recorded which have happened in the past leading to the current
events and forecasting their effects in the future. The data for the case study can be collected from
various sources which are easily accessible on the internet such as annual reports of the company,
articles and blogs of the employees and the website content. For the detailed insight data, interview
can be used as an effective tool .the facts can be gathered from the individual, friends, family,
employer and other people surrounding the individual on which the case is studied.
7. Aditya Birla Birla Group
7.1 Brief Profile of Aditya Birla Group The Aditya Birla Group is 40 billion US$ corporation and is
one of fortune 500 company while having its footsteps in 36 countries globally. It is a leading player
in fiber, metals, branded apparel viscose staple cement, financial services and other sectors. It is

Reward The Best By Bajaj Allianz Life Insurance Company
Reward the Best In bajaj allianz life insurance Company, the Talent Management Program is a
unique platform that assesses the Performance and Potential of an employee and hence comes out
with a more balanced view of individuals ' abilities. It helps to develop an organizational wide talent
map thereby enabling the organization to identify key talent and nurture them. In this program, each
employee is mapped on a performance vs. potential grid enabling us to groom an employee not only
on the basis of performance but potential talent as well. Through Talent Management Program they
now have a holistic view of an individual's abilities as it recognizes Key Resources and provide
them with growth opportunities; facilitates retention of High Performers and complements the
rewards system. It also facilitates designing of Personal Development Plan (PDP) and Personal
Improvement Plans (PIP) for employees and hence provides the basis for Training Needs Analysis
(TNA).The Excellence Awards endow a national platform on which Excellence in each field of our
operations is recognized. It is instituted to value the efforts and contributions made by the
employees and to appreciate Excellence in all their endeavors. The employees are evaluated on
certain pre–defined parameters such as Ambition and Drive, Ability and Willingness to Learn,
Customer Orientation, and People Orientation etc. The nominations go through an extremely robust
evaluation at the highest level of management and the

A Report On The Bank
In October, DCB Bank announced that it would rapidly expand its branch network from current 160
to 300 in the next 2 years. This massive expansion was seen by the investors against the backdrop of
the increased competition from micro finance institutions (MFIs) which have been awarded small
finance bank licenses, as well as payment banks which would soon become a reality in India. The
markets punished the stock soon after by raising concerns about the bank's profitability which had
already missed street expectations for the quarter ending in September. Hence, analysts lowered the
future estimates for DCB bank which was also corroborated by the bank itself.
Incidents like these bring to light the hazard the established banks might have to face once the
advent of new banks hits India.
In a year's time, the number of banks in India will rise by more than 45%. Until 2014 there were 25
public sector banks (PSBs) and 20 private banks, i.e. a total of 45 banks. With the Reserve Bank of
India (RBI) having granted licenses to 2 private banks, 11 payment banks and 8 small finance banks,
the number will rise to 66 in about 18 months when these banks get functioning. Contrast this with
the period from 1990 to 2014 when only 9 banks were given licenses, but in 2014–15 alone, 21
licenses have been granted; it spells a serious change in market dynamics. Until 2014 Since2015
Public Sector Banks 25 25
Private Banks 20 22
Payment Banks – 11
Small Finance Banks – 8
Total 45 66
Percentage

A Study On Financial Performance Using Ratio Analysis Essay
A Study on Financial Performance Using Ratio Analysis of Hindalco Aluminium Company Ltd
Pritesh C.Panchal
Assist. Professor
Smt. Jayaben B. Patel College of Commerce Studies and Research, Anand.
Email: Priteshpanchal6017@gmail.com
Mukesh B.Tagariya
Assist. Professor
Smt. Jayaben B. Patel College of Commerce Studies and Research, Anand.
Email: mbtagariya@gmail.com
ABSTRACT
The present study of the research entitled "A STUDY ON FINANCIAL PERFORMANCE USING
RATIO ANALYSIS OF HINDALCO ALUMINIUM COMPANY LTD". The study was based on
secondary data from records, reports and profile of the organization. The ratio analysis is the process
of identifying the financial soundness and cost effectiveness of the firm establishing relationship
between the items of balance sheet and profit and loss a/c. The present study has thrown major
concentration in ratio analysis from the 5 years balance sheet and profit and loss a/c. An objective of
the study includes the profitability, cost of goods sold and overall financial performance of the
company. Based on the five years balance sheet and profit and loss a/c suitable suggestion were
given by the researcher for a better soundness and cost effectiveness of company.
Keywords: Current ratio, Profitability Ratio, Aluminium companies.
INTRODUCTION
The Hindalco story dates back to the young Indian democracy of the 1950s. Ready to take a giant
leap, India was geared to make it big, especially in terms of innovation and industrialization.

Retail Industry in India
Introduction India has stepped in the exuberant age of retail. It ranks second after Russia as the most
alluring destination for retailers among 30 emerging markets, according to the Global Retail
Development Index developed by AT Kearney, a consultancy. The 10–12% increase in the
economy's disposable income can be seen clearly by the way goods and services are being brought
and sold. Retail Trade contributes 10–11% of India's GDP. Case Question's answers: 1. Why is the
Indian retail industry so inviting? The reason for the boom in retail is the gradual increase in
disposable incomes of the middle and upper class household. Countries like US, Japan, U.K. have
started out sourcing business activities and are willing to pay a handsome ... Show more content on
Helpwriting.net ...
6. Conveyance Store : The stock most essential and FMGC products like food items and several
products of daily use. The major players are Red Shop and My Mart. Although world wide they are
open through out the day and night but this is not so all the palyers within this format in India.
7.Kiosk : they are small retails outletswhich are open on all sides and sell consumer goods like
edibles and snacks, newspapers and so on. emphasis is on designing the kiosk façade–thet sport
attractrive colour schemes. Some of the players are Mr. Orange , Cookie Man, Corn Man ,Kidz on
Wheelz and so on. FUTURE AHEAD IN RETAIL Merrill Lynch which is a an advisory firm,
expects the Indian Retail industry to grow to US$300 billion by 2010. The domestic retail sector is
picking up pace with more and more Indian companies entering the sector either on their own or in
alliance with foreign retailers to set up premium or niche outlets. While Indian companies such as
Bharti, Reliance Retail, Essar, Future Group, Shoppers Stop and the Aditya Birla Group are still
trying to consolidate their markets, others such as Mahindra & Mahindra, realty groups like
Parsvnath and DLF, two–wheeler maker Hero Honda, chemicals and foods firm Jubilant group and
brokerage and realty firm Indiabulls have announced plans to enter the retail sector. Tobacco major

Aditya Birla Essay
Introduction Aditya Birla Group: Aditya Birla group is a US $41 billion multi–billion conglomerate;
headquarter in Worli, Mumbai, India. It is third largest Indian private sector conglomerate after Tata
group and reliance group. It is in the league of fortune 500, having an employee force over 120000,
belonging to 42 nationalities, over 50% of its revenue comes from overseas and it operates in about
36 countries. The group has interest in sectors like viscose staple fibre, metals, cement, viscose
filament yarn, branded apparel, carbon black, chemicals, fertilizers, insulators, financial services,
telecom, BPO and IT services. Vision: – To be a premium global conglomerate, with a clear focus
on each of the businesses Mission: – To deliver superior value ... Show more content on
Helpwriting.net ...
Product/facilities: – composite plants, grinding units, white cement plants. Ready–mix concrete
plants Location:– Grasim: Nagda, Harihar, Kharach. Thai Rayon: Thailand. PT Indo Bharat Rayon:
Indonesia Sector:–TEXTILE (PULP, FIBRE, YARN, FABRIC, APPAREL):– Company:– Grasim,
Grasim Bhiwani Textiles Ltd,Thai Rayon, PT Indo Bharat Rayon, Birla Jingwei, AV Cell, AV
Nackawic, Birla Lao Pulp and Plantations, Thai Acrylic Fibre, Aditya Birla Nuvo Unit – Indian
Rayon, Jaya Shree Textiles (Aditya Birla Nuvo Unit), Madura Fashion & Lifestyle (Aditya Birla
Nuvo Unit), Indo Thai Synthetics, PT Elegant, PT Indo Liberty,PT Sunrise Bumi, Indo Phil
Textiles,Product/facilities:– viscose., staple fibres (VSF), rayon grade pulp (RGP), yarns, paper
grade pulp, eucalyptus plantations, DGP, acrylic fibre, linen fabrics, flax yarns, viscose filament
yarn, wool tops, worsted yarns, branded apparel retail., Sector:–AGRI–BUSINESS Company: –
Aditya Birla Nuvo Unit – Indo

Summer Internship Report on Madura Garments
Project Report On Improving Service Level for Institutional Sales SUBMITTED FOR THE
PARTIAL FULFILMENT OF POST GRADUATE DIPLOMA IN INDUSTRIAL MANAGEMENT
(PGDIM) By Puneet Verma Roll No. 105 PGDIM – 18 Under the guidance of [pic] National
Institute of Industrial Engineering (NITIE), Vihar Lake, P.O. NITIE, Mumbai 400 087 Date of
Submission: _ _ _ _ _ _ _ Certificate of Supervision This is to certify that Puneet Verma, student of
PGDIM, Batch No. 18 has successfully completed the project titled – "Improving Service Level for
Institutional Sales", under the guidance of Mrs. Sadhana Ghosh (NITIE) from 11th Jan 2013 to ...
It enjoys market leadership in the branded garments business through its power and popular lifestyle
brands – Louis Phillipe, Van Heusen, Allen Solly and Peter England. The company has also entered
into a distribution agreement with the International brand Esprit and has opened exclusive brand
outlets. It has 2 successful store formats The Collective and PEOPLE. Madura Garments has
exclusive showroom space which includes several large format brands outlets of world–class
standards, providing top quality retail experience to the consumers. It also has a high visible
presence in large department and multi brand stores. The thrust is on brand building through
development of innovative new merchandise, exciting communication campaigns and enhancing the
product portfolio. The overall marketing strategy has been move from a "Wardrobe Brand" to a
"Lifestyle" Brand. The company has won many coveted awards in the fashion world like the "Best
Retailer of the Year, Best Apparel Company of the Year, Best Trouser Brand of the Year, Best Smart
Casual Brand of the Year" etc., at well known for a such as Reid Taylor Awards and Images Fashion
Awards. To bolster its presence

60 Years of Independence
60 years of Independence – India's achievements
Contemporary India with a scientist President and an economist Prime Minister is very successfully
treading the fast track of development Starting from an utterly ruined and exploited country under
the rule of the haughty Britishers who sponged away the India wealth, the story of India's success in
the last 60 years, is one of the proverbial rise from 'rags to riches'. India's development within a
short span of time, to the level of a country which on its own conducted nuclear test, joining the elite
club of nuclear powers, and now becoming a rightful contender for getting a permanent seat in UN
Security Council, speaks volumes about India's success.
Statistics and facts bear a testimony to ... Show more content on Helpwriting.net ...
It out–rightly rejected this proposal. This bears ample proof that India has its independent foreign
policy. It has matured politically and has now become very realistic in its approach. It takes decision
according to whichever way suits best for the national interest. Now there is no place for misplaced
idealism or shibboleth of third worldism.
Showing utmost political maturity, India shoved aside decades of sloth and signed major agreement
with China a country earlier thought of as a backstabber and talk with it was a big no. Our country
has now refused to be trapped hopelessly in the remains of a bad yesterday, proving once again that
this is a nation hardened by history, that it suffers only to renew itself the other day and that it keeps
pace with the changing needs so as to be in consonance with the ever changing time. Talks with
Pakistan, restoration of the Muzaffarabad bus service, the historic exchange of prisoners etc are the
cases in point. Another important factor which radiates the flourishing of India is its successful and
smooth functioning of democracy. Right from its start, it allowed Universal Adult Franchise, a
unique achievement in itself. Many scholars at that time predicted that a country as poor, illiterate
and diverse as India, could not survive on Universal Adult

Case Study Of Kara Wipes
CHAPTER–1 INTRODUCTION
1.1 OVERVIEW OF KARA WET WIPES: Kara Wipes is basically GRASIMS industries limited, a
flagship company of ADITYA BIRLA GROUP. Kara Wipes are manufactured in KHARCH. This
plant layout is approved by FDA and their manufacturing activity take place in stringent condition.
Kara wipes is 7 years old brand which is owned by Birla Cellulose. It has capacity to produce more
than 87 million wipes annually .This Kara wipes is made up of 100% Viscose Staple Fiber (VSF).
This VSF is softer, purer and more absorptive than cotton. And it is 100% Biodegradable and
natural. VSF is Non–Woven fabric that absorbs sweat as well as extra oil from the skin. But other
Wet wipes in the market are made from Polyester Viscose blended Non–Woven fabric or paper.
Polyester is not skin friendly and it ... Show more content on Helpwriting.net ...
It is enriched with Avocado extracts, Jojoba. So it unclogs pores and thoroughly exfoliates dead skin
cells. Toning Wipes: Toning wipes are enriched with Rose and thyme extracts. It will tighten the
skin and maintain the normal PH balance.
Moisturizing wipes: Moisturizing wipes are enriched with the Almond and Honey. So this wipes
makes our skin glowing and beautiful. And moisturizing wipes are recommended to use right
throughout the year because it is fortified with vitamins for skin condition.
Sunscreen wipes: Sunscreen wipes are enriched with antioxidant like plum extract and vitamin E.
Sunscreen wipes has formulation of SPF 20. So it will protect the skin from UVA and UVB sunrays.
Make up removal wipes:
Make up removal wipes are enriched with Lavender extract. So it cleans and gives relaxing effect to
skin. And basically it is effective way to remove make up from the face.
PURETTA BABY

Gyanodaya Case Study
b) Gyanodaya – The Aditya Birla Institute of Management Learning
Two concepts are: Gyana (knowledge) and udaya (dawn) –
Gyanodaya was established to strengthen the management capabilities of the managers of the Aditya
Birla Group. It has now evolved into a critical meeting point for business leaders across diverse
businesses and academia. It conducts more than eighty programmes a year and most of the managers
have successfully completed at least one Gyanodaya programme. The Group has collaborated with
some of the best learning institutions and experts across the world. Professors from Ross School of
Business at Michigan, Harvard Business School, and other prestigious universities of world share
their perspective with managers of the Group. ... Show more content on Helpwriting.net ...
To ensure a fit with Group values, senior level potential recruits meet with the Chairman before an
offer of employment is made to him/ her. Also, all openings are offered to existing employees of the
Aditya Birla Group through the Group intranet. All employees compete with external candidates for
suitability in terms of qualifications and also competency. HR department partners with immediate
supervisors, peers and departmental heads to make the transition smooth and help new employees
become productive as soon as possible as they join the Group. At the unit level, families of the
employees are also included in the onboarding process to ensure easy assimilation into the Aditya
Birla Group

An Overview Of Aditya Birla
1.1 INTRODUCTION OF THE COMPANY
The Aditya Birla Group is an Indian multinational conglomerate named after Aditya Vikram Birla,
headquartered in the Aditya Birla Centre in Worli, Mumbai, India. It operates in 40 countries with
more than 120,000 employees worldwide .The group was founded by Seth Shiv Narayan Birla in
1857. The group started its career in sectors such as viscose staple fiber, metals, cement (largest in
India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilizers, insulators,
financial services, telecom (third largest in India), BPO and IT services.
The Birla family is a family connected with the industrial and social history of India. The main
branch of the Birla family are descendants of Seth Shobharam, ... Show more content on
Helpwriting.net ...
Aditya Birla Financial Services Group (ABFSG) ranks among the top 5 fund managers in India
(excluding LIC) with an AUM of USD 20.4 billion and having a strong presence across the life
insurance, asset management, Non–Banking financial company private equity, retail broking,
distribution & wealth management, and general insurance broking businesses, Aditya Birla
Financial Service Group is committed to serve the end–to–end financial services needs of its retail
and corporate customers. The seven companies representing Aditya Birla Financial Service Group
are: Birla Sun Life Insurance Company Ltd., Birla Sun Life Asset Management Company Ltd.,
Aditya Birla Finance Ltd., Aditya Birla Capital Advisors Pvt. Ltd., Aditya Birla Money Ltd., Aditya
Birla Money Mart Ltd. and Aditya Birla Insurance Brokers Ltd. In FY 2013–14, ABFSG reported
consolidated revenue from these businesses at Rs. 6,640 Crore (USD 1.1 billion) and earnings
before tax at Rs. 745 Crore. Anchored by about 13,000 employees and trusted by over 5.5 million
customers, Aditya Birla Financial Service Group has a nationwide reach through 1,500 points of
presence and about 130,000 agents / channel partners.
"People are our most valuable assets", this popular adage stands true at Aditya

Case Study Of Aditya Birla
The Aditya Birla Group is an Indian multinational conglomerate named after Aditya Vikram Birla,
headquartered in the Aditya Birla centre in Worli, Mumbai, India. It operates in 40 countries with
more than 1.2lakh employess worldwide. The group was founded by Seth Narayan Birla in 1857.
The group interests in sectors such as viscose stable fibre, metals, cement, viscose filament yarn,
branded apparel, carbonblack, chemicals, fertilizers, insulators, financialservices, telecom, BPO and
IT services. Industry Conglomerate Founded 1857 Founder Ghanshyam Das Birla Area World wide
Revenue US $ 40 billion Employess 1,33,000 Headquarters Mumbai , India Vision: To be an
conglomerate globally with a clear focus on each business it has. Mission: To deliver superior value
to the customer , shareholder , employee and the society at the large. Goal: Work where that is ...
They represent best opportunities for expansion. Cash Cows– Low growth high market share SBUs
or products. They generate cash and have low costs. They are established , successful and need less
investment to maintain their market share. In the long run, when the growth rate slows down, stars
becomes cash cows. Question Marks Low market share business in high growth markets. Question
marks if left unattended, are capable of becoming cash traps. As growth rate is high, increasing the
investments should be relatively easier. Firms have to initiate action to convert " Question Marks"
into "stars" and then into "cash cows" when the growth rate reduces. Dogs– low– growth They may
generate enough cash to maintain themselves, but do not have much future. Sometimes they need
cash to survive. Dogs should be minimized by means of divestment or liquidation. BCG Matrix can
be represented

Summer Internship Report on Madura Garments
Project Report On Improving Service Level for Institutional Sales SUBMITTED FOR THE
PARTIAL FULFILMENT OF POST GRADUATE DIPLOMA IN INDUSTRIAL MANAGEMENT
(PGDIM) By Puneet Verma Roll No. 105 PGDIM – 18 Under the guidance of [pic] National
Institute of Industrial Engineering (NITIE), Vihar Lake, P.O. NITIE, Mumbai 400 087 Date of
Submission: _ _ _ _ _ _ _ Certificate of Supervision This is to certify that Puneet Verma, student of
PGDIM, Batch No. 18 has successfully completed the project titled – "Improving Service Level for
Institutional Sales", under the guidance of Mrs. ... Show more content on Helpwriting.net ...
Methodology...........................................................................................................24 5.1: Understand
the current market and business scenario......................................25 5.1.1: Market Scenario:
......................................................................................25 5.1.2: Agent Performance:
................................................................................. 29 5.1.3: Business processes:
................................................................................. 30 5.1.4: Key Points:
.............................................................................................. 35 5.2: Ascertain the current service
level of the system............................................ 36 5.3: Identifying and Defining
Problems................................................................. 37 5.3.1: Fishbone Diagram:
................................................................................. 37 5.3.2: Cause and Effect Matrix:
........................................................................ 38 5.3.3: Failure Mode Effect
Analysis:..................................................................39 5.3.4: Principal

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