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How does your
media product
represent
particular social
groups?
By Bobbie Wallder
What is ‘The Fantastagirls’
representing?
 In our media product, the
social groups that have been
represented are via the young
females included. In our title
sequence, we wanted the
audience to notice the
portrayal, positive outlook
towards the females. We did
this because our target
audience is intended to be
targeted at a younger age
group, meaning that we
would need to represent
model type females in some
way where a younger girl
could idolize them.
 In our title sequence, we strongly represented a
positive and stereotypical elements towards the
female superhero characters. For example, this
can be shown in the opening where the
audience would see a the characters getting
ready in the morning; this includes showering,
doing their hair, eating breakfast, doing their
makeup and getting dressed. We have included
this in the sequence, setting up a stereotypical
example of girls. We have conducted a sense of
realism via the ‘fantastairls’ as the younger
audience would feel they are just as ‘normal’ as
the superheroes.

Social groups have been represented through
the use of girl power. The stereotype has been
constructed and portrayed to the audience via
the use of realism; the girls are shown getting
up in the morning, getting ready and eating
breakfast. This sends a message to the set
target audience that any ‘normal’ girl or boy
can be a superhero. However in the last shots
we see the characters in their costumes, and
presented in a superior way. This is showing the
normal codes and conventions of a typical
superhero.

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Evaluation

  • 1. How does your media product represent particular social groups? By Bobbie Wallder
  • 2. What is ‘The Fantastagirls’ representing?  In our media product, the social groups that have been represented are via the young females included. In our title sequence, we wanted the audience to notice the portrayal, positive outlook towards the females. We did this because our target audience is intended to be targeted at a younger age group, meaning that we would need to represent model type females in some way where a younger girl could idolize them.
  • 3.  In our title sequence, we strongly represented a positive and stereotypical elements towards the female superhero characters. For example, this can be shown in the opening where the audience would see a the characters getting ready in the morning; this includes showering, doing their hair, eating breakfast, doing their makeup and getting dressed. We have included this in the sequence, setting up a stereotypical example of girls. We have conducted a sense of realism via the ‘fantastairls’ as the younger audience would feel they are just as ‘normal’ as the superheroes.
  • 4.  Social groups have been represented through the use of girl power. The stereotype has been constructed and portrayed to the audience via the use of realism; the girls are shown getting up in the morning, getting ready and eating breakfast. This sends a message to the set target audience that any ‘normal’ girl or boy can be a superhero. However in the last shots we see the characters in their costumes, and presented in a superior way. This is showing the normal codes and conventions of a typical superhero.