Workshop de Tendências - Junho 2014

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3 likes•342 views

Rafael Bittencourt

Marketing

!
O que é umatendência?
Friday, June 27, 14

É uma direção para qual algo novo e
diferente “tende” a se mover, e que tem um
impacto na cultura, sociedade e negócios.
Mais do que previsão de estilos e um
movimento restrito da Moda, as Tendências
podem ser emocionais, intelectuais e
principalmente comportamentais.
Friday, June 27, 14

ABORDAGEM PSICANALÍTICA
1. O DESEJO
2. OS GRUPOS
Friday, June 27, 14

!
1. MACROTENDÊNCIAS
Friday, June 27, 14

1.2 FANTASIAS, EXPERIÊNCIAS E HISTÓRIAS
Friday, June 27, 14

1.2 FANTASIAS, EXPERIÊNCIAS E HISTÓRIAS
Rainbow Family
Friday, June 27, 14

3. TENDÊNCIAS
Chanel - Outono 2014
Friday, June 27, 14

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Workshop de Tendências - Junho 2014

1. Friday, June 27, 14

2. ! O que é umatendência? Friday, June 27, 14

3. É uma direção para qual algo novo e diferente “tende” a se mover, e que tem um impacto na cultura, sociedade e negócios. Mais do que previsão de estilos e um movimento restrito da Moda, as Tendências podem ser emocionais, intelectuais e principalmente comportamentais. Friday, June 27, 14

4. ! Mas por quê? Friday, June 27, 14

5. ABORDAGEM PSICANALÍTICA 1. O DESEJO 2. OS GRUPOS Friday, June 27, 14

6. ! 1. MACROTENDÊNCIAS Friday, June 27, 14

7. 1.1 EMPODERAMENTO Friday, June 27, 14

8. 1.2 FANTASIAS, EXPERIÊNCIAS E HISTÓRIAS Friday, June 27, 14

9. 1.2 FANTASIAS, EXPERIÊNCIAS E HISTÓRIAS Rainbow Family Friday, June 27, 14

10. 2. COOLHUNTING Friday, June 27, 14

11. 2. COOLHUNTING Friday, June 27, 14

12. 3. TENDÊNCIAS Friday, June 27, 14

13. 3. TENDÊNCIAS Friday, June 27, 14

14. 3. TENDÊNCIAS Chanel - Outono 2014 Friday, June 27, 14

15. 3. TENDÊNCIAS Friday, June 27, 14